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Feedbird: The $20M SMB Juggernaut
How a low-cost social media agency quietly scaled to 80 employees and $20.5M revenue.
While Silicon Valley chases AI unicorns, Feedbird is printing cash by selling $99/month social media packages to Main Street businesses. It’s a masterclass in boring, profitable scale.
"Feedbird isn't selling social media; they're selling peace of mind to the local dentist who hates Instagram."
The Economics of Cheap
With 80 employees generating $20.5M in revenue, Feedbird operates at a staggering $256k revenue per employee. This is high-margin service arbitrage at scale. They leverage global talent to fulfill content needs at a price point ($99/mo) that locks in customers for life, creating a massive recurring revenue base.
The Traffic Moat
Despite a modest 45k monthly visits, the traffic quality is elite. 43% is direct and 43% is organic. This indicates a massive referral engine and high brand recall. People aren't stumbling upon Feedbird; they are searching for it or being referred by happy clients. It’s a 'word-of-mouth' machine disguised as an SEO play.
The tech stack reveals their strategy: jQuery and Bootstrap suggest a focus on utility over flash, while heavy usage of Google Analytics and Clarity indicates a ruthless optimization loop for conversion. They aren't wasting money on over-engineered frontend frameworks; every dollar goes into customer acquisition and fulfillment.
- The 'Feedbird' brand keyword dominates their search volume (2,340/mo), proving strong brand equity.
- They capture intent for 'facebook cover ideas' and 'social media management agency', bridging the gap between DIY and Done-For-You.
- They avoid the high-churn enterprise market, focusing on sticky SMB relationships.
The Verdict: The Anti-Unicorn
Feedbird proves you don't need a 100x valuation to build a massive, sustainable business. You just need to solve a painful, recurring problem for a lot of small people.
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Affordable Social Media Management Company - Feedbird
Affordable Social Media Management Company. Low-Cost Marketing Services from $99/mo. Social media posts, short-form video content, blog posts, email marketing.
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About feedbird.com
Affordable Social Media Management Company. Low-Cost Marketing Services from $99/mo. Social media posts, short-form video content, blog posts, email marketing.
Company Overview
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Technology Stack
feedbird.com uses 28 technologies across their website including Wistia, Google Fonts, HSTS, and more.
Video
Wistia
Fonts
Google Fonts
Security
HSTS
Error Tracking
Sentry
CMS
Webflow
CDN
jsDelivr
Traffic & Audience
feedbird.com receives approximately 45.3K monthly visitors and ranks #717,053 globally. The website has a bounce rate of 42% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:01 on the site.
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