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Zafin: The Banking Platform You Haven't Heard Of
Unifying banking products, processes, and data for $132M in revenue
Most banks are drowning in legacy tech, but Zafin is selling them the life raft. This isn't just another fintech wrapper—it's the infrastructure layer powering modern banking without requiring a full rip-and-replace.
"Zafin isn't betting on disrupting banks—they're betting on banks disrupting themselves with their platform."
The Banking Purist's Platform
With 714 employees and $132.7M in revenue, Zafin has achieved what most fintechs dream of: profitability through enterprise sales. Their secret? Solving the unsexy problem of product catalog management across fragmented core banking systems. They're not replacing the core—they're orchestrating above it.
The Traffic Paradox
Here's what's fascinating: 11,861 monthly visits with 46% direct traffic. For a B2B platform, this signals strong brand recognition and repeat visitors. The organic search for 'zafin' (840 monthly volume) shows they're the default search result when decision-makers type their name. They're not playing the SEO game—they ARE the search result.
The keyword data reveals their moat: 'retail banking ecosystem' (350 monthly volume) shows they're capturing high-intent, sophisticated searches. This isn't traffic for traffic's sake—it's decision-makers researching solutions. The fact that 'zafin internships' and 'zafin careers' appear in top searches suggests a talent brand that's punching above its weight.
- AI-powered platform unifies products, processes, and data—no rip-and-replace required
- Strong enterprise traction with $132M+ revenue and 714 employees
- 46% direct traffic proves they're the default choice for banking modernization
- Top keywords show capture of sophisticated, high-intent banking leaders
The Quiet Banking Giant
Zafin is building the OS for modern banking—profitable, focused, and quietly dominating the infrastructure layer that legacy vendors can't touch.
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Zafin | Banking Unbound Powered by AI-Driven Platform
Zafin empowers banks to modernize without disruption. Our AI-powered platform unifies products, processes and data to accelerate innovation, deliver personalized offerings, and unlock transformative growth.
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About zafin.com
Zafin empowers banks to modernize without disruption. Our AI-powered platform unifies products, processes and data to accelerate innovation, deliver personalized offerings, and unlock transformative growth.
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Technology Stack
zafin.com uses 24 technologies across their website including AccessiBe, Font Awesome, Google Fonts, HSTS, and more.
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AccessiBe
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PHP
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Traffic & Audience
zafin.com receives approximately 11.9K monthly visitors and ranks #2,092,290 globally. The website has a bounce rate of 44% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 1:15 on the site.
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