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Amanote: The Aesthetic Notes App That Won't Die
How a 6-person team built a $400k/year note-taking empire for students
In a market saturated with billion-dollar note-taking giants, a 6-person team is quietly generating $400k/year by solving one specific problem: making notes beautiful for higher-ed students. Amanote isn't trying to be the next Notion—it's winning by being obsessively focused.
"Amanote's genius isn't in feature breadth—it's in aesthetic obsession. They're not competing with Notion; they're capturing students who think Notion is too ugly for their class notes."
The Student Psychology Play
Amanote's 335K monthly visits reveal a critical insight: students don't want 'productivity tools'—they want status tools. The app's aesthetic focus taps into the Instagram generation's desire for notes that look as good as their profiles. With 42% organic traffic, they're not buying their way in; they're being searched for by name by 2,090 students monthly.
The $400k Revenue Mystery
Here's the provocative math: 6 employees, $400k revenue, 335K visitors. That's $1.19 revenue per visitor—respectable for a freemium note app. But the real story is in their traffic sources. With 31% direct traffic, nearly a third of their visitors are returning. This isn't a viral play; it's a habit-forming product that students integrate into their daily workflow.
- Keyword dominance: 'notes maker' (8,970 searches) and 'notes online' (101K searches) are their primary acquisition channels
- Tech stack tells the story: Tailwind CSS + DaisyUI + PWA = mobile-first, lightweight, and fast
- Global but undefined: 20.5% traffic from 'undefined' country suggests they're either privacy-focused or have tracking gaps
Amanote's founder Adrien Fery has built what many startups fail to achieve: product-market fit in a crowded space by narrowing focus. While Evernote and Notion chase enterprise deals, Amanote captures the student market with laser precision. Their 13,765 backlinks suggest they're not just surviving—they're building a defensible moat through SEO and brand recognition.
The Anti-unicorn Playbook
Amanote proves that $400k with 6 people beats $40M with 200 when you solve the right problem for the right audience
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5 keywordsHow is Amanote's SEO?
Meta Tags
Amanote - The notes maker app for students
Amanote is the notes maker app developed especially for higher ed students. Take beautiful aesthetic notes on your course material and study better.
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About amanote.com
Amanote is the notes maker app developed especially for higher ed students. Take beautiful aesthetic notes on your course material and study better.
Company Overview
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Technology Stack
amanote.com uses 11 technologies across their website including Wistia, Google Fonts, TikTok Pixel, and more.
Video
Wistia
Fonts
Google Fonts
Advertising
TikTok Pixel
Analytics & Marketing
Google Tag Manager
Performance
Lazy Loading
Web Standards
Twitter Cards, PWA
Traffic & Audience
amanote.com receives approximately 335.2K monthly visitors and ranks #121,876 globally. The website has a bounce rate of 27% with visitors viewing an average of 3.9 pages per visit. Users spend an average of 1:33 on the site.
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