feedbackrig.com
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FeedbackRig: The Anti-Enterprise Feedback Tool
Why a 3-person, $200k ARR startup is challenging Qualtrics on raw simplicity
FeedbackRig isn't trying to be another bloated enterprise survey platform. With just 3 employees and a laser focus on real-time feedback loops, this indie analytics player is quietly proving that sometimes, less is significantly more.
"In a market obsessed with feature bloat, FeedbackRig bets everything on speed and signal over complexity."
The Founder's Calculated Gamble
Zaheer Ahmed, the sole founder and CEO, has built a lean machine that targets a specific pain point: the gap between collecting feedback and acting on it. With revenue at $200k and a team of just three, FeedbackRig operates with the efficiency of a pre-product startup but the revenue traction of a mature micro-SaaS. It’s a rare, high-velocity model that prioritizes execution over headcount.
The SEO Paradox
The traffic data reveals a fascinating anomaly. With only 322 monthly visits, the site ranks for high-intent keywords like 'gmail feedback form' (250 volume) and 'rig mail' (110 volume). This suggests a strategy focused on capturing specific, high-converting search intent rather than casting a wide net. It’s a surgical approach to organic growth, prioritizing quality leads over vanity traffic metrics.
The technology stack is modern and lightweight—Tailwind CSS, Vite, and Cloudflare—indicating a team that values performance and developer experience. This isn't legacy code; it's a stack built for rapid iteration and low overhead, allowing the small team to punch well above their weight class.
- Hyper-lean operation: 3 employees generating $200k ARR.
- Niche keyword dominance: Capturing high-intent search traffic.
- Modern tech stack: Built for speed and scalability.
- Real-time focus: Prioritizing action over data accumulation.
The Micro-SaaS Playbook in Action
FeedbackRig proves that a focused product with a ruthless execution strategy can carve out a lucrative niche, even in crowded markets.
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FeedbackRig - AI Powered Customer Feedback Platform
FeedbackRig helps businesses to measure and increase customer satisfaction, reduce churn rate and act on realtime customer feedback.
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About feedbackrig.com
FeedbackRig helps businesses to measure and increase customer satisfaction, reduce churn rate and act on realtime customer feedback.
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Technology Stack
feedbackrig.com uses 16 technologies across their website including Font Awesome, Google Fonts, HSTS, Squarespace, and more.
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Font Awesome, Google Fonts
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Cloudflare
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Traffic & Audience
feedbackrig.com receives approximately 322 monthly visitors. The website has a bounce rate of 34% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
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