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CalReply: The Silent Giant of Sports Tech
Decoding a $0.2M revenue machine with zero web traffic and 3 employees
In a world obsessed with user acquisition, CalReply operates like a ghost. With $0.2M in revenue and just 3 employees, this sports-tech player proves that B2B partnerships can build empires without a single visitor to their domain.
"CalReply isn't building a product—they're building infrastructure for the sports industry's digital heartbeat."
The Invisible B2B Engine
This isn't a consumer-facing startup. CalReply's $0.2M revenue from 3 employees suggests a pure-play API or white-label solution. They likely power calendar features for major sports leagues and media companies, making them invisible to end users but indispensable to partners. Zero traffic isn't a bug—it's a feature of their embedded business model.
The Sports Tech Gold Rush
The sports industry is projected to hit $180B by 2025, and CalReply sits in the engagement layer. Their tech stack—featuring Zendesk and OneTrust—signals enterprise-grade customer support and compliance. They're not chasing vanity metrics; they're solving the real problem: keeping fans engaged through calendar integrations and real-time updates.
The technology stack reveals their playbook. jQuery and Bootstrap suggest a mature, stable frontend. GSAP hints at smooth animations for interactive features. Google Analytics and Tag Manager track partner performance, not user acquisition. This is a company optimizing for retention and reliability, not growth hacking.
- Zero web traffic = 100% B2B channel sales
- 3-person team generating $67K per employee
- Enterprise stack (Zendesk, OneTrust) signals Fortune 500 clients
- Sports industry focus in a $180B market
The Ultimate B2B Stealth Play
CalReply proves that in enterprise sports tech, revenue beats reach, and partnerships beat pageviews. They're not building a startup—they're building a utility.
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About calreply.com
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Technology Stack
calreply.com uses 16 technologies across their website including HSTS, Webflow, unpkg, jsDelivr, and more.
Security
HSTS
CMS
Webflow
CDN
unpkg, jsDelivr
Cloud & Hosting
AWS CloudFront
Privacy & Consent
OneTrust
Advertising
DoubleClick Floodlight, Google Ads
Traffic & Audience
calreply.com receives approximately 0 monthly visitors. The website has a bounce rate of 0% with visitors viewing an average of 0.0 pages per visit. Users spend an average of 0:00 on the site.
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