currency.com
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Currency.com: The Underdog's Crypto Play
How a 98-person team built a $12.7M revenue crypto platform with 2K+ Trustpilot reviews
While crypto giants battle for headlines, Currency.com quietly built a profitable engine with 98 employees and $12.7M in revenue. This isn't another exchange chasing hype—it's a calculated, European-licensed operation that knows exactly what it's selling.
"They're not trying to be everything to everyone—they're trying to be the easiest way to buy and sell crypto, and they're winning at that specific game."
The User Experience Playbook
With 46% direct traffic and a clean 4.3/5 Trustpilot rating, Currency.com has mastered retention. Users aren't finding them through SEO spam—they're typing 'currency.com' directly into their browser. That's not marketing; that's habit formation. The 2,013 reviews suggest real people using real money, not bot farms inflating metrics.
Traffic & SEO Strategy
Their top keyword isn't 'crypto exchange'—it's 'sell ethereum for usd' with 58,270 monthly searches. This reveals their core value proposition: fiat off-ramps. While competitors chase DeFi narratives, Currency.com dominates the boring but profitable job of converting crypto to cash. The 38% organic search traffic shows they're capturing intent, not manufacturing it.
The tech stack tells a story of modern efficiency: Next.js for performance, Tailwind + DaisyUI for rapid development, and Cloudflare for security. This isn't legacy enterprise software—it's a lean, PWA-ready platform built by engineers who understand that speed equals conversions. The 98-person team is structured for impact, not bloat.
- European licensing creates a moat that US competitors can't easily replicate
- The 'sell ethereum for usd' keyword dominance shows they own a specific, high-value use case
- 46% direct traffic proves they're building a brand, not just capturing search traffic
- Trustpilot reviews are 10x their employee count—indicates strong product-market fit
Currency.com is the anti-hype crypto play
While others burn cash on marketing, they're building a sustainable business around a single, valuable job: converting crypto to cash, profitably.
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5 keywordsHow is Currency's SEO?
Open Graph Image
https://currency.com/og-img?title=The+easiest+way+to+buy+and+sell+crypto
Meta Tags
The easiest way to buy and sell crypto - Currency.com
Grow your portfolio with instant and secure digital asset operations.
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Currency.com
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Reviews (20)
User friendly app
User friendly app. Helps quickly get the info about currency rates quickly
Hi Ashot, Thank you for your feedback! We’re delighted to hear you find our app user-friendly and that it helps you access currency rates quickly. We’ll keep working to make your experience even smoother. Best regards, The Currency.com Team
Good service
Clean UX. Fast deals. Overally good service.
Hi Simon, thank you for your kind words! We’re thrilled you’re enjoying the clean interface and fast execution. Best regards, The Currency.com Team
Currency.com offers an exceptionally…
Currency.com offers an exceptionally user-friendly interface that makes cryptocurrency trading accessible even for beginners. The platform's clean and intuitive design allows you to navigate through different features effortlessly without feeling overwhelmed. I've found their tools to be genuinely useful for both monitoring market trends and executing trades efficiently. The overall user experience is smooth and professional, with everything laid out in a logical way that saves time. As someone who values simplicity in trading platforms, Currency.com delivers exactly what I was looking for in terms of functionality and ease of use
Hi Harut, thank you for such a detailed review! We’re delighted that our user-friendly design, intuitive navigation, and trading tools are helping you trade with confidence. We truly appreciate your support and glad to provide you with efficient trading environment. Best regards, The Currency.com Team
Quality product
Quality product, with good support and a responsive team
Hi Denis, We appreciate your feedback! It’s great to know you value the quality of our platform as well as the responsiveness of our support team. Delivering both is our priority. Best regards, The Currency.com Team
Great application!
Great application with useful features and nice design!
Hi Artur, thank you for your great feedback! We’re so pleased to hear you’re enjoying the features and design of our platform. Best regards, The Currency.com Team
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About currency.com
Grow your portfolio with instant and secure digital asset operations.
Company Overview
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Technology Stack
currency.com uses 12 technologies across their website including HSTS, Cloudflare, Lazy Loading, Priority Hints, and more.
Security
HSTS
Cloud & Hosting
Cloudflare
Performance
Lazy Loading, Priority Hints
Web Standards
Twitter Cards, PWA
UI Libraries
DaisyUI, shadcn/ui, Radix UI
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
currency.com receives approximately 30.9K monthly visitors and ranks #1,044,758 globally. The website has a bounce rate of 46% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:11 on the site.
The majority of currency.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about currency.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit currency.com directly at https://currency.com.