zaunteam.ch
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Zaunteam: The Swiss Fence Titan
How a 181-person fencing company built a $57M empire in the Alps
Forget software unicorns—Zaunteam is a hardware behemoth disguised as a local fencing specialist. With 181 employees and $57.7M in revenue, this Swiss company isn't just building fences; they're engineering a fortress around the entire Swiss outdoor living market.
"In a digital-first world, Zaunteam proves that heavy industry still dominates through hyper-local dominance and physical infrastructure."
The Swiss Precision Model
While tech startups chase global scale, Zaunteam perfected the art of local dominance. Their 63,908 monthly visits aren't from viral marketing—they're from Swiss homeowners who need fences that withstand alpine weather. With 94.8% traffic from Switzerland (and 5.2% from undefined, likely neighboring regions), they've built a geographic moat that digital natives can't penetrate.
The Franchise Playbook
Zaunteam's keyword strategy reveals their growth engine: 'zaunteam franchise ag' (70 monthly searches) and franchise-related queries dominate their organic traffic. This isn't a single-location business—it's a franchise empire built on standardized excellence. The fact that people search for 'wie heisst der beruf, bei dem man bei zaunteam zäune montiert?' (300 searches) shows they're a major employer in the fencing industry.
Their tech stack is a fascinating hybrid: Tailwind CSS and Bootstrap for rapid frontend development, Prism for code highlighting, and PWA capabilities for offline access. This isn't a legacy company—it's a digitally-native hardware business that happens to install fences. The presence of Google Analytics and modern frameworks suggests they're tracking every click, conversion, and customer journey.
- Hyper-local dominance: 94.8% Swiss traffic creates an unbreakable geographic moat
- Franchise scalability: Systematic growth through franchise partners, not just direct sales
- Digital-first hardware: Modern tech stack (Tailwind, PWA) powers a traditional industry
- Employment magnet: High search volume for job-related queries indicates major workforce impact
Zaunteam is the blueprint for hardware scale-up
They prove that in B2B heavy industry, geographic dominance and franchise systems can create more value than global reach and viral marketing
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Zaun & Tor Spezialist in der Schweiz | Zaunteam
Individuelle Gartenzäune, Tore und Sichtschutz vom Schweizer Zaun- und Tor Spezialisten. Jetzt persönliche Beratung anfragen.
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About zaunteam.ch
Individuelle Gartenzäune, Tore und Sichtschutz vom Schweizer Zaun- und Tor Spezialisten. Jetzt persönliche Beratung anfragen.
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Technology Stack
zaunteam.ch uses 13 technologies across their website including Leaflet, HSTS, Google Tag Manager, Google Analytics, and more.
Maps
Leaflet
Security
HSTS
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
Web Standards
PWA
Build Tools
Webpack
Traffic & Audience
zaunteam.ch receives approximately 63.9K monthly visitors and ranks #594,013 globally. The website has a bounce rate of 80% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:40 on the site.
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