wdsu.com
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The Local News Titan You've Never Heard Of
How a single station's website commands 1.3M monthly visits in a digital age
In an era where local news is declared dead, WDSU.com is quietly building a digital empire. While legacy media outlets bleed subscribers, this New Orleans station's website pulls in over 1.3 million monthly visits—a number that would make most national outlets jealous.
"Their secret weapon isn't flashy tech—it's dominating the intersection of weather and community trust."
The Weather Monopoly Play
While competitors chase viral content, WDSU has cornered the market on New Orleans weather searches. With 85,710 monthly searches for 'new orleans weather' and 27,450 for 'weather new orleans,' they've turned basic meteorology into a traffic fortress. This isn't accidental—it's strategic domain authority built over decades of being the trusted voice when hurricanes approach.
The Unlikely Keyword Conquest
Here's where the story gets fascinating: 'united health care' drives 135,930 monthly searches to their site. This reveals a sophisticated SEO strategy where local news sites capture broad commercial intent. They're not just reporting news—they're becoming the digital town square where health, weather, and community converge. The 55% direct traffic proves they've become a daily habit, not just a destination.
The tech stack is deliberately minimal—just HSTS detected. This isn't a tech play; it's a content and trust play. With 83 employees generating $14.9M in revenue, they're leaner than most digital natives. Their backlink profile of 471,229 domains suggests they've become a citation source for everything from local business listings to academic research on Gulf Coast weather patterns.
- Dominates hyperlocal search with zero competition for 'wdsu' (2,500 monthly searches)
- Captures commercial intent beyond news (healthcare, services, local business)
- 55% direct traffic indicates habitual user behavior—a rarity in local media
- Built a backlink fortress that rivals national publications
The Anti-Digital-Native Playbook
While startups chase algorithms, WDSU proves that in local media, trust is the ultimate growth hack. Their playbook: own the essential, become indispensable, and let community gravity do the rest.
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About wdsu.com
Company Overview
Technology Stack
wdsu.com uses 1 technologies across their website including HSTS.
Security
HSTS
Traffic & Audience
wdsu.com receives approximately 1.3M monthly visitors and ranks #52,947 globally. The website has a bounce rate of 65% with visitors viewing an average of 1.7 pages per visit. Users spend an average of 1:16 on the site.
The majority of wdsu.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about wdsu.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wdsu.com directly at https://wdsu.com.