mynd.co
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Mynd.co: The $105M Proptech Stealth Giant
Unpacking the quiet giant in single-family rental management
In the fragmented world of property management, Mynd.co has quietly built a $105M revenue engine managing over 15,000 single-family homes. While competitors chase flashy features, Mynd is executing a disciplined, data-driven playbook that turns institutional investors into loyal clients.
"Their 58% direct traffic isn't a marketing fluke—it's proof of product-market fit in a space where stickiness is everything."
The Growth Paradox
Mynd's traffic tells a fascinating story: 68k monthly visits seems modest for a $105M company, but the 58% direct traffic ratio reveals a high-value, low-volume enterprise model. They aren't chasing mass-market awareness—they're building deep relationships with institutional landlords who log in daily. The 34% organic search traffic is dominated by hyper-specific queries like 'what rental properties are exempt from ab 1482 in sacramento,' indicating they're solving real, complex problems for professional operators.
The Single-Family Bet
Unlike traditional property management platforms that serve everyone, Mynd has doubled down on the single-family rental (SFR) market. This isn't just a niche—it's a strategic moat. The SFR sector is growing 3x faster than multifamily, yet most software is built for apartments. Mynd's entire stack—from tenant screening to maintenance coordination—is optimized for the unique workflows of scattered-site portfolios. Their keywords prove it: 'mynd property management' and 'mynd resident portal' are the primary entry points for investors managing hundreds of homes.
The tech stack reveals a pragmatic approach: Angular for speed, Bootstrap/DaisyUI for rapid iteration, and a heavy dose of analytics (GA, GTM, Segment, Facebook Pixel). This isn't a team obsessed with bleeding-edge tech—they're building what works to serve a complex operational business. The 3.6/5 Trustpilot rating with 1,867 reviews is telling: it's not perfect, but in property management, where expectations are sky-high, it's a solid score that suggests they're managing expectations realistically.
- Institutional-grade infrastructure serving the fragmented SFR market
- Data moat: Deep operational insights from 15k+ managed units
- Capital efficiency: $174.9M funding for $105M revenue = 1.67x revenue multiple
- Low-volume, high-value traffic strategy that prioritizes quality over quantity
The Quiet Giant's Playbook
Mynd proves that in proptech, boring infrastructure beats flashy features every time
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5 keywordsWhat is Mynd's revenue?
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Mynd Management
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Reviews (20)
He been a great helping with all the…
He been a great helping with all the technical issues. Great at communicating and above and beyond. Personally should get a raise.
Very personable.
Very personable.
The technician Ahmed Mohamed sent out…
The technician Ahmed Mohamed sent out for our electrical issue was great! He was very through, explained the issue so we could understand it, and fixed tje problem. He is very skilled and had great customer service.
The tech was very polite and respectful…
The tech was very polite and respectful he offered a quick and sturdy fix to our loose/broken closet rod and also fixed a door that was off center and dragging on the frame.
He did a great job
He did a great job. He was kind and professional.
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About mynd.co
Company Overview
Technology Stack
mynd.co uses 20 technologies across their website including Google Fonts, HSTS, Ghost, and more.
Fonts
Google Fonts
Security
HSTS
CMS
Ghost
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
DoubleClick Floodlight, Microsoft Ads, Google Ads, Facebook Pixel
Analytics & Marketing
LogRocket, Datadog RUM, Segment, Google Tag Manager +1 more
Traffic & Audience
mynd.co receives approximately 68.3K monthly visitors and ranks #403,189 globally. The website has a bounce rate of 45% with visitors viewing an average of 4.0 pages per visit. Users spend an average of 3:37 on the site.
The majority of mynd.co's traffic comes from undefined, undefined, .
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This page provides publicly available information about mynd.co. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit mynd.co directly at https://mynd.co.