In the aviation industry, there are problems you plan for and problems that keep pilots awake at night. VisionSafe attacks the latter: in-cockpit smoke that renders flight instruments invisible. Their Emergency Vision Assurance System (EVAS) isn't a complex algorithm—it's a physical barrier of clear air that turns a catastrophic failure into a manageable emergency.

"They don't sell software updates or hardware subscriptions—they sell the ability to see when everything else goes dark."

The keyword data reveals an interesting tension: while 'EVAS' gets 2,940 monthly searches, broader terms like 'plane cockpit' (3,790) and '767 cockpit' (1,070) dominate their traffic. This suggests their audience is researching aviation systems broadly, with EVAS as a specific solution. The inclusion of '255mm to inches' in their top keywords hints at either a technical documentation page or an SEO anomaly—either way, it shows their content is being indexed for utility, not just brand.

• Solves a nightmare scenario with a physical, low-tech solution
• Revenue scales with aircraft production, not software subscriptions
• Built a regulatory moat that's nearly impossible for new entrants to breach
• Small team, high margins: $223K revenue per employee
• Brand recognition strong enough to drive 38% direct traffic