easyship.com
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Easyship: The Unsexy SaaS That Prints Money
How 170 people built a $27M shipping empire by solving a boring problem at scale
While AI startups chase headlines, Easyship quietly powers the global logistics of thousands of e-commerce stores. They don't sell dreams; they sell discounted shipping labels—and they're making $27.1M doing it.
"They aren't competing on brand hype; they're winning on unit economics and operational leverage."
The Trojan Horse Strategy
Easyship doesn't just sell software; they sell cost savings. With a 1.6/5 Trustpilot rating from 618 reviews, their user sentiment is objectively poor—yet revenue keeps climbing. This suggests they've locked in B2B clients who care more about 91% discounted rates than user experience polish. It's a classic 'utility over delight' play that works in logistics.
Traffic & SEO Moats
With 47% organic search traffic and 54,310 backlinks, Easyship has built a formidable SEO fortress. They rank for high-intent competitor keywords like 'Shippo' (172K volume) and 'ShipStation' (77K volume), effectively intercepting buyers evaluating alternatives. Their direct traffic (46%) is unusually high for a B2B SaaS, indicating strong brand recall and repeat usage—a signal of product stickiness.
The tech stack reveals a pragmatic, performance-focused build: Vite for speed, Tailwind/Bootstrap for rapid UI development, and jQuery still hanging around (likely in legacy components). They're not chasing the latest frameworks—they're optimizing for reliability and development velocity. The use of Zendesk and Google Tag Manager shows a mature approach to support and analytics.
- Dominates competitor keyword capture (Shippo, ShipStation, EasyPost)
- High direct traffic (46%) indicates strong product-market fit
- Revenue-to-employee ratio of ~$159K is healthy for a logistics SaaS
- Operates in a 'boring' niche with massive TAM
The Boring Billion-Dollar Playbook
Easyship proves that solving unsexy infrastructure problems with ruthless efficiency is more valuable than chasing trends. For founders: find the 'boring' friction point in a massive industry and build the best tool to fix it.
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5 keywordsHow is Easyship's SEO?
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https://cdn.prod.website-files.com/660e658c0cfb31720d893396/675ff1d90e466350d5c08525_Easyship-Discounted-Rates.png
Meta Tags
Easyship: Multi-Carrier Shipping Software for eCommerce & Business
Stop Overpaying for Shipping — Instantly save with the best domestic and international Shipping Software for eCommerce. Discounted rates up to 91% off. Print labels with 550+ courier services. Save hours with automation.
Easyship: #1 eCommerce Shipping Software For Small Business
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Easyship
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Reviews (20)
Not Professional.
I was looking for a new company to ship with a few days ago. They decided to text and email me at nearly midnight last night. I asked them to take me off their list but they proceeded to text me again this morning and send two emails. It's not even noon yet! This doesn't even seem like a legit company at this point. I will not be doing business with them and would not recommend it to others. EDIT: I had someone kindly reach out and they have now switched their process so they won't contact customers late at night in their time zone. They also offered a credit, which I appreciate. However, I will not be using this company after my experience and reading other reviews.
Hi Lena, Please send us your details to [email protected] so we can look into this promptly.
Absolutely horrible experience
Absolutely horrible experience. I initially asked for advice on the best way to send an important ID document and followed the recommendation I was given. After the first day, my shipment tracking stopped updating. For a full week, I was repeatedly reassured that the issue had been escalated and was being worked on. When I finally contacted UPS directly, they told me I needed to file an investigation, as it’s not normal for tracking to stop like that. Even then, Easyship continued to reassure me instead of taking action. After I informed them that UPS advised starting an investigation, Easyship suddenly claimed I should have used a different shipping method—despite the fact that this was the method they originally recommended. They never explained what method I should have used. My ID is still lost, their communication has been extremely poor, and the whole experience feels misleading and unprofessional and scam-like.
I have been scammed
I set it up in August 2025 and about an hour after I cancelled it because they hid that basic features were missing. I requested a refund (which I am entitled to under EU colling off period) and after many many emails with support they agreed to a refund. Fast forward to today where I notice I have been billed 4 additional times. I have requested that refund and they have responded that I changed the subscription today (from paid to free). I did this to stop any further billing while they arrange my refund. They claim that the payments are legit. I have proof in my bank that we got a refund and that through the last support ticket they know we cancelled immediately. Apart from today I have never been back into the account. So be warned, they are an unscrupulous company that will bill you after cancellation and then ask you to prove it. It is a scam and if this is not resolved this review will stay right here forever.
I have been using Easy ship for 9…
I have been using Easy ship for 9 months and have had overcharges over $1200 over multiple shipments from Fed Ex through Easy Ship. I have spoken to the Fed Ex Executive Offices and they have told me they have refunded Easy ship. Easy ship keeps making excuses that it will be refunded in 10 days and that was almost 30 days ago. So it is a nightmare trying to get my money back. Being a small business looking for a legitimate shipping company that is not a scam artist. I have been going in circles with customer service. It is a joke that easy ship responds on trust pilot with the email Ha! that I have been emailing trying to get a response and help from.
We're sorry to hear this. Our team are investigating this and will be in touch shortly.
I do not recommend this
I do not recommend this, as they dont have real connection with the couriers and constantly lie about parcel status. I lost 2 days with them and will work directly with delivery company
We're sorry to hear this. Our team have reached out to investigate further.
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About easyship.com
Stop Overpaying for Shipping — Instantly save with the best domestic and international Shipping Software for eCommerce. Discounted rates up to 91% off. Print labels with 550+ courier services. Save hours with automation.
Company Overview
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Technology Stack
easyship.com uses 23 technologies across their website including HSTS, reCAPTCHA, Laravel, Contentful, Squarespace, and more.
Security
HSTS, reCAPTCHA
Backend Frameworks
Laravel
CMS
Contentful, Squarespace, Webflow
CDN
jsDelivr
Cloud & Hosting
AWS CloudFront, Cloudflare
Privacy & Consent
CookieYes
Traffic & Audience
easyship.com receives approximately 739.2K monthly visitors and ranks #61,065 globally. The website has a bounce rate of 41% with visitors viewing an average of 4.0 pages per visit. Users spend an average of 3:10 on the site.
The majority of easyship.com's traffic comes from undefined, undefined, .
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