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nicereply.com

14 technologies
VerifiedVisit115.4K/mo$2M1814 Tech3 Leads
Deep Dive

Nicereply: The 18-Person CX Powerhouse

How a niche feedback tool captures $1.6M in revenue without venture capital

While SaaS giants chase AI hype, Nicereply quietly dominates the customer feedback space with a laser-focused, brutally simple product. This isn't a feature factory; it's a precision instrument for measuring CSAT, CES, and NPS at the exact moment satisfaction happens.

$1.6M
Annual Revenue
115K
Monthly Visits
18
Employees
52%
Direct Traffic

"52% of their traffic comes directly to the site. In a crowded B2B market, that's not just brand recognition—it's product stickiness."

The Niche That Pays

With just 18 employees, Nicereply generates ~$89K per employee annually. This lean operational model suggests high margins and low customer acquisition costs. Their secret? Solving a specific pain point—one-click feedback—better than any enterprise suite. They don't try to be a CRM; they are the feedback layer, and that focus is their moat.

The Traffic Paradox

Here's the counter-intuitive data: 'NPS score' gets 20,170 monthly searches, but 'nicereply' only gets 390. Yet, 52% of traffic is direct. This implies their users aren't discovering them via SEO; they are being referred by existing customers. The product sells itself through word-of-mouth, likely embedded in support tickets and email signatures.

The technology stack reveals a pragmatic approach. They use jQuery, Bootstrap, and Tailwind CSS—proven, stable technologies rather than bleeding-edge frameworks. This isn't a technical debt trap; it's a deliberate choice to prioritize reliability and speed over chasing trends. The site loads fast, and the UX is frictionless, which is exactly what you need when asking busy customers for feedback.

  • The 'Holiday Hours' Keyword Anomaly: Ranking for 'holiday hours notification for tenants' suggests they've cracked a specific use case for property management or HR teams, expanding beyond pure customer support.
  • The Trustpilot Signal: A 4.4/5 rating from 25 reviews indicates high satisfaction among the few who bother to review, a strong signal for B2B decision-makers.
  • The Missing VC Funding: With no listed funding, Nicereply is likely bootstrapped or acquired. This aligns with their profit-focused, feature-stable product strategy.
Doesn't offer complex journey mapping
One-click surveys that actually get responses
Lacks AI-driven sentiment analysis
Instant visual feedback (NiceReply's core value prop)
No massive integration marketplace
Zero learning curve for end-users

The Anti-Growth Playbook

Nicereply proves that in a noisy SaaS market, depth beats breadth. They aren't trying to be everything to everyone; they are the best at one specific thing, and their revenue reflects the power of that focus.

What tech stack does Nicereply use?

19 detected
Security1
Privacy & Consent1
Scheduling1
Customer Support1
Performance1
Web Standards1
UI Libraries1
JavaScript Libraries2
Tracking & Analytics5
G
Google Tag Manager
G
Google Tag Manager
G
Google Analytics
H
Help Scout
A
Amazon CloudFront

How much traffic does Nicereply get?

Traffic & Engagement

115.4K
Monthly Visits
2.1
Pages/Visit
0:18
Avg. Duration
36%
Bounce Rate
Monthly Traffic Trend+2%
113.4K
Oct 2025
Oct
134.3K
Nov 2025
Nov
115.4K
Dec 2025
Dec

Traffic Sources

Search
36%
Direct
52%
Social
3%
Referrals
8%
Email
0%
Paid
1%

Where is Nicereply's audience located?

🌍34.3%
🌍4.5%
🌍4.1%
🌍3.4%
🌍3.2%

What keywords does Nicereply rank for?

5 keywords
1nicereply390 vol
2holiday hours notification for tenants340 vol
3nps score20.2K vol$4.78
4what should minimum customer satisfaction be140 vol
5net promoter score range 1-10120 vol

How is Nicereply's SEO?

Open Graph Image

OG Image preview
og:image

https://www.nicereply.com/static/images/social/homepage-v3.png

Meta Tags

title45 chars

Customer experience (CX) platform – Nicereply

description163 chars

Collect immediate customer feedback with the Nicereply CX management platform. Use one-click CSAT, CES & NPS surveys & increase the volume of insights you receive.

languageEN

H1 Tags

h1Customer Experience Platform
h1Helping teams fix their issues
h1Variety of Customer Experience Surveys

Schema Types

Organization

Who works at Nicereply?

Loading leads...

What do customers think of Nicereply?

Nicereply

Nicereply

4.4
25 reviews
✓ Claimed

Categories

Software Company#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
2/22/2021

Contact Information

Address:
SK

Reviews (20)

Filter by rating:
Phil Sherwood
5/25/2021
🇺🇸 United States2 reviewsOrganicUnverified
Easy to Use NPS and CSTAT

We've been using Nicereply for over a year. They make it so easy to do CSTAT and NPS reviews from your customers. The reporting is really great too. It only took a few minutes to set up and add to our customer support system.

Alasdair McMillan
3/24/2021
🇨🇦 Canada1 reviewsOrganicUnverified
Great tool

Have been using Nicereply for just about 3 months now, and really appreciate the insight provided from their CSAT surveys. Great support when I've needed to contact them. Their pricing is extremely competitive and they offer some nice features like an embeddable survey template for Salesforce that other similar products don't.

Gina Wright
3/19/2021
🇺🇸 United States1 reviewsOrganicUnverified
I’ve been using Nicereply for over a…

I’ve been using Nicereply for over a year. It’s a great tool for customer feedback. I like that I have the ability to change the verbiage, and test/measure the responses. It also has helped me coach team where needed. Thanks!

Taylor Klatt
3/19/2021
🇺🇸 United States1 reviewsOrganicUnverified
NiceReply has been a great tool to use…

NiceReply has been a great tool to use with my team. Super simple integrations into the Front app and great way of collecting a pulse on CSAT trends. Highly recommend.

Phaedon Cape Coffee Beans
3/17/2021
🇿🇦 South Africa1 reviewsOrganicUnverified
Great customer insights

Since implementing Nicereply, we have a much better handle on the customer experience

Frequently Asked Questions about Nicereply

What is Nicereply's Revenue?
Nicereply generates approximately $2M in annual revenue. With 18 employees, that's $87,000 per employee.
What does Nicereply do?
Collect immediate customer feedback with the Nicereply CX management platform. Use one-click CSAT, CES & NPS surveys & increase the volume of insights you receive.
What technologies does Nicereply use?
Nicereply uses 14 technologies across their website including Security, Privacy & Consent, Advertising. Key technologies include HSTS, CookieYes, DoubleClick Floodlight.
Who are Nicereply's competitors?
Nicereply's main competitors include GetFeedback, Wootric, Survicate, Delighted, Promoter.io. These companies operate in similar markets and compete for the same customer base.
What do customers think of Nicereply?
Nicereply has a Trustpilot score of 4.4 out of 5 (4 stars) based on 25 customer reviews.

Export Data

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Download CSVs, JSONs & full reports

How to contact Nicereply?

What are Nicereply's key pages?

Export nicereply.com Data

Download the complete tech stack, analytics, leads, and company data for nicereply.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About nicereply.com

Collect immediate customer feedback with the Nicereply CX management platform. Use one-click CSAT, CES & NPS surveys & increase the volume of insights you receive.

Company Overview

nicereply.com
Website
computers_electronics_and_technology
Industry
#339,246
Global Rank
115.4K
Monthly Visitors
14
Technologies
3+
Employees

nicereply.com Social Media

Technology Stack

nicereply.com uses 14 technologies across their website including HSTS, CookieYes, DoubleClick Floodlight, and more.

Security

HSTS

Privacy & Consent

CookieYes

Advertising

DoubleClick Floodlight

Scheduling

Calendly

Customer Support

HelpScout

Analytics & Marketing

Google Tag Manager, Google Analytics

Traffic & Audience

115.4K
Monthly Visits
36%
Bounce Rate
2.1
Pages/Visit
0:18
Avg. Duration

nicereply.com receives approximately 115.4K monthly visitors and ranks #339,246 globally. The website has a bounce rate of 36% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:18 on the site.

The majority of nicereply.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is nicereply.com?
Collect immediate customer feedback with the Nicereply CX management platform. Use one-click CSAT, CES & NPS surveys & increase the volume of insights you receive.
How much does nicereply.com cost?
You can view nicereply.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does nicereply.com use?
nicereply.com uses 14 technologies including HSTS, CookieYes, and 8 more. View the full tech stack analysis above.
How do I contact nicereply.com?
You can contact nicereply.com via email at [email protected] or through their contact page.
What are nicereply.com's social media accounts?
nicereply.com is active on linkedin. You can find links to all their social media profiles in the social section above.
How popular is nicereply.com?
nicereply.com receives approximately 115.4K monthly visitors and ranks #339,246 globally. Traffic is declining by 14.1% month-over-month.

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This page provides publicly available information about nicereply.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit nicereply.com directly at https://nicereply.com.