naya.tech
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Naya: The Modular Keyboard Revolution
How a $5.5M-funded startup is redefining input for digital creators
In a world of cookie-cutter peripherals, Naya isn't just building keyboards—they're building a modular ecosystem for the next generation of digital creators. With $5.55M in funding and 21 employees, they're betting that the future of input is adaptable, not static.
"They're not selling keyboards—they're selling a modular philosophy for how we interact with digital tools."
The Creator Economy's Missing Link
Naya targets a specific, high-value user: the digital creator who lives at the intersection of code, design, and content. With 40% organic search traffic, their audience is actively seeking alternatives to traditional keyboards. The keyword 'naya create' alone drives 7,040 monthly searches, indicating strong product-market fit.
Growth Through Community, Not Ads
With 46% direct traffic and a presence across Twitter, LinkedIn, YouTube, and Instagram, Naya has built a community-driven growth engine. Their social strategy isn't about broadcasting—it's about showcasing user workflows and modularity, turning customers into evangelists.
The tech stack reveals a modern, performance-focused approach: Remix for full-stack development, Vite for build tooling, and PWA capabilities for offline access. Yet they still use jQuery and Bootstrap alongside cutting-edge tools like D3.js and Ant Design—a pragmatic mix that prioritizes functionality over purity.
- Modular design philosophy that adapts to workflows, not the other way around
- Community-first growth with 46% direct traffic indicating strong brand loyalty
- Pragmatic tech stack balancing modern frameworks with proven tools
- Niche targeting of digital creators with high-value keywords driving discovery
Naya is building the Lego of input devices
In a market obsessed with standardization, they're betting that the future belongs to those who can adapt—and so should their tools.
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NAYA - Modular Keyboard – Naya
The most revolutionary modular keyboard for digital creators.
NAYA - Modular Keyboard
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Placed an order back in April 2025
Placed an order back in April 2025. 3 months on and shipping date is delayed by a month. Sent email asking to cancel my pre order opened a ticket in discord. 48 hours no replies no support. Think twice before ordering.
Hi Andriy, We're sorry about your experience and understand your frustration with the shipping delay on your pre-order. We received your ticket just before the weekend and didn’t get back to you in time. We're planning to add team coverage for weekends to prevent this in the future. Your feedback is a good reminder of how important that is. We'll be in touch shortly to process your refund. Thank you for your patience, and our apologies for the inconvenience. Hope to see you again in the future once our delivery times are shorter. Team Naya
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About naya.tech
The most revolutionary modular keyboard for digital creators.
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Technology Stack
naya.tech uses 32 technologies across their website including hCaptcha, HSTS, PHP, Contentful, and more.
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hCaptcha, HSTS, reCAPTCHA
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PHP
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Contentful
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cdnjs
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Cloudflare
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Iubenda
Traffic & Audience
naya.tech receives approximately 189.2K monthly visitors and ranks #230,602 globally. The website has a bounce rate of 53% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:04 on the site.
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