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wso2.com
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wso2.com

13 technologies
VerifiedVisit245.9K/mo$235M1.1K13 Tech25 Leads
Deep Dive

WSO2: The Enterprise Middleware Giant You've Overlooked

A $235M revenue engine powering the API-first infrastructure of modern enterprises.

In a world obsessed with shiny AI startups, WSO2 quietly commands a $235M revenue engine by solving the unglamorous, critical problem of enterprise connectivity. They aren't just building software; they are the plumbing behind the digital experiences of global banks, governments, and Fortune 500s.

$235M
Annual Revenue
1,134
Employees
245K
Monthly Visits
546K
Backlinks

"WSO2 proves that in enterprise tech, boring infrastructure is the most profitable moat."

Architects, Not Just Developers

WSO2 doesn't target the junior developer. They target the architect. With 546,992 backlinks and a tech stack relying on jQuery, Bootstrap, and Cloudflare, their web presence is functional rather than flashy—mirroring their product philosophy. They offer a cloud-native, API-first approach that allows enterprises to 'innovate at speed,' but only after they've secured the foundation.

The Traffic Paradox

Here is the anomaly: despite a global rank of #178,760, their direct traffic accounts for 42% of visits. This is a hallmark of mature B2B software—users don't find WSO2 via SEO; they type it in because they have to. The 'wso2' keyword alone commands 7,650 monthly searches, indicating a captive audience deeply embedded in legacy systems.

  • The 'wso2 api manager' is the primary entry point (940 monthly searches), validating the API-first strategy.
  • Niche high-intent traffic like 'wso2 careers' (370 searches) suggests a strong employer brand in the tech community.
  • Heavy reliance on Zendesk and Cloudflare indicates a focus on support and security at scale.

While the top countries are anonymized in the data (marked as 'undefined'), the traffic distribution suggests a global footprint rather than a regional stronghold. This is typical for infrastructure software that needs to comply with data sovereignty laws across borders. The lack of Trustpilot reviews further cements their B2B-only focus—they answer to CIOs, not consumers.

They don't chase viral social media trends.
They dominate enterprise API management.
They don't have a consumer-facing brand identity.
They maintain high direct traffic (42%).
They don't rely on organic SEO for customer acquisition.
They secure massive contracts with regulated industries.

The Quiet Monopoly

WSO2 is the anti-hype startup. With $130.5M in funding over decades, they are a cash-flow-positive giant in a niche that requires deep technical debt to untangle. For investors, they represent stability; for founders, they represent the power of owning the middleware.

What tech stack does Wso2 use?

16 detected
Security1
Cloud & Hosting1
Customer Support1
Analytics & Marketing1
Performance1
Web Standards1
Build Tools1
UI Libraries1
JavaScript Libraries1
Tracking & Analytics3
G
Google Analytics
G
Google Tag Manager
G
Google Tag Manager

How much traffic does Wso2 get?

Traffic & Engagement

150.1K
Monthly Visits
+7.2%
3.5
Pages/Visit
8:56
Avg. Duration
50%
Bounce Rate
Monthly Traffic Trend-1%
151.6K
Oct 2025
Oct
140.1K
Nov 2025
Nov
150.1K
Dec 2025
Dec

Rankings

#228,308
Global Rank
#119,630
United States Rank
Computer Software and Development
Category

Backlinks & Authority

547.0K
Backlinks
8.4K
Ref. Domains
39
Authority Score
Low
Penalty Risk
Backlinks Trend+2%
534.3K
Jul 2025
Jul
511.3K
Aug 2025
Aug
509.6K
Sep 2025
Sep
524.5K
Oct 2025
Oct
544.1K
Nov 2025
Nov
547.0K
Dec 2025
Dec

Search Traffic

Organic
25.0K
Paid
3.3K

Top Organic Keywords

#1wso2
880 vol40.3%
#1wso2 identity server
140 vol6.4%
#9wso login
2,400 vol3.3%
#1is 7.0
390 vol2.9%
#1license provisioning system architecture diagram example
320 vol2.4%

Where is Wso2's audience located?

🇺🇸United States36.4%
🇱🇰Lk10.5%
🇮🇳India6.4%
🇵🇰Pakistan4.4%
🇧🇷Brazil3.2%

Device Distribution

Desktop67.2%
Mobile32.8%

What keywords does Wso2 rank for?

5 keywords
1wso27.7K vol$4.95
2ws02670 vol$8.72
3wso2 api manager940 vol$11.68
4wso2 careers370 vol
5wso2 docs180 vol

How is Wso2's SEO?

Open Graph Image

OG Image preview
og:image

https://wso2.cachefly.net/wso2/sites/all/image_resources/wso2-home-sm-banner.png

Meta Tags

title76 chars

Create Awesome Intelligent Digital Experiences Quickly, Easily, and Securely

description205 chars

WSO2 simplifies the way enterprises create, deliver, and scale digital experiences. Our cloud native, API-first approach helps developers and architects to innovate at speed and accelerate time to market.

og:title

WSO2

og:description

Foundational technology for application development and identity & access management

languageEN

H1 Tags

h1Create awesome intelligent digital experiences quickly, easily, and securely

What is Wso2's revenue?

$235M
Annual Revenue
1,134
-1%
Employees
$207K
Revenue/Employee
$131M
Total Funding
Mountain View, United States
Headquarters

Who works at Wso2?

Loading leads...

What do customers think of Wso2?

wso2.com

wso2.com

0.0
0 reviews

Categories

Software Vendor#undefinedSoftware Company#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (0)

Filter by rating:

No reviews found. Reviews may not be available in the initial page load. Try refreshing or check the Trustpilot page directly.

Frequently Asked Questions about Wso2

What is Wso2's Revenue?
Wso2 generates approximately $235M in annual revenue. With 1,134 employees, that's $207,350 per employee. The company has raised $131M in total funding.
What does Wso2 do?
WSO2 simplifies the way enterprises create, deliver, and scale digital experiences. Our cloud native, API-first approach helps developers and architects to innovate at speed and accelerate time to market.
How fast is Wso2 growing?
Wso2 has grown by 7.2% in the last 6 months according to traffic data. employee count has changed by -1% year over year.
How do people interact with Wso2?
When visiting Wso2, visitors view an average of 3.5 pages per visit, and spend around 8:56 on the site, and the bounce rate is 50.0%.
How do people find Wso2?
121.8K people (81%) visit Wso2 directly. 25.0K (17%) find them through organic search. 3.3K (2%) come through paid advertising.
Who uses Wso2?
Wso2's top market is United States with 54.6K visitors (36.4%). Sri Lanka is 2nd with 15.8K (10.5%). India is 3rd with 9.6K (6.4%).
What technologies does Wso2 use?
Wso2 uses 13 technologies across their website including Fonts, Security, CMS. Key technologies include Font Awesome, HSTS, WordPress.
Who are Wso2's competitors?
Wso2's main competitors include MuleSoft, Kong, Okta, Nginx, Gluu. These companies operate in similar markets and compete for the same customer base.
What do customers think of Wso2?
Wso2 has a Trustpilot score of 0.0 out of 5 (0 stars).

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About wso2.com

WSO2 simplifies the way enterprises create, deliver, and scale digital experiences. Our cloud native, API-first approach helps developers and architects to innovate at speed and accelerate time to market.

Company Overview

wso2.com
Website
computers_electronics_and_technology
Industry
#178,760
Global Rank
245.9K
Monthly Visitors
13
Technologies
25+
Employees

Contact wso2.com

Technology Stack

wso2.com uses 13 technologies across their website including Font Awesome, HSTS, WordPress, and more.

Fonts

Font Awesome

Security

HSTS

CMS

WordPress

Cloud & Hosting

Cloudflare

Customer Support

Zendesk

Analytics & Marketing

Google Tag Manager

Traffic & Audience

245.9K
Monthly Visits
42%
Bounce Rate
3.3
Pages/Visit
3:40
Avg. Duration

wso2.com receives approximately 245.9K monthly visitors and ranks #178,760 globally. The website has a bounce rate of 42% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 3:40 on the site.

The majority of wso2.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is wso2.com?
WSO2 simplifies the way enterprises create, deliver, and scale digital experiences. Our cloud native, API-first approach helps developers and architects to innovate at speed and accelerate time to market.
What technologies does wso2.com use?
wso2.com uses 13 technologies including Font Awesome, HSTS, and 7 more. View the full tech stack analysis above.
How do I contact wso2.com?
You can contact wso2.com via email at [email protected] or through their contact page.
What are wso2.com's social media accounts?
wso2.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
Is wso2.com hiring?
Check wso2.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is wso2.com?
wso2.com receives approximately 245.9K monthly visitors and ranks #178,760 globally.

Related Searches

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This page provides publicly available information about wso2.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit wso2.com directly at https://wso2.com.