yepstr.com
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Yepstr: The Swedish Gig Economy for Home Services
A deep dive into the platform connecting families with reliable local youth for household help.
In a world dominated by impersonal gig apps and corporate cleaning services, Yepstr is carving a unique niche by digitizing the neighborhood babysitter. This isn't just another marketplace; it's a trust-based ecosystem connecting Swedish families with vetted local youth for essential household tasks.
"Yepstr isn't competing with TaskRabbit; it's building the digital infrastructure for the 'neighborhood kid' economy."
The Trust Paradox
With 588 reviews on Trustpilot averaging 4.5/5, Yepstr has solved the hardest problem in local services: trust. By focusing exclusively on youth workers and rigorous vetting, they've turned the perceived liability of 'inexperienced' help into their strongest asset. Parents aren't buying convenience; they're buying peace of mind.
The SEO Quirk
Despite being a hyper-local service platform, 66% of Yepstr's traffic comes from organic search. Their top keywords reveal a fascinating dual identity: direct brand searches ('yepstr') mixed with unrelated high-volume Swedish terms ('gåtor' - riddles). This suggests either a content play gone viral or a brand strong enough to capture accidental traffic. The revenue figure ($21.9M) proves the conversion model works regardless.
The tech stack reveals a pragmatic approach: jQuery and Bootstrap for rapid development, layered with modern analytics (Google Tag Manager, TikTok Pixel) and performance optimizations (Lazy Loading, Priority Hints). They're not building for Silicon Valley scalability; they're building for Swedish utility.
- Revenue-first approach: $21.9M on a niche platform suggests massive unit economics
- Trust as a feature: 4.5/5 rating on 588 reviews is exceptional for local services
- The 'undefined' traffic problem: 87% of traffic from 'undefined' countries hints at data tracking issues or global curiosity about a hyper-local model
The Swedish Secret to Gig Economy Success
Yepstr proves that trust and community beat scale when solving intimate household problems. The real innovation isn't the app—it's the cultural shift toward institutionalized neighborhood help.
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5 keywordsHow is Yepstr's SEO?
Open Graph Image
https://cdn.prod.website-files.com/62027dbba886980997c34787/64a271d2df4cb57114c7ceb7_Hero-image-desktop.webp
Meta Tags
Hushållsnära tjänster – Hjälp i hemmet från duktiga ungdomar | Yepstr
Yepstr hjälper dig i hemmet. Hushållsnära tjänster som barnvakt, läxhjälp eller hundvakt. Hos oss finns pålitliga ungdomar. Läs mer på Yepstr.com!
Hushållsnära tjänster – Hjälp i hemmet från duktiga ungdomar | Yepstr
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Reviews (18)
Perfect to get available young strong…
Perfect to get available young strong people to help you when needed For example heavy gardenwork! Great!
Dear Elisabeth, Thank you so much for your excellent rating and for taking your time to share your experience. We’re pleased to hear that Yepstr could help you find young and strong helpers for your garden work. It’s wonderful to know that our platform is making it easier for people to get the help they need when it matters most! Hearing feedback like yours really brightens our day. We hope you continue to have many positive and smooth experiences with Yepstr in the future! Yours sincerely, Annie Customer Support / Yepstr
Nice
So far it has been good and found great nanny for my kid.
Used it several times several years and…
Used it several times several years and it works great! Price worthy and great young babysitter I’ve been getting hold of and gotten to know by using the app.
Hi, We're so happy to hear that you’re enjoying the app and that you’ve found a babysitter who suits your needs! 😊 Sincerely, Team Yepstr
We’ve found many great nannies with…
We’ve found many great nannies with Yepstr. The customer service is also really great. It may take time to find the right nanny for you, but the platform does a great job of connecting you with nannies at a fair price.
Hi! I'm so glad to hear it's been a good journey for you!
Smooth experience to find a trustworthy…
Smooth experience to find a trustworthy person to care for my children
Hi! I'm glad to hear it went well for you!
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About yepstr.com
Yepstr hjälper dig i hemmet. Hushållsnära tjänster som barnvakt, läxhjälp eller hundvakt. Hos oss finns pålitliga ungdomar. Läs mer på Yepstr.com!
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Technology Stack
yepstr.com uses 18 technologies across their website including YouTube Embed, Webflow, cdnjs, jsDelivr, and more.
Video
YouTube Embed
CMS
Webflow
CDN
cdnjs, jsDelivr
Cloud & Hosting
Amazon Web Services, AWS CloudFront, Cloudflare
Advertising
LinkedIn Insight Tag, TikTok Pixel
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
yepstr.com receives approximately 92.9K monthly visitors and ranks #461,753 globally. The website has a bounce rate of 60% with visitors viewing an average of 1.4 pages per visit. Users spend an average of 1:00 on the site.
The majority of yepstr.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about yepstr.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit yepstr.com directly at https://yepstr.com.