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Hear.com: The $200M Hearing Aid Aggregator
How a 600-person company turned a fragmented market into a digital powerhouse
While most healthtech startups struggle to acquire users, Hear.com commands 4M monthly visits by turning a stigmatized medical purchase into a streamlined e-commerce experience. They're not selling hearing aids—they're selling clarity.
"They're not competing on product—they're competing on trust, and winning with 1.8K reviews."
The Traffic Moat
Hear.com's 11M backlinks aren't accidental—they've built an SEO fortress around high-intent queries like 'best hearing aids on the market' (850 monthly searches). Their 22% organic traffic share means they're not paying for every customer, creating a sustainable acquisition model that most DTC brands would kill for.
The Trust Paradox
In an industry where 50% of traffic is direct (people typing 'hear.com' into their browser), Hear.com has achieved something remarkable: they've become the default destination. This isn't brand awareness—it's brand authority. When someone searches for hearing aids, they're not comparing products; they're confirming their decision.
The real genius lies in their positioning. They're not a hearing aid manufacturer—they're a curator. By aggregating leading brands and wrapping them in expert consultation, they've eliminated the two biggest friction points: choice paralysis and technical intimidation. Their tech stack (Tailwind, Bootstrap, Ant Design) suggests a lean, agile team that prioritizes speed over perfection.
- Dominates 'hear.com' branded searches (940 monthly) despite being a non-brand term
- Converts 'cost' curiosity (1,460 searches) into qualified leads
- Leverages 606 employees to manage partnerships across manufacturers
- Owns the 45+ demographic digitally—a notoriously difficult segment
The Aggregator Playbook Wins
In fragmented markets, trust beats technology. Hear.com proves that when you remove friction from complex purchases, you can build a $200M business without inventing anything new.
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Traffic & Engagement
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5 keywordsHow is Hear's SEO?
Open Graph Image
https://res.cloudinary.com/dhqvlsb3l/image/upload/f_auto,fl_lossy,q_auto:eco,w_auto,dpr_auto/v1/assets/na/seo-website/hearing-aids-in-hand.png
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hear.com | The World's Leading Online Provider of Hearing Aids
Find hearing aids by the leading manufacturers and meet with one of our trained hearing aid experts to learn which ones are best for you.
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hear.com
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Reviews (20)
A Hearing Aid That Enables Me To Hear What Is Being Said Clearly!
This is my second pair of hearing aids, the first pair being from a different company. I greatly appreciate the friendliness and knowledge of the hear.com audiologist. She explained everything to me, and was able to adjust the hearing aids to my needs. I am now able to hear more clearly what is being said, and adjust the settings easily to my surroundings, such as a noisy environment. With the previous hearing aids that I had, the sounds were louder, but not coming through very clearly,
Hi, Thank you so much for your review! We're thrilled to hear that your experience with hear.com has been such a positive improvement over your previous hearing aids. It's wonderful to know that our audiologist's friendliness and knowledge made a difference, and that she was able to explain everything clearly and adjust your hearing aids to meet your specific needs. We're delighted that you're now hearing more clearly—not just louder—and that you can easily adjust the settings for different environments like noisy surroundings. That distinction between volume and clarity is so important, and we're glad you're experiencing the difference. Thank you for choosing hear.com, and please don't hesitate to reach out if you ever need further adjustments or support! Curtis, Customer Success Team
The quality of the product is…great
The quality of the product is outstanding. The service is excellent
Great company and experience
I just want to give a shout out to Hear.com, specifically Lanae! I ordered these for my mother and Lanae helped me through all of it so very kind and patient, my mom ended up deciding to go with a different company and the 45 day refund policy enabled her to make that choice despite me not fully agreeing with it. Lanae is amazing and provided top notch service and kindness.
Hi, Thank you so much for taking the time to leave this wonderful review! We're so glad to hear that you and your mom had such an amazing experience with our team! We truly appreciate your kind words about the service you received, and we’re grateful that your experience with hear.com was such a positive one received kind, patient, and top-notch service while helping your mother explore her hearing aid options. We completely understand that finding the right hearing solution is a personal decision, and we're glad our 45-day refund policy gave your mother the flexibility to choose what felt best for her. That peace of mind is exactly why we offer it. If you or your mom ever needs anything in the future, we're here to help! – Curtis, Customer Success Team
The very best all-around in quality and…
The very best all-around in quality and customer service!!
Dear Diane, We're absolutely thrilled to hear that you consider us the very best in both quality and customer service. Your kind words mean the world to our team, and we're honored to have earned your trust. Thank you for choosing hear.com, Diane! – Curtis, Customer Success Team
good quality and great customer service
good quality and great customer service
Thank you so much, Richard! We’re glad to hear you’re happy with the quality of your hearing aids and the customer service you received. We appreciate your feedback and are always here if you need anything. - Ashley, Customer Success Team
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About hear.com
Find hearing aids by the leading manufacturers and meet with one of our trained hearing aid experts to learn which ones are best for you.
Company Overview
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Technology Stack
hear.com uses 25 technologies across their website including Cloudinary, Google Maps, HSTS, and more.
Media
Cloudinary
Maps
Google Maps
Security
HSTS
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
DoubleClick Floodlight, Twitter Pixel, TikTok Pixel, Google Ads +1 more
Customer Support
LiveChat
Traffic & Audience
hear.com receives approximately 4.1M monthly visitors and ranks #17,877 globally. The website has a bounce rate of 58% with visitors viewing an average of 1.9 pages per visit. Users spend an average of 0:48 on the site.
The majority of hear.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about hear.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit hear.com directly at https://hear.com.