vilcart.in
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Vilcart: The Rural B2B Trojan Horse
Scaling India's rural kirana supply chain with $140M revenue and 393 employees.
While Silicon Valley obsesses over AI, Vilcart is quietly digitizing the last mile of Indian retail—the 12 million kirana stores in rural India. They aren't building a marketplace; they are building the essential infrastructure that connects brands to villages.
"Vilcart isn't chasing the next billion users; they are serving the 600 million already there but underserved."
The Mission: Bridge to Rural India
Vilcart solves a specific, high-friction problem: the fragmented supply chain between FMCG brands and rural retailers. By ensuring reliable supply of both FMCG and non-FMCG products, they eliminate the middlemen inefficiencies that have plagued rural commerce for decades. Their model is pure B2B distribution—no consumer fluff.
Growth & Digital Footprint
With 12,280 monthly visits and a global rank hovering around 1.3M, Vilcart is a classic B2B play: low web traffic, high transaction value. The traffic breakdown is telling—53% direct indicates a loyal, repeat user base of shop owners who know exactly where to go. The 35% organic search share proves they are capturing intent for terms like 'vilcart online shopping' and 'vilcart electronic products'.
The tech stack reveals a modern, mobile-first approach. Utilizing PWA (Progressive Web App) technology alongside Tailwind CSS and Bootstrap, they ensure the platform works seamlessly on low-bandwidth connections common in rural India. This isn't a legacy ERP system; it's a consumer-grade experience built for business buyers.
- Niche Dominance: They own the rural B2B segment, avoiding the hyper-competitive urban B2C battlefield.
- High Intent Keywords: Ranking for specific product categories (electronics) suggests they are expanding beyond just FMCG.
- Operational Scale: 393 employees for $140M revenue indicates a lean, operationally efficient team.
The Verdict: Infrastructure over Hype
Vilcart proves that in emerging markets, the most valuable companies are the ones building the pipes, not just selling the water.
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Traffic & Engagement
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Meta Tags
Vilcart Bridge To Rural India
VilCart connects rural kirana stores with trusted brands, ensuring reliable supply of FMCG & non-FMCG products. Empowering India's villages through a seamless B2B distribution network.
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About vilcart.in
VilCart connects rural kirana stores with trusted brands, ensuring reliable supply of FMCG & non-FMCG products. Empowering India's villages through a seamless B2B distribution network.
Company Overview
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Technology Stack
vilcart.in uses 6 technologies across their website including Google Fonts, PWA, DaisyUI, and more.
Fonts
Google Fonts
Web Standards
PWA
UI Libraries
DaisyUI
CSS Frameworks
Bootstrap, Tailwind CSS
JavaScript Libraries
Swiper
Traffic & Audience
vilcart.in receives approximately 12.3K monthly visitors and ranks #1,384,613 globally. The website has a bounce rate of 35% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 0:39 on the site.
The majority of vilcart.in's traffic comes from .
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This page provides publicly available information about vilcart.in. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vilcart.in directly at https://vilcart.in.