9:41
netshoes.com.br
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netshoes.com.br

19 technologies
VerifiedVisit26.5M/mo$1M919 Tech
Deep Dive

Netshoes: The Brazilian Sports Titan

How a 26M visit/month behemoth dominates South America's e-commerce arena.

While global giants like Nike and Adidas battle for US market share, a quiet giant has been building a fortress in Brazil. Netshoes.com.br isn't just an e-commerce site; it's the default destination for South American athletes, commanding a staggering 26.5 million monthly visits with a lean, tech-focused operation.

26.5M
Monthly Visits
#1,636
Global Rank
1.1M
Backlinks
99.1%
BR Traffic Share

"They aren't just selling sneakers; they are the digital infrastructure for Brazilian sports culture."

The Traffic Monopoly

The data reveals a near-total monopoly on their domestic market. With 99.1% of traffic coming from 'undefined' (presumably Brazil) and a direct traffic rate of 45%, Netshoes has achieved exceptional brand recall. Users don't Google for 'sports shoes'—they Google for 'Netshoes.' This level of direct intent is the holy grail of e-commerce, indicating a deeply embedded brand loyalty that competitors struggle to erode.

The SEO Juggernaut

Netshoes plays a dangerous game with brand keywords. While they dominate their own brand name (503k monthly searches), they aggressively target high-volume generic terms like 'Liverpool' (5.4M volume) and 'New Balance' (1.7M volume). This strategy suggests they are capturing high-intent shoppers looking for specific clubs or brands, effectively intercepting traffic before it reaches manufacturer sites.

However, the picture isn't entirely rosy. A Trustpilot rating of 2.3/5 based on 265 reviews signals significant friction in the customer experience. For a site with this much traffic, the low rating suggests potential bottlenecks in logistics, customer service, or product quality—areas that often plague rapid-scaling e-commerce platforms in emerging markets.

  • Lean Tech Stack: Utilizing modern tools like Tailwind CSS and Swiper for a fast, responsive interface.
  • Social Dominance: Active presence across Twitter, Instagram, YouTube, and Facebook to drive community engagement.
  • High Backlink Authority: Over 1.1 million backlinks solidify their domain authority, making them nearly unassailable in search rankings.
Struggles with customer satisfaction (2.3/5 Trustpilot rating)
Massive organic reach (26M visits/month)
Heavily reliant on a single market (99.1% traffic concentration)
Exceptional brand recognition (45% direct traffic)

The Regional Kingmaker

Netshoes proves that deep localization beats global scale in emerging markets.

What tech stack does Netshoes use?

43 detected
Programming Languages1
A/B Testing1
Performance1
UI Libraries2
JavaScript Libraries1
Frontend Frameworks1
Tracking & Analytics24
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
H
Hotjar
F
Facebook Pixel
G
Google Tag Manager
H
Hotjar
P
Pinterest Tag
G
Google Tag Manager
G
Google Analytics
H
Hotjar
T
TikTok Pixel
B
Bing
G
Google DoubleClick
A
Analytics Service
F
Facebook Pixel
G
Google Ads
P
Pinterest
F
Facebook
T
Tracking Pixel
G
Google APIs
G
Google Static
T
Tracking Service
G
Google AdSense

How much traffic does Netshoes get?

Traffic & Engagement

12.6M
Monthly Visits
-23.9%
6.2
Pages/Visit
7:20
Avg. Duration
42%
Bounce Rate
Monthly Traffic Trend-7%
13.6M
Oct 2025
Oct
16.6M
Nov 2025
Nov
12.6M
Dec 2025
Dec

Rankings

#4,401
Global Rank
#158
Brazil Rank
Retail
Category

Backlinks & Authority

1.1M
Backlinks
16.3K
Ref. Domains
71
Authority Score
Low
Penalty Risk
Backlinks Trend-56%
2.6M
Jul 2025
Jul
2.1M
Aug 2025
Aug
1.7M
Sep 2025
Sep
1.4M
Oct 2025
Oct
1.3M
Nov 2025
Nov
1.1M
Dec 2025
Dec

Search Traffic

Organic
9.8M
Paid
139.1K

Top Organic Keywords

#1netshoes
2,240,000 vol18.4%
#1tenis feminino
246,000 vol0.6%
#1netshoes tenis
49,500 vol0.4%
#1tenis
301,000 vol0.4%
#1tenis masculino
246,000 vol0.3%

Where is Netshoes's audience located?

🇧🇷Brazil98.5%
🇺🇸United States0.5%
🇦🇷Argentina0.3%
🇵🇹Portugal0.2%
🇮🇳India0.1%

Device Distribution

Desktop36.5%
Mobile63.5%

What keywords does Netshoes rank for?

5 keywords
1netshoes503.6K vol$0.30
2liverpool5.4M vol$0.55
3net shoes9.2K vol$0.22
4netshoes tenis10.2K vol$0.10
5new balance1.8M vol$0.43

How is Netshoes's SEO?

Open Graph Image

OG Image preview
og:image

https://static.netshoes.com.br/bnn/l_netshoes/2024-10-07/9740_netshoes-share.png

Meta Tags

title44 chars

Loja de Artigos Esportivos Online | Netshoes

description149 chars

Encontre roupas, suplementos, tênis, chuteiras e mais na Netshoes, sua loja de artigos esportivos com preços incríveis. Visite-nos agora e aproveite!

languagePT-BR

H1 Tags

h1Netshoes
h1This site asks for consent to use your data
h1Manage your data

Schema Types

OnlineStoreWebSite

Who works at Netshoes?

Loading leads...

What do customers think of Netshoes?

Netshoes

Netshoes

2.3
265 reviews

Categories

Sports Nutrition Store#undefinedSporting Goods Store#undefinedFitness Equipment Store#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Reviews (3)

Filter by rating:
Alek
12/2/2025
🇧🇷 Brazil19 reviewsOrganicUnverified
Experience date: 12/2/2025
All the brands

Everything is here! Though I only buy Adidas, but I seen the prices on the rest and those are quite nice. Rocking mine for 2nd year already.

Michael Herman
3/27/2025
🇭🇰 Hong Kong16 reviewsOrganicUnverified
Experience date: 3/27/2025
I recently shopped here

I recently shopped here, and I couldn’t be happier! The staff were super friendly and knowledgeable, helping me find exactly what I needed. Plus, they offer a variety of well-known brands

Marcel Kehler
6/26/2020
🇧🇷 Brazil2 reviewsOrganic
This company is a disgrace!

This company is a disgrace! Offers online, which in the end are not available. Order got cancelled even after paying via Boleto. After several emails and calls I was promised on 29 May that I would be reimbursed within 10 working days. Until today no payment. So emailed them again and seriously had to explain the whole situation and provide the payment proof again even though their email stating that I‘m being reimbursed was attached to my email. Staff is extremely incompetent. Never again!

👍 1

Frequently Asked Questions about Netshoes

What is Netshoes's Revenue?
Netshoes generates approximately $1M in annual revenue. With 9 employees, that's $113,500 per employee.
What does Netshoes do?
Encontre roupas, suplementos, tênis, chuteiras e mais na Netshoes, sua loja de artigos esportivos com preços incríveis. Visite-nos agora e aproveite!
How fast is Netshoes growing?
Netshoes has declined by 23.9% in the last 6 months according to traffic data. employee count has changed by -31% year over year.
How do people interact with Netshoes?
When visiting Netshoes, visitors view an average of 6.2 pages per visit, and spend around 7:20 on the site, and the bounce rate is 41.6%.
How do people find Netshoes?
2.7M people (21%) visit Netshoes directly. 9.8M (78%) find them through organic search. 139.1K (1%) come through paid advertising.
Who uses Netshoes?
Netshoes's top market is Brazil with 12.4M visitors (98.5%). United States is 2nd with 69.7K (0.5%). Argentina is 3rd with 41.5K (0.3%).
What technologies does Netshoes use?
Netshoes uses 19 technologies across their website including Fonts, Programming Languages, Advertising. Key technologies include Google Fonts, PHP, DoubleClick Floodlight, Microsoft Ads.
Who are Netshoes's competitors?
Netshoes's main competitors include True Spec Golf, FREEBIRD Stores, SupplyKick, SUPPLY.com, Circa Lighting. These companies operate in similar markets and compete for the same customer base.
What do customers think of Netshoes?
Netshoes has a Trustpilot score of 2.3 out of 5 (2 stars) based on 265 customer reviews.

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What are Netshoes's key pages?

Export netshoes.com.br Data

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Raw JSON Data

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About netshoes.com.br

Encontre roupas, suplementos, tênis, chuteiras e mais na Netshoes, sua loja de artigos esportivos com preços incríveis. Visite-nos agora e aproveite!

Company Overview

netshoes.com.br
Website
e-commerce_and_shopping
Industry
#1,636
Global Rank
26.5M
Monthly Visitors
19
Technologies

netshoes.com.br Key Pages

Contact netshoes.com.br

Technology Stack

netshoes.com.br uses 19 technologies across their website including Google Fonts, PHP, DoubleClick Floodlight, Microsoft Ads, and more.

Fonts

Google Fonts

Programming Languages

PHP

Advertising

DoubleClick Floodlight, Microsoft Ads, Pinterest Tag, TikTok Pixel +2 more

A/B Testing

VWO

Analytics & Marketing

Hotjar, Google Tag Manager, Google Analytics

Performance

Priority Hints

Traffic & Audience

26.5M
Monthly Visits
40%
Bounce Rate
4.8
Pages/Visit
4:09
Avg. Duration

netshoes.com.br receives approximately 26.5M monthly visitors and ranks #1,636 globally. The website has a bounce rate of 40% with visitors viewing an average of 4.8 pages per visit. Users spend an average of 4:09 on the site.

The majority of netshoes.com.br's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is netshoes.com.br?
Encontre roupas, suplementos, tênis, chuteiras e mais na Netshoes, sua loja de artigos esportivos com preços incríveis. Visite-nos agora e aproveite!
What technologies does netshoes.com.br use?
netshoes.com.br uses 19 technologies including Google Fonts, PHP, and 13 more. View the full tech stack analysis above.
What are netshoes.com.br's social media accounts?
netshoes.com.br is active on twitter, youtube, facebook, instagram. You can find links to all their social media profiles in the social section above.
How popular is netshoes.com.br?
netshoes.com.br receives approximately 26.5M monthly visitors and ranks #1,636 globally. Traffic is declining by 12.4% month-over-month.

Related Searches

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This page provides publicly available information about netshoes.com.br. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit netshoes.com.br directly at https://netshoes.com.br.