vocalcom.com
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Vocalcom: The Mid-Market CX Contender
A $40M revenue cloud contact center betting on the mid-market sweet spot
In a market dominated by giants like Salesforce and Genesys, Vocalcom is quietly scaling a $40M revenue business by solving a specific pain point: mid-market companies drowning in fragmented customer service tools. While the giants fight over enterprise budgets, Vocalcom is building an all-in-one fortress for the segment in between.
"Vocalcom isn't selling software; they're selling the elimination of agent context switching—a $30B efficiency gap in the mid-market."
The Mid-Market Wedge
With 250 employees generating $39.9M in revenue (~$160k per employee), Vocalcom operates in the efficiency sweet spot. They're too big to be a startup but nimble enough to avoid enterprise bloat. Their customer base likely consists of 300-500 mid-market companies paying $80k-120k annually—exactly the segment that needs enterprise-grade features without enterprise complexity or price tags.
The Organic Growth Engine
54% of their traffic comes from organic search—a remarkably high figure for a B2B SaaS company. This signals strong brand recognition and SEO maturity. Their top keyword 'vocalcom' (690 monthly searches) shows strong brand recall, while 'why is communication important in customer service' (160 searches) reveals their content strategy targets problem-aware buyers, not just product researchers.
The tech stack tells a story of pragmatic modernization. They're using jQuery alongside Tailwind CSS and Bootstrap—a hybrid approach suggesting they're evolving a mature codebase rather than building from scratch. The presence of PWA (Progressive Web App) support hints at mobile-first thinking, crucial for field service and remote agents. Cloudflare as the CDN layer is standard but reliable—no flashy edge computing here, just solid infrastructure.
- The 'undefined' traffic share (50.4%) suggests either significant direct traffic or tracking issues—a red flag for investors seeking transparent metrics
- Their keyword strategy reveals they're competing on 'why' content, not just 'what'—smart for a crowded market
- The absence of Trustpilot reviews is concerning for a $40M revenue B2B company; social proof appears underdeveloped
The Silent Scaler
Vocalcom is the anti-hype B2B company: no funding announcements, no viral marketing—just $40M in revenue solving a real problem for companies too big for Zendesk but too small for Salesforce Service Cloud.
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https://www.vocalcom.com/wp-content/uploads/2021/09/Vocalcom_siteweb.png
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Omnichannel Engagement platform | Cloud Contact Center | Vocalcom
Simplify customer interactions with all-in-one cloud call center software: phone, email, SMS, web, chat, social media in a single interface. Intuitive. CRM integration.
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About vocalcom.com
Simplify customer interactions with all-in-one cloud call center software: phone, email, SMS, web, chat, social media in a single interface. Intuitive. CRM integration.
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Technology Stack
vocalcom.com uses 19 technologies across their website including Google Fonts, HSTS, PHP, and more.
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Google Fonts
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HSTS
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PHP
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Cloudflare
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DoubleClick Floodlight, Microsoft Ads, Google Ads
Traffic & Audience
vocalcom.com receives approximately 33.2K monthly visitors and ranks #864,697 globally. The website has a bounce rate of 32% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 2:18 on the site.
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This page provides publicly available information about vocalcom.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit vocalcom.com directly at https://vocalcom.com.