In the noisy world of recruitment tech, wepow.com (Harver) operates as a ghost—generating $2.5M in revenue with virtually zero public web traffic. This isn't a failure; it's a deliberate, enterprise-first strategy that bypasses the funnel entirely.

"If you're measuring success by SEO traffic, you're looking at the wrong metric. WePow is built for closed-door enterprise deals, not open-market clicks."

Traditional SaaS growth playbooks would label wepow.com a failure for having no organic search footprint. But that misses the point. In the high-stakes world of pre-employment testing and video interviewing, trust is built in boardrooms, not blog posts. Their model is antithetical to product-led growth; it's sales-led dominance in a niche where accuracy and compliance trump viral loops.

• Zero organic footprint is a feature, not a flaw—indicating a pure B2B sales motion.
• Revenue-per-employee ratio ($100k) suggests high-margin, low-churn enterprise contracts.
• Tech stack prioritizes speed and reliability over flashy frameworks.
• The 'request a demo' gateway filters out low-intent traffic, focusing sales resources on qualified leads.