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miniOrange: The Identity Fortress You’ve Never Heard Of
Analyzing the quiet giant in enterprise authentication and SSO
In a world obsessed with AI and infrastructure, miniOrange is playing a different game: making sure the right people get in, and everyone else stays out. With 127 employees and $18.4M in revenue, they are the invisible gatekeepers for enterprise applications.
"miniOrange isn't chasing the AI hype cycle; they are securing the foundation of the enterprise stack."
The Identity of the Product
miniOrange solves a specific, high-friction problem: disparate access. By providing Single Sign-On (SSO) for legacy apps, cloud services, and on-premise tools, they reduce the cognitive load on employees while tightening security. Their 127 employees are focused on a singular mission—authentication without the headache.
Growth Trajectory
With 228,302 monthly visits and a global rank of #202,138, miniOrange has established a solid foothold. However, the traffic distribution is telling: 50% organic search vs. 36% direct. This suggests a brand that is either strong enough for direct recall or relies heavily on SEO for discovery—a common trait for B2B SaaS tools fighting for visibility in crowded marketplaces.
The tech stack reveals a pragmatic approach. They utilize jQuery, Tailwind CSS, and Bootstrap—technologies that prioritize stability and rapid iteration over bleeding-edge frameworks. This isn't a startup burning cash on experimental tech; it's a mature operation building reliable software.
- Revenue Stability: $18.4M indicates a validated business model.
- Traffic Quality: High organic search volume suggests strong intent-based traffic.
- Niche Focus: Specializing in 'legacy app' integration creates a moat against generic SSO providers.
The Verdict: The B2B Sleeper Hit
While not flashy, miniOrange represents a stable, high-value B2B play with a clear product-market fit in the identity management space.
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Open Graph Image

https://www.miniorange.com/images/header/miniorange-og-img.png
Meta Tags
miniOrange Secure It Right : Identity and Access Management Solution
Provides secure access to any cloud,web and legacy app with our strong authentication methods and single sign on to any enterprise application with miniOrange Single Sign On Service.
miniOrange - Secure It Right
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Reviews (15)
SSO plug-in for Wordpress
I did use the psignoret plug-in before from Github to get Entra SSO for my Wordpress sites. It was working so bad so replaced it with Mini Orange. There are many settings, Good Docs and it works. I also got excelent support from Mini Orange and Nabhishek, Prathmesh and Sahil. I shared screen and we were able to fix the issues. That were on my end. Not theirs. It is expensive but you get what you pay for.
Thank you for your kind words! We’re glad miniOrange worked well for your WordPress SSO needs and appreciate the shout-out to Nabhishek, Prathmesh, and Sahil. Happy we could help resolve the issues quickly. Thanks for trusting us — we’re always here to support you!
It's official...Miniorange is the best product API importer plugin for Wordpress on the market
I’m happy to say that Mini Orange exceeded all my expectations, and their customer service, especially from Swapnil, has been the best I’ve ever experienced. While searching for a reliable plugin to import products into our WordPress site via API from suppliers like S&S Activewear and SanMar, I came across Mini Orange. Naturally, I was cautious. I needed an enterprise-level solution that could handle large product imports and allow for seamless integration And, I couldn’t be happier. This plugin has allowed me to seamlessly import thousands of products, saving countless hours of manual work. I've been able to get live inventory, variation images, category syncing, and more. Swapnil has been an incredible partner from day one. He has guided me through every step of the process, ensuring the project’s success, and going above and beyond to help me get the most out of the software. He truly treats your success as his own. I can't put into words how much better this plugin is with him supporting you every step of the way. If you’re looking for the best plugin to import products into WordPress, look no further. This is the only plugin you will ever need.
SanMar integration support
Swanpil was very responsive and helpful during the process. He helped add products using MiniOrange woocommerce product sync plugin for SanMar integration. This helped me save hours of time. They also provided late night support.
Thank you so much for your kind words and positive feedback! We're thrilled to hear that Swanpil was able to assist you effectively and that our WooCommerce Product Sync plugin for SanMar made a real difference in saving your time. We’re especially glad you found our late-night support helpful — we always strive to go the extra mile for our customers. If you need any further assistance or have more integration needs in the future, we're just a message away!
We worked with Yash at miniOrange on…
We worked with Yash at miniOrange on what I would suggest was a very difficult API integration with Woocommerce. He was amazing! Quick turnaround, awesome troubleshoooting and prompt communications. If you’re importing Woocommerce products from any sort of API, I would strongly reccommend Yash and the Team at miniOrange!
Thank you so much for your wonderful review! We're thrilled to hear about your positive experience with Yash and our team at miniOrange. We're glad we could assist with your complex WooCommerce API integration and provide the support you needed. Your recommendation means a lot to us.
Outstanding support
A complex and painstaking integration for which this plugin suite was ideal. The support, commitment and professionalism displayed by @yash was outstanding. Thank you
Thank you for your kind words and valuable feedback! We're thrilled to hear that our plugin suite met your integration needs and that Yash's support and commitment stood out. Your satisfaction is our priority, and we’re here to assist you anytime. 😊
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About miniorange.com
Provides secure access to any cloud,web and legacy app with our strong authentication methods and single sign on to any enterprise application with miniOrange Single Sign On Service.
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Technology Stack
miniorange.com uses 23 technologies across their website including Font Awesome, Okta, reCAPTCHA, and more.
Fonts
Font Awesome
Authentication
Okta
Security
reCAPTCHA
Programming Languages
PHP
Privacy & Consent
CookieYes
Advertising
DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, Google Ads
Traffic & Audience
miniorange.com receives approximately 228.3K monthly visitors and ranks #202,138 globally. The website has a bounce rate of 44% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 1:17 on the site.
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