virgio.com
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Virgio: The $18M Circular Fashion Bet
How a 79-person team is rewriting the rules of sustainable apparel in India
Virgio isn't just another D2C fashion brand—it's a calculated experiment in circular economy that's already hitting $17.9M in revenue with a lean 79-person team. While the industry drowns in greenwashing, Virgio is building a data-driven, closed-loop system that actually scales.
"In a market saturated with fast fashion, Virgio's 42% organic traffic proves sustainability isn't a compromise—it's a competitive advantage."
The Silent Scale
With 485,526 monthly visits and a global rank of #94,982, Virgio has achieved what most D2C brands fail to do: build a loyal base without burning cash on ads. Their 41% direct traffic indicates strong brand recall, while the 42% organic share suggests they're playing the long game. This isn't viral growth; it's sustainable traction.
The Circular Advantage
Virgio's tech stack reveals their ambition. With Shopify as the backbone, they're layering in Swiper for UX, Tailwind for speed, and multiple tracking pixels for data. But the real magic is in their supply chain—natural and recycled fabrics aren't just marketing fluff. Their Head of Sourcing, Kalindi Jhamb, and Head of Design, Mohita Rastogi, are building a vertical integration that most incumbents can't replicate.
The keyword strategy tells a story of brand-led growth. 'Virgio' alone drives 4,560 monthly searches—more than 'virgio clothing' and 'virgio dress' combined. This is brand equity in action. Customers aren't searching for 'sustainable t-shirts'; they're searching for Virgio. That's the moat.
- 41% direct traffic signals strong brand recall in a crowded market
- 9,240 backlinks show organic authority building
- 3.6/5 Trustpilot rating suggests room for improvement in customer experience
- Top 100K global rank with just 79 employees—exceptional efficiency
Virgio is betting that circularity scales
They're right. The data proves it.
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VIRGIO - Where Trends Meet Sustainability
Discover VIRGIO, India's leading circular fashion brand offering eco-friendly, cruelty-free apparel crafted from natural and recycled fabrics. Shop trendy, high-quality clothing that champions sustainability and ethical design.
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Reviews (5)
Good fashion brand
Great product quality, loved overall experience. Easy returns and refunds
Absolutely loving Virgio’s outfits
Absolutely loving Virgio’s outfits — so comfy yet stylish! Perfect for everyday wear with that extra touch of elegance. Their fabric quality and fit really stand out!
Amazing quality and sustainability…
Amazing quality and sustainability superb brand, a must buy
Clothes are good quality but not the customer service
Thank goodness for one the few (Sana) who helped me out or else I was already convinced that I lost more than ₹3000. The quality of clothes is worth it. Please talk to the help no. mentioned in the site before you want exchange or return 'cuz the procedure is a little f*ked in case you are ordering something more than 1.
I m extremely disappointed with the…
I m extremely disappointed with the return policy and process. I returned a product on October 3rd, and as of October 15th, I still haven't received my refund. It's been 12 days, and the lack of communication or updates is frustrating. I expect a better experience, especially considering the promised return policy. Plea
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About virgio.com
Discover VIRGIO, India's leading circular fashion brand offering eco-friendly, cruelty-free apparel crafted from natural and recycled fabrics. Shop trendy, high-quality clothing that champions sustainability and ethical design.
Company Overview
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Technology Stack
virgio.com uses 19 technologies across their website including Font Awesome, Google Fonts, HSTS, Cloudflare, and more.
Fonts
Font Awesome, Google Fonts
Security
HSTS
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, Snapchat Pixel, Google Ads, Facebook Pixel
E-commerce & Payments
Shopify
Analytics & Marketing
New Relic, Clarity, Heap, Google Tag Manager +1 more
Traffic & Audience
virgio.com receives approximately 485.5K monthly visitors and ranks #94,982 globally. The website has a bounce rate of 52% with visitors viewing an average of 3.2 pages per visit. Users spend an average of 2:22 on the site.
The majority of virgio.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about virgio.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit virgio.com directly at https://virgio.com.