9:41
landfolk.com
Screenshot of landfolk.com
landfolk.com favicon

landfolk.com

30 technologies
VerifiedGrowingVisit198.7K/mo$22M8830 Tech11 Leads
Deep Dive

Landfolk: The Anti-Airbnb?

Analyzing the 1,733 Trustpilot reviews and $22M revenue behind the curated holiday home marketplace.

While Airbnb floods the market with endless options, Landfolk is betting that scarcity wins. They've handpicked just enough properties to hit $22.4M in revenue, proving that travelers will pay for curation over chaos.

$22.4M
Annual Revenue
1,733
Trustpilot Reviews
88
Employees
53%
Organic Traffic

"Landfolk doesn't compete on inventory size; they compete on the trust that comes from a host who actually loves their home."

The Growth Engine

With 198,706 monthly visits and a 4.7/5 Trustpilot rating, Landfolk is scaling a supply-side moat. Their traffic is 53% organic—meaning travelers are actively searching for 'Landfolk' or 'handpicked cottages' rather than stumbling upon generic vacation rental keywords. This is brand-driven demand, not commoditized search arbitrage.

The Supply Strategy

They aren't chasing global dominance. The top keywords—'luksus sommerhuse i nordtyskland,' 'ferienhaus mieten lofoten'—reveal a laser focus on Northern Europe. By targeting specific, high-intent niches (luxury German summer houses, Lofoten cabins), they avoid the race-to-the-bottom pricing that plagues generic marketplaces.

The tech stack (Tailwind, Vite, PWA) suggests a modern, lean engineering team. With only 88 employees generating $22.4M, that's $254k revenue per employee—exceptional efficiency for a marketplace. They're likely using automation to reduce operational overhead while maintaining the 'handpicked' human touch.

  • Curated supply creates pricing power: Average booking values are likely higher than generic platforms.
  • Brand moat: 35% direct traffic indicates strong repeat usage and word-of-mouth.
  • Niche geography: Dominating Nordics/Germany before expanding avoids dilution.
No global inventory scale
Higher trust scores (4.7/5)
Limited brand awareness outside Scandinavia
Better host-guest alignment
Smaller backlink profile (28k) vs Airbnb's millions
Sustainable unit economics

The Verdict: Quality Over Quantity

Landfolk proves that in a saturated market, being the 'boutique' option isn't just viable—it's profitable. Their $20.2M funding is fueling a strategy that prioritizes margin over market share.

What tech stack does Landfolk use?

56 detected
Media1
Security1
Error Tracking1
CDN1
Cloud & Hosting2
Privacy & Consent1
Customer Support2
Reviews1
Performance1
Web Standards1
Build Tools1
Frontend Frameworks1
Tracking & Analytics26
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
F
Facebook Pixel
H
Hotjar
H
Hotjar
M
Microsoft Clarity
P
Pinterest Tag
M
Microsoft Ads (Bing)
I
Intercom
C
Cloudflare
G
Google Tag Manager
S
Sentry
G
Google AdSense
G
Google Analytics
G
Google DoubleClick
F
Facebook Pixel
B
Bing
H
Hotjar
T
TikTok Pixel
G
Google Ads
P
Pinterest
F
Facebook
A
Analytics Service
M
Microsoft Clarity
I
Intercom

How much traffic does Landfolk get?

Traffic & Engagement

256.7K
Monthly Visits
+203.8%
3.5
Pages/Visit
11:06
Avg. Duration
59%
Bounce Rate
Monthly Traffic Trend+11%
231.1K
Oct 2025
Oct
84.5K
Nov 2025
Nov
256.7K
Dec 2025
Dec

Rankings

#148,965
Global Rank
#1,121
Germany Rank
Travel and Tourism
Category

Backlinks & Authority

28.7K
Backlinks
2.5K
Ref. Domains
37
Authority Score
Low
Penalty Risk
Backlinks Trend+194%
9.8K
Jul 2025
Jul
9.2K
Aug 2025
Aug
8.8K
Sep 2025
Sep
9.2K
Oct 2025
Oct
27.8K
Nov 2025
Nov
28.7K
Dec 2025
Dec

Search Traffic

Organic
62.5K
Paid
7.5K

Top Organic Keywords

#2sommerhus bornholm
6,600 vol2.9%
#7sommerhus
22,200 vol2.3%
#1land og folk
720 vol1.9%
#3lucca
4,400 vol1.3%
#5sommerhuse på bornholm
6,600 vol1.1%

Where is Landfolk's audience located?

🇩🇰Denmark77.2%
🇩🇪Germany8.8%
🇳🇴Norway3.2%
🇮🇩Indonesia1.6%
🇦🇹Austria1.3%

Who competes with Landfolk?

Device Distribution

Desktop17.6%
Mobile82.4%

What keywords does Landfolk rank for?

5 keywords
1landfolk2.9K vol$0.73
2luksus sommerhuse i nordtyskland280 vol
3ferienhaus mieten lofoten290 vol
4"while tourists flock to the west coast of denmark,"120 vol
5casa tipica escandinava180 vol

How is Landfolk's SEO?

Open Graph Image

OG Image preview
og:image

https://landfolk.imgix.net/static/opengraph.jpg?auto=format&fit=max&w=1200&h=627

Meta Tags

title24 chars

Handpicked holiday homes

description252 chars

Landfolk is the new marketplace for the special holiday homes that are hidden around the country. We have hand-picked every single cottage, where there are proud and passionate hosts, who love their holiday homes, but also like to share it with others.

languageEN

H1 Tags

h1Handpicked holiday homes
h1Search for exceptional, find unforgettable

Who works at Landfolk?

Loading leads...

What do customers think of Landfolk?

Landfolk

Landfolk

4.7
1,733 reviews
✓ Claimed

Categories

Holiday Home#2Fairground#1Cottage#3Holiday Accommodation Service#3Vacation Home Rental Agency#2Travellers Lodge#1

Activity & Engagement

Reply Rate
100%
Avg. Reply Time
6.0 days
Claimed Date
1/20/2022

Contact Information

Address:
Bülowsgade 68, 3
Aarhus, DK

Reviews (20)

Filter by rating:
Kate
1/20/2026
🇩🇪 Germany5 reviewsFileUploadInvitationVerified
Experience date: 7/20/2025
Nothing to complain about

Nice locations, beautiful houses, easy to book. Had a great holiday!

Company Response1/21/2026

Dear Kate, thank you for your lovely feedback! We are thrilled to hear that you had a great holiday. Since all our holiday homes are hand-picked, we put a lot of heart into ensuring they are in beautiful locations and easy to book. It’s wonderful to know you enjoyed your stay! We look forward to welcoming you back soon. Svenja Guest & Host Care Team at Landfolk

Melanie Alport
1/6/2026
🇫🇷 France4 reviewsAFSv2Verified2 reviews on this domain
Experience date: 1/2/2026
Excellent communication

Excellent communication, reliable and friendly approachable staff. Highly recommend.

Company Response1/12/2026

Dear Melanie, Thank you so much for your kind words 🌿 We are thrilled to hear that you experienced excellent communication and found our team reliable and friendly. Being approachable and helpful is at the core of what we do, so your recommendation means a lot to us 🙌 Best regards, Camilla Rahbæk Senior Guest & Host Care Expert at Landfolk

Lisa Andersson Rhodiner
1/4/2026
🇸🇪 Sweden5 reviewsAFSv2Verified3 reviews on this domain
Experience date: 12/29/2025
I love using landfolk for renting out…

I love using landfolk for renting out my house in Sweden, such excellent customer service and platform!

Company Response1/12/2026

Dear Lisa, Thank you so much for your kind words! 💚 We absolutely love having you and your Swedish home as part of the Landfolk family. It is our goal to make renting out your house as easy and enjoyable as possible with a strong personal touch. We are thrilled to hear that you appreciate our platform and service 🇸🇪 We look forward to a continued great partnership! Best regards, Camilla Rahbæk Senior Guest & Host Care Expert at Landfolk

Emilie Tremblay
1/1/2026
🇬🇧 United Kingdom9 reviewsAFSv2Verified
Experience date: 12/27/2025
Spectacular

Spectacular ! Dare I say that our trip to Norway surpassed our expectations. The chalet we chose was exactly what we were looking for and so well equipped. What a dream

Company Response1/12/2026

Dear Emelie, Wow, thank you for such a spectacular review! 🤩 It warms our hearts to hear that your trip to Norway surpassed your expectations. We are incredibly proud of our handpicked cabins in Norway, and it sounds like you found the perfect match for your dream vacation. We believe that quality and scenic surroundings are key parts of any holiday. Thank you for choosing Landfolk 🏔️ Best regards, Camilla Rahbæk Senior Guest & Host Care Expert at Landfolk

customer
12/30/2025
🇬🇧 United Kingdom4 reviewsAFSv2Verified
Experience date: 12/26/2025
Regular and clear communication

Regular and clear communication

Company Response1/12/2026

Dear Jonas, Thank you so much for your feedback 🌿 We are very happy to hear that you experienced regular and clear communication. It is important to us that you feel secure and well-informed, ensuring no unpleasant surprises, so you can simply focus on relaxing and enjoying your holiday 🙌 We hope to see you again soon 😊 Best regards, Camilla Rahbæk Senior Guest & Host Care Expert at Landfolk

Frequently Asked Questions about Landfolk

What is Landfolk's Revenue?
Landfolk generates approximately $22M in annual revenue. With 88 employees, that's $254,000 per employee. The company has raised $20M in total funding.
What does Landfolk do?
Landfolk is the new marketplace for the special holiday homes that are hidden around the country. We have hand-picked every single cottage, where there are proud and passionate hosts, who love their holiday homes, but also like to share it with others.
How fast is Landfolk growing?
Landfolk has grown by 203.8% in the last 6 months according to traffic data. employee count has changed by 29% year over year.
How do people interact with Landfolk?
When visiting Landfolk, visitors view an average of 3.5 pages per visit, and spend around 11:06 on the site, and the bounce rate is 58.8%.
How do people find Landfolk?
186.7K people (73%) visit Landfolk directly. 62.5K (24%) find them through organic search. 7.5K (3%) come through paid advertising.
Who uses Landfolk?
Landfolk's top market is Denmark with 198.2K visitors (77.2%). Germany is 2nd with 22.6K (8.8%). Norway is 3rd with 8.2K (3.2%).
What technologies does Landfolk use?
Landfolk uses 30 technologies across their website including Media, Fonts, Security. Key technologies include imgix, Font Awesome, HSTS.
Who are Landfolk's competitors?
Landfolk's main competitors include Villa Copenhagen, Arthur Hotels, Marienlyst Strandhotel, Landfolk, Helnan International Hotels. These companies operate in similar markets and compete for the same customer base.
What do customers think of Landfolk?
Landfolk has a Trustpilot score of 4.7 out of 5 (4 stars) based on 1,733 customer reviews.

Export Data

Unlock all exports

Download CSVs, JSONs & full reports

What are Landfolk's key pages?

Export landfolk.com Data

Download the complete tech stack, analytics, leads, and company data for landfolk.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.

Raw JSON Data

Click "Show" to view the raw API response data

About landfolk.com

Landfolk is the new marketplace for the special holiday homes that are hidden around the country. We have hand-picked every single cottage, where there are proud and passionate hosts, who love their holiday homes, but also like to share it with others.

Company Overview

landfolk.com
Website
travel_and_tourism
Industry
#138,400
Global Rank
198.7K
Monthly Visitors
30
Technologies
11+
Employees

landfolk.com Key Pages

Technology Stack

landfolk.com uses 30 technologies across their website including imgix, Font Awesome, HSTS, and more.

Media

imgix

Fonts

Font Awesome

Security

HSTS

Error Tracking

Sentry

CDN

cdnjs

Cloud & Hosting

Cloudflare, Vercel

Traffic & Audience

198.7K
Monthly Visits
39%
Bounce Rate
8.8
Pages/Visit
3:15
Avg. Duration

landfolk.com receives approximately 198.7K monthly visitors and ranks #138,400 globally. The website has a bounce rate of 39% with visitors viewing an average of 8.8 pages per visit. Users spend an average of 3:15 on the site.

The majority of landfolk.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is landfolk.com?
Landfolk is the new marketplace for the special holiday homes that are hidden around the country. We have hand-picked every single cottage, where there are proud and passionate hosts, who love their holiday homes, but also like to share it with others.
What technologies does landfolk.com use?
landfolk.com uses 30 technologies including imgix, Font Awesome, and 24 more. View the full tech stack analysis above.
How do I contact landfolk.com?
You can contact landfolk.com via email at [email protected] or through their contact page.
What are landfolk.com's social media accounts?
landfolk.com is active on facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is landfolk.com hiring?
Check landfolk.com's careers page for current job openings and opportunities. The company has 11+ known employees.
How popular is landfolk.com?
landfolk.com receives approximately 198.7K monthly visitors and ranks #138,400 globally. Traffic is growing by 51.5% month-over-month.

Related Searches

landfolk.com pricinglandfolk.com reviewslandfolk.com alternativeslandfolk.com loginlandfolk.com careerswhat is landfolk.comlandfolk.com tech stacklandfolk.com contactlandfolk.com vs competitorslandfolk.com featureshow to use landfolk.comlandfolk.com integrations

This page provides publicly available information about landfolk.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit landfolk.com directly at https://landfolk.com.