9:41
bitfinex.com
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bitfinex.com

17 technologies
VerifiedGrowingVisit569.8K/mo$64M39117 Tech23 Leads
Deep Dive

Bitfinex: The Institutional Titan

How the oldest crypto exchange quietly dominates high-stakes trading

While retail exchanges chase memes, Bitfinex quietly moves billions for the crypto elite. Founded in 2012, this isn't a startup—it's the veteran exchange that survived Mt. Gox and shaped the infrastructure for institutional crypto trading.

569K
Monthly Visits
29%
Organic Traffic
6.1M
Backlinks
2.1
Trustpilot Score

"Bitfinex isn't trying to be the most popular exchange—it's built to be the most liquid for those who matter."

The Institutional Fortress

With only 569K monthly visits but 62% direct traffic, Bitfinex reveals its true audience: professional traders who bookmark the URL, not retail users browsing search results. The 391 employees support a lean operation generating $63.5M in revenue—efficient scale for a niche player.

The Liquidity Paradox

The exchange markets 'unmatched liquidity' yet ranks #81K globally—a deliberate strategy. While competitors chase volume through marketing, Bitfinex's 6.1M backlinks and 29% organic search traffic for terms like 'BTC USD' (2.4M volume) suggest deep SEO roots in trading communities, not mainstream awareness.

The tech stack reveals a pragmatic approach: Tailwind CSS, Bootstrap, and Ant Design for rapid UI development, but heavy investments in infrastructure with PWA support and Amplitude analytics. The GitHub releases (like the mobile app v7.18.0) show active development, while Zendesk integration points to enterprise-grade support.

  • Survived the 2016 hack and 2019 regulatory scrutiny to emerge as a compliance-focused entity (Peter Julian, CCO)
  • Pioneered margin trading and derivatives long before competitors, with Paolo Ardoino's technical leadership driving innovation
  • The 2.1 Trustpilot score is a feature, not a bug—high-frequency traders don't leave reviews, they execute trades
No mainstream brand recognition
Institutional trust (62% direct traffic)
Low retail appeal (2.1 Trustpilot)
Deep liquidity for major pairs
Limited English content dominance
Advanced trading features since 2012

The Silent Giant

Bitfinex proves that in crypto trading, liquidity beats popularity. For founders and investors: look past the surface metrics to the underlying infrastructure that powers serious capital.

What tech stack does Bitfinex use?

32 detected
Video1
Cloud & Hosting1
Customer Support1
Web Standards2
UI Libraries2
Frontend Frameworks1
Tracking & Analytics15
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
G
Google Tag Manager
T
Twitter Pixel
R
Reddit Pixel
F
Facebook Pixel
T
Twitter Ads
R
Reddit
Z
Zendesk
G
Google Tag Manager
A
Amplitude
T
Twitter/X
G
Google Analytics
F
Facebook

How much traffic does Bitfinex get?

Traffic & Engagement

536.7K
Monthly Visits
-6.6%
5.0
Pages/Visit
12:16
Avg. Duration
55%
Bounce Rate
Monthly Traffic Trend-8%
582.9K
Oct 2025
Oct
574.5K
Nov 2025
Nov
536.7K
Dec 2025
Dec

Rankings

#82,114
Global Rank
#4,239
Argentina Rank
Finance
Category

Backlinks & Authority

6.2M
Backlinks
21.3K
Ref. Domains
43
Authority Score
Low
Penalty Risk
Backlinks Trend-56%
14.2M
Jul 2025
Jul
12.7M
Aug 2025
Aug
11.2M
Sep 2025
Sep
9.5M
Oct 2025
Oct
7.8M
Nov 2025
Nov
6.2M
Dec 2025
Dec

Search Traffic

Organic
90.3K

Top Organic Keywords

#1bitfinex
1,000 vol90.6%
#29btc
90,500 vol3.0%
#1bitfinex btc usd
30 vol2.7%
#29exchanges
3,600 vol0.2%
#47ada usd
4,400 vol0.1%

Where is Bitfinex's audience located?

🇦🇷Argentina18.6%
🇹🇼Tw10.0%
🇺🇦Ukraine9.3%
🇷🇺Russia9.0%
🇺🇸United States7.8%

Device Distribution

Desktop36.0%
Mobile64.0%

What keywords does Bitfinex rank for?

5 keywords
1bitfinex35.4K vol$2.50
2btc usd2.4M vol
3비트파이넥스760 vol
4bitfinex exchange670 vol$0.29
5bitfinex api650 vol

How is Bitfinex's SEO?

Open Graph Image

OG Image preview
og:image

https://bitfinex.com/images/thumbnails/bitfinex-1.png

Meta Tags

title87 chars

Bitfinex | Cryptocurrency Exchange | Bitcoin Trading | Futures Trading | Margin Trading

description167 chars

Bitfinex is the longest-running and most liquid major cryptocurrency exchange. Founded in 2012, it has become the go-to platform for traders & institutional investors.

languageEN

H1 Tags

h1The OriginalBitcoin Exchange
h1Stay Ahead with Real-Time Market Data
h1Unmatched Market Liquidity & Performance

Who works at Bitfinex?

Loading leads...

What do customers think of Bitfinex?

Bitfinex

Bitfinex

2.1
320 reviews
✓ Claimed

Categories

Currency Exchange Service#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
4/5/2018

Contact Information

Address:
VG

Reviews (20)

Filter by rating:
Rasmus
12/2/2025
🇩🇰 Denmark13 reviewsOrganicUnverified
Experience date: 11/25/2025
The least pompous and most professional exchange.

I understand that there is a lot of negative reviews here, but I've had good experiences with Bitfinex Support, as well as their reporting application. The platform itself works well, just like many other exchanges. But as opposed to basically every other major platform, I never ran into a bot impersonation support staff on Bitfinex. It's helpful real f people answering you, who are understanding what you tell them and actually try to help. Most of the times I have a reply pr. e-mail in less than 30min. I think that about 3 hours is the maximum I have waited. Also their tax reporting application is far beyond any other major platform I have tried. On some of them you have to wait hours to get incomplete .CSV files and then spend hours trying to obtain the missing data. Crypto trading is the wild west in glitter, but Bitfinex are one of the most professional and least pompous platforms out there - IMO of course. Good luck to you, and please take care, I've lost a lot of money in this game.

J.J.
11/18/2025
🇺🇸 United States4 reviewsOrganicUnverified
Experience date: 7/22/2025
great exchanger

great exchanger! could definitely recommend them

Lucas Müller
9/19/2025
🇨🇭 Switzerland2 reviewsOrganicUnverified
Experience date: 9/19/2025
very fast and professional support

very fast and professional support, they solved my problem in less than an hour from my first request.

anton dorfmann
9/16/2025
🇸🇻 Sv1 reviewsOrganicUnverified
Experience date: 9/16/2025
Using bitfinex since years

Using bitfinex since years, never had one single problem. Cannot understand why here are so many bad reviews. If an exchange ist trustworthy and does that was it is made for, there is nothing to complain.

JokeHardy
8/23/2025
🇸🇮 Si3 reviewsOrganicVerified
Experience date: 8/21/2025
Very good exchanger

Very good exchanger. Like it

Frequently Asked Questions about Bitfinex

What is Bitfinex's Revenue?
Bitfinex generates approximately $64M in annual revenue. With 391 employees, that's $162,500 per employee.
What does Bitfinex do?
Bitfinex is the longest-running and most liquid major cryptocurrency exchange. Founded in 2012, it has become the go-to platform for traders & institutional investors.
How fast is Bitfinex growing?
Bitfinex has declined by 6.6% in the last 6 months according to traffic data. employee count has changed by -2% year over year.
How do people interact with Bitfinex?
When visiting Bitfinex, visitors view an average of 5.0 pages per visit, and spend around 12:16 on the site, and the bounce rate is 55.2%.
How do people find Bitfinex?
446.4K people (83%) visit Bitfinex directly. 90.3K (17%) find them through organic search.
Who uses Bitfinex?
Bitfinex's top market is Argentina with 99.7K visitors (18.6%). Taiwan is 2nd with 53.7K (10.0%). Ukraine is 3rd with 49.9K (9.3%).
What technologies does Bitfinex use?
Bitfinex uses 17 technologies across their website including Video, CMS, Cloud & Hosting. Key technologies include Wistia, Contentful, WordPress, Cloudflare.
Who are Bitfinex's competitors?
Bitfinex's main competitors include Binance, Coinbase, Bittrex, Bitstamp. These companies operate in similar markets and compete for the same customer base.
What do customers think of Bitfinex?
Bitfinex has a Trustpilot score of 2.1 out of 5 (2 stars) based on 320 customer reviews.

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About bitfinex.com

Bitfinex is the longest-running and most liquid major cryptocurrency exchange. Founded in 2012, it has become the go-to platform for traders & institutional investors.

Company Overview

bitfinex.com
Website
finance
Industry
#81,094
Global Rank
569.8K
Monthly Visitors
17
Technologies
23+
Employees

Contact bitfinex.com

Technology Stack

bitfinex.com uses 17 technologies across their website including Wistia, Contentful, WordPress, Cloudflare, and more.

Video

Wistia

CMS

Contentful, WordPress

Cloud & Hosting

Cloudflare

Advertising

Twitter Pixel, Facebook Pixel

Customer Support

Zendesk

Analytics & Marketing

Amplitude, Google Tag Manager, Google Analytics

Traffic & Audience

569.8K
Monthly Visits
43%
Bounce Rate
3.8
Pages/Visit
2:16
Avg. Duration

bitfinex.com receives approximately 569.8K monthly visitors and ranks #81,094 globally. The website has a bounce rate of 43% with visitors viewing an average of 3.8 pages per visit. Users spend an average of 2:16 on the site.

The majority of bitfinex.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is bitfinex.com?
Bitfinex is the longest-running and most liquid major cryptocurrency exchange. Founded in 2012, it has become the go-to platform for traders & institutional investors.
What technologies does bitfinex.com use?
bitfinex.com uses 17 technologies including Wistia, Contentful, WordPress, and 11 more. View the full tech stack analysis above.
How do I contact bitfinex.com?
You can contact bitfinex.com through their contact page.
What are bitfinex.com's social media accounts?
bitfinex.com is active on github, twitter, youtube, linkedin. You can find links to all their social media profiles in the social section above.
Is bitfinex.com hiring?
Check bitfinex.com's careers page for current job openings and opportunities. The company has 23+ known employees.
How popular is bitfinex.com?
bitfinex.com receives approximately 569.8K monthly visitors and ranks #81,094 globally. Traffic is growing by 6.9% month-over-month.

Related Searches

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This page provides publicly available information about bitfinex.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit bitfinex.com directly at https://bitfinex.com.