onepagecrm.com
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The 27-Person CRM Powerhouse
Why OnePageCRM is the anti-bloat solution for serious small businesses
In a CRM market saturated with enterprise giants and feature-bloated platforms, OnePageCRM is the quiet rebel—proving that 27 people can build a $2.7M revenue engine by doing one thing exceptionally well: keeping it simple.
"OnePageCRM doesn't try to be everything to everyone. It's the disciplined specialist in a world of distracted generalists."
The Small Business DNA
With just 27 employees generating $2.7M in revenue, OnePageCRM achieves a staggering $100K+ revenue per employee—far exceeding typical SaaS benchmarks. This isn't a scaling problem; it's a scaling advantage. Their lean team structure mirrors their product philosophy: minimal overhead, maximum focus. The founder, Michael FitzGerald, built this for the business owner who needs CRM to work, not to become a part-time administrator.
The Traffic Paradox
Here's the telling metric: 51% of traffic is direct. That's not SEO magic—that's word-of-mouth evangelism. When half your visitors type your URL directly, you've built something sticky. The 38% organic search traffic is dominated by branded queries like 'onepagecrm' (2,260 monthly searches) and 'one page crm' (1,060), indicating a product that people actively seek out after hearing about it. This is a growth model built on satisfaction, not ads.
The tech stack tells its own story. jQuery, Tailwind CSS, Bootstrap—no React, no Vue, no modern JS framework bloat. They're not chasing trends; they're shipping reliable software. The absence of a public Trustpilot rating is telling: they likely don't need it. Their retention is baked into the product's simplicity, not social proof.
- Action-based workflow: Every contact shows the 'Next Action' front and center—no digging through tabs
- Email integration that feels native, not bolted on
- Mobile-first design that actually works on small screens
- Pricing transparency: No enterprise sales calls, no hidden tiers
The Anti-Bloat Manifesto
OnePageCRM proves that in a world of feature creep, the real innovation is restraint.
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OnePageCRM | Simple & Easy-to-Use CRM for Small Business
Simple, lightweight, easy-to-use CRM tool for small businesses. Rated as the best CRM to track leads, stay organized, and follow up. Try free
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About onepagecrm.com
Simple, lightweight, easy-to-use CRM tool for small businesses. Rated as the best CRM to track leads, stay organized, and follow up. Try free
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Technology Stack
onepagecrm.com uses 16 technologies across their website including Wistia, Google Fonts, HSTS, and more.
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New Relic, Clarity, Mixpanel, Google Tag Manager
Traffic & Audience
onepagecrm.com receives approximately 127.1K monthly visitors and ranks #247,428 globally. The website has a bounce rate of 38% with visitors viewing an average of 4.4 pages per visit. Users spend an average of 3:53 on the site.
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