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VOGSY: The $1.6M Ghost in the Machine
Analyzing a stealthy project intelligence platform that's flying under the radar
VOGSY claims to be the single source of intelligence for global project businesses, yet it generates zero monthly traffic. This isn't a typo—it's a calculated ghost in the machine. With just 18 employees and $1.6M in revenue, VOGSY isn't playing the growth-at-all-costs game; it's building a fortress in the enterprise shadows.
"In an era of viral growth hacks, VOGSY proves that silence can be a product strategy."
The Enterprise Ghost
VOGSY's zero traffic isn't a failure—it's a feature. While competitors burn cash on SEO and content marketing, VOGSY's 18-person team is likely closing enterprise deals directly. Their $1.6M revenue with no web footprint suggests a sales-led motion targeting CFOs and delivery leads who don't Google for solutions; they get referred.
The Tech Stack Tells a Story
Their stack reveals a pragmatic, modern approach: Tailwind CSS for rapid UI, Bootstrap for legacy components, and Ant Design for enterprise patterns. The presence of Google Analytics and Tag Manager shows they're tracking something—just not public traffic. Vimeo integration suggests they're using video for onboarding or demos, not marketing.
The keyword data is revealing. 'Billability' (520 monthly volume) is their anchor term—pure B2B professional services language. The other terms like 'adding purchase receivable on xero' and 'trello bulk move cards' suggest they're solving niche operational pain points for project-based businesses. This isn't a platform chasing mass appeal; it's a surgical tool for specific workflows.
- CEO Mark Leeuwen and CTO Wim Keizer lead a team of 18—lean enough to pivot, scaled enough to execute
- Founder Leo Koster's presence indicates deep domain expertise in project delivery
- The 'billability' focus targets the core metric of professional services firms
VOGSY is playing a different game
While SaaS startups chase vanity metrics, this Dutch stealth player is building a $1.6M revenue engine with no marketing budget. For founders and investors, it's a masterclass in product-led sales and the power of staying invisible.
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Meta Tags
Single source of intelligence for your global project business - VOGSY
VOGSY is the single source of intelligence for global project businesses—connecting delivery, finance, and operations across countries, teams, and systems.
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About vogsy.com
VOGSY is the single source of intelligence for global project businesses—connecting delivery, finance, and operations across countries, teams, and systems.
Company Overview
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Technology Stack
vogsy.com uses 15 technologies across their website including Vimeo, Google Fonts, reCAPTCHA, and more.
Video
Vimeo
Fonts
Google Fonts
Security
reCAPTCHA
CMS
Storyblok
Advertising
DoubleClick Floodlight, Google Ads
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
vogsy.com receives approximately 0 monthly visitors and ranks #8,972,027 globally. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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