docstation.co
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The Silent Giant of Pharmacy Software
How a 21-person team is quietly disrupting $2.1B in pharmacy billing
While massive health tech platforms fight for headlines, DocStation is executing a precision strike on pharmacy operations. With just 21 employees and $2.1M in revenue, they're solving a specific, painful problem: getting pharmacies paid for clinical services. This isn't another EHR—it's a surgical tool for revenue cycle management.
"DocStation isn't building an empire—they're building a bridge between clinical care and reimbursement, one vaccine at a time."
The Pharmacy Pain Point
Pharmacies are drowning in administrative complexity. They deliver vaccines, administer CLIA-waived tests, and provide clinical services, but billing these services is a nightmare. DocStation targets this exact friction point: medical billing for pharmacy-based clinical services. Their keyword data reveals the depth of this pain—terms like 'docastation bin and pcn for medcare part b billing' and 'what is a clia number' show pharmacists desperately searching for billing clarity.
The Growth Narrative
DocStation's traffic profile tells a story of organic, product-led growth. With 47% direct traffic and 33% organic search, they're not burning cash on ads. Their 7,374 monthly visits likely represent highly qualified pharmacy operators and independent owners. The fact that users search for 'access mydocstation.com e-mail' suggests a sticky, daily-use platform. This isn't a marketing play—it's a utility play.
The leadership team is purpose-built for this mission. CEO Samm Anderegg and CTO Josh Matz are joined by Harrison Warren (VP Implementation) and Ashley Espinosa (VP Clinical Operations)—a blend of tech and deep healthcare operations expertise. Max Anderegg leads clinical programs, signaling a serious commitment to clinical rigor, not just software features.
- Surgical focus on pharmacy clinical services (vaccines, testing, billing)
- Lean execution: 21 people, $2.1M revenue = ~$100K revenue per employee
- High-intent traffic: 47% direct visits indicates strong product-market fit
- Niche keyword dominance: Owning 'CLIA number' and 'Medicare Part B' search terms
- Social presence across Facebook, LinkedIn, Instagram—unusual for a B2B health tech play
The Quiet Disruptor
DocStation proves that in healthcare, specialization beats scale. They're not building a platform—they're building a payment engine for clinical pharmacy, and the data suggests it's working.
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DocStation: Revolutionizing Pharmacy Management Software
Join the future of pharmacy care with DocStation. Our platform empowers pharmacies to deliver quality clinical care, improve patient outcomes, and get paid seamlessly.
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About docstation.co
Join the future of pharmacy care with DocStation. Our platform empowers pharmacies to deliver quality clinical care, improve patient outcomes, and get paid seamlessly.
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docstation.co uses 19 technologies across their website including YouTube Embed, Font Awesome, Adobe Fonts, PHP, and more.
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docstation.co receives approximately 7.4K monthly visitors and ranks #2,702,250 globally. The website has a bounce rate of 36% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:56 on the site.
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