In a digital health market obsessed with AI diagnostics and wearable patches, Auxivia is betting on something simpler: the humble drinking glass. Their connected cup solution targets a silent killer of the elderly—dehydration—proving that sometimes the biggest impact comes from the most mundane objects.

"Auxivia isn't just building hardware; they're building a data layer for hydration—a vital sign that's been dangerously overlooked in elder care."

The traffic data paints a picture of a niche, high-intent audience. While total volume is low (1,088 visits), the keyword profile is telling. Searches like 'netsoins connexion' and 'ehpad hector berlioz' indicate they are winning in the French institutional care market (Ehpad). They aren't competing for broad 'smart cup' searches; they are capturing the specific workflow of French nursing homes.

• Hardware-Software Integration: They don't just sell an app; they sell a physical IoT device paired with a dashboard.
• Institutional Focus: The keyword strategy targets 'Ehpads' (nursing homes) and specific hospital names, not direct-to-consumer.
• Lean Operation: Generating $200K revenue with only 3 employees suggests high-margin proprietary hardware or deep integration services.