bretland.ie
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Bretland: The Construction Company That's Not Selling Online
A $25M Irish builder with 87 employees and a digital strategy that defies modern SEO logic
In an era where every construction company is fighting for Google's first page, Bretland Construction is playing an entirely different game. With $25.2M in revenue and 87 employees, they're building digital silence—and it might be the smartest move they've made.
"Their top search term isn't 'construction services'—it's 'kildare samsonite.' This tells you everything about their actual customer acquisition strategy."
The Anti-Digital Construction Playbook
Bretland's SEO strategy is either brilliantly niche or completely accidental. Their top five keywords include 'giraffe in rathgar' and 'samsonite kildare village'—retail queries that have nothing to do with construction. This isn't a failure; it's evidence that their business runs on relationships, not search rankings. With 47% direct traffic and only 42% organic, they're building a brand that clients remember, not just find.
The 87-Person Powerhouse
At 87 employees and $25.2M in revenue, Bretland generates approximately $290K per employee—a solid ratio for Irish construction. But here's the kicker: they have zero public reviews on Trustpilot. In an industry built on trust and referrals, their silence speaks volumes. They're not chasing stars; they're likely chasing government contracts and B2B relationships where reputation is whispered, not tweeted.
Their tech stack reveals a company that's modern but not obsessed. Tailwind CSS and Bootstrap suggest they're keeping up with frontend trends, but the absence of advanced analytics or conversion tracking tools hints at a traditional business model. They're not optimizing for clicks—they're building for contracts.
- 87 employees generating $25.2M (€23M) in revenue
- 47% direct traffic dominates their web presence
- Zero Trustpilot reviews in a trust-driven industry
- Top keywords are retail, not construction-related
- LinkedIn and Instagram are their only social profiles
The Unfiltered Truth
Bretland isn't playing the digital marketing game—and that's their competitive advantage. In construction, relationships beat rankings every time. Their silence isn't weakness; it's a fortress.
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Bretland Construction | Professional Building Services
Bretland Construction is a leading provider of professional building services in Ireland. We offer quality construction and maintenance.
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About bretland.ie
Bretland Construction is a leading provider of professional building services in Ireland. We offer quality construction and maintenance.
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bretland.ie uses 13 technologies across their website including Vimeo, reCAPTCHA, PHP, and more.
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bretland.ie receives approximately 2.8K monthly visitors and ranks #6,950,603 globally. The website has a bounce rate of 80% with visitors viewing an average of 1.1 pages per visit. Users spend an average of 0:19 on the site.
The majority of bretland.ie's traffic comes from .
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This page provides publicly available information about bretland.ie. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit bretland.ie directly at https://bretland.ie.