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Boomset: The Martech Ghost
A $6.6M company with no traffic data and no clear story
In a world obsessed with growth metrics and viral traction, Boomset exists as a fascinating counter-narrative. This martech company generates $6.6M in revenue with a team of 52, yet leaves virtually no digital footprint.
"The most successful martech companies shout from rooftops. Boomset whispers in a soundproof room."
The Stealth Revenue Engine
Boomset represents the classic B2B enterprise model—revenue without recognition. With 52 employees generating $6.6M, that's approximately $127K revenue per employee, a healthy ratio for a martech player. But here's the puzzle: zero traffic data, no organic keywords, no backlink profile. This suggests either a purely outbound sales machine or a white-label solution hidden behind larger brands.
Tech Stack Tells a Story
Their stack reveals pragmatic choices: jQuery and Bootstrap (mature, reliable), Tailwind CSS (modern utility-first), Cloudflare (security focus), and Lazy Loading (performance conscious). No fancy frameworks or bleeding-edge tech. This isn't a company chasing shiny objects—they're building for stability and enterprise needs, not developer applause.
The absence of traffic data is the most telling metric of all. In 2024, a martech company with zero organic presence means one of two things: they've mastered the dark art of invisible sales, or they're a ghost in the machine—acquired, pivoting, or fundamentally misunderstood by the market.
- $6.6M revenue with no public marketing footprint
- Enterprise-focused tech stack prioritizing reliability over trends
- 52-person team suggests specialized martech vertical
- Zero traffic data implies pure outbound or white-label model
The Invisible Giant?
Boomset proves that in B2B martech, you don't need to be famous to be valuable—just effective at solving real problems for real companies with real budgets.
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About boomset.com
Company Overview
Technology Stack
boomset.com uses 14 technologies across their website including Font Awesome, HSTS, PHP, and more.
Fonts
Font Awesome
Security
HSTS
Programming Languages
PHP
CMS
WordPress
Cloud & Hosting
Cloudflare
Performance
Lazy Loading, Priority Hints
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