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getshogun.com
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Shogun: The Enterprise Weapon for Ecommerce
How a $39M revenue company is quietly winning the Shopify page builder wars
While everyone obsesses over DTC darlings, Shogun is building the infrastructure layer that powers 2.5% of all Shopify stores. They've turned the unsexy world of page building into a $39M revenue machine with 260 employees.
"Shogun doesn't compete on features. They compete on becoming the operating system for enterprise ecommerce merchandising."
The Enterprise Trojan Horse
Shogun's secret weapon isn't their page builder—it's their expansion strategy. They land SMBs with the free tool, then upsell into personalization, A/B testing, and headless commerce. Their 260 employees aren't building for the long tail; they're building for the merchants who've outgrown Shopify's native capabilities and need enterprise-grade control without the Salesforce complexity.
The Traffic Paradox
Here's what's fascinating: 42% of their traffic is direct. That means merchants are literally typing 'getshogun.com' into their browser. They've achieved brand moat in a commoditized space. Compare that to PageFly and GemPages who are still fighting SEO battles for 'page builder' keywords. Shogun's search volume for 'shogun' alone (264K monthly) dwarfs their competitors' brand searches combined.
The real story is in their tech stack choices. They're using jQuery and Bootstrap—technologies that Silicon Valley snobs mock—yet they're out-executing everyone. This isn't a technical debt issue; it's a pragmatism signal. They're optimizing for merchant reliability and speed-to-market, not for impressing engineers on Hacker News.
- Their 3.6 Trustpilot rating with only 2 reviews suggests they're focused on enterprise relationships, not mass-market review farming
- The 114.6M in funding on 39.1M revenue shows they're still in growth mode, likely burning to capture market share before Shopify's native tools catch up
- Their keyword strategy reveals they're winning on brand while competitors fight over generic terms
The Unsexy Empire
Shogun is playing chess while others play checkers. They're not building a tool—they're building the infrastructure layer for modern commerce. And at $39M revenue with 46% organic traffic, the market is rewarding their patience.
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Shogun: Ecommerce Optimization and Personalization
Grow your business with a comprehensive suite of optimization, personalization, and visual merchandising tools built for ecommerce.
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Reviews (2)
Fantastic, Easy, Worth it
Fantastic. We use Shogun for our site, on BigCommerce and the support is amazing... fast and always helpful. Price is also great for what you get. Truly is a drag and drop app. I would highly recommend.
THE MOST UNHELPFUL DEVELOPER IVE SEEN
THE MOST UNHELPFUL DEVELOPER IVE SEEN. Total useless. A simple request that everyone else helps with when we needed to migrate Shopify. They wont. Unless we upgrade package on BOTH stores. I needed help moving 5 pages. Disgusting customer service. Stay away from this company
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About getshogun.com
Grow your business with a comprehensive suite of optimization, personalization, and visual merchandising tools built for ecommerce.
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Technology Stack
getshogun.com uses 18 technologies across their website including HSTS, reCAPTCHA, Sentry, Webflow, and more.
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HSTS, reCAPTCHA
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Sentry
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Webflow
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AWS CloudFront, Cloudflare
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Termly
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Intercom
Traffic & Audience
getshogun.com receives approximately 136.0K monthly visitors and ranks #279,328 globally. The website has a bounce rate of 39% with visitors viewing an average of 2.6 pages per visit. Users spend an average of 1:55 on the site.
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