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ospri.co.nz
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ospri.co.nz

12 technologies
VerifiedGrowingVisit26.1K/mo$15M26112 Tech4 Leads
Deep Dive

NZ's Silent Giant in Animal Health

How OSPRI quietly manages disease for 26M+ livestock, generating $15M annually

While most tech startups chase app downloads, OSPRI manages a $15M operation tracking 26 million animals across New Zealand's pastoral landscape. This isn't a SaaS platform—it's the invisible infrastructure keeping the country's $15B farming industry alive.

$15M
annual revenue
261
employees
26,081
monthly visits
51%
organic traffic

"They're not selling software—they're selling disease-free livestock at national scale."

The Farmer's Digital Backbone

With 37% direct traffic, farmers aren't just browsing OSPRI—they're logging in daily to the NAIT system. The keyword 'myospri' (170 monthly searches) reveals a user base that treats the platform as essential infrastructure, not optional software. When a farmer searches 'what do you do when a kill a cow with a ear tag' (230 monthly searches), they're not exploring—they're solving an immediate compliance problem. This is utility-driven adoption at its purest.

The 92.6% Domestic Moat

OSPRI's traffic breakdown is telling: 92.6% from undefined (presumably NZ) versus 7.4% elsewhere. This isn't a bug—it's a feature. Their entire business model is built on regulatory moats and national disease management protocols that don't translate across borders. While global SaaS companies chase TAM expansion, OSPRI has doubled down on being the indispensable partner to New Zealand's farming sector.

The tech stack reveals a pragmatic approach: jQuery and Bootstrap alongside Tailwind and Vite suggests a platform that evolved over years, not a greenfield startup. They're not chasing bleeding-edge frameworks—they're maintaining systems that farmers depend on daily. The presence of PWA capabilities hints at rural connectivity challenges being addressed practically, not theoretically.

  • Dual mandate: Managing both Bovine TB and NAIT traceability creates natural cross-sell opportunities
  • Public-private structure: Government-backed but industry-funded (plans & funding page exists for a reason)
  • Legacy meets modern: The platform spans from animal traceability to pest control coordination
No VC funding or rapid growth metrics
Essential infrastructure with 37% direct traffic
Limited international expansion potential
Regulatory moat creates natural monopoly
Tech stack isn't cutting-edge by Silicon Valley standards
Revenue tied to national agricultural output (not marketing spend)

This is infrastructure, not innovation

OSPRI proves that in regulated industries, being indispensable beats being disruptive. Their $15M revenue from 261 employees suggests a lean operation solving real problems at scale—exactly what investors should look for in B2B infrastructure plays.

What tech stack does Ospri use?

20 detected
Security1
Web Standards1
Build Tools1
UI Libraries2
JavaScript Libraries1
Tracking & Analytics8
G
Google Tag Manager
M
Microsoft Clarity
G
Google Tag Manager
M
Microsoft Clarity
G
Google Analytics
G
Google DoubleClick
G
Google Static
B
Bing

How much traffic does Ospri get?

Traffic & Engagement

26.1K
Monthly Visits
4.1
Pages/Visit
1:10
Avg. Duration
15%
Bounce Rate
Monthly Traffic Trend+12%
23.4K
Oct 2025
Oct
20.3K
Nov 2025
Nov
26.1K
Dec 2025
Dec

Traffic Sources

Search
51%
Direct
37%
Social
4%
Referrals
6%
Email
0%
Paid
1%

Where is Ospri's audience located?

🌍92.6%
🌍7.4%

What keywords does Ospri rank for?

5 keywords
1ospri360 vol
2what do you do when a kill a cow with a ear tag230 vol
3myospri170 vol
4possum pest control central otago130 vol
5asd form140 vol

How is Ospri's SEO?

Meta Tags

title12 chars

Home | OSPRI

description78 chars

OSPRI works with the farming industry to manage animal disease in New Zealand.

languageEN-US

H1 Tags

h1Welcome to OSPRI

Who works at Ospri?

Loading leads...

What do customers think of Ospri?

No Trustpilot reviews available for this company.

Frequently Asked Questions about Ospri

What is Ospri's Revenue?
Ospri generates approximately $15M in annual revenue. With 261 employees, that's $57,471 per employee.
What does Ospri do?
OSPRI works with the farming industry to manage animal disease in New Zealand.
How fast is Ospri growing?
Ospri employee count has changed by -3% year over year.
What technologies does Ospri use?
Ospri uses 12 technologies across their website including Fonts, Security, Analytics & Marketing. Key technologies include Font Awesome, reCAPTCHA, Clarity, Google Tag Manager.
Who are Ospri's competitors?
Ospri's main competitors include Power Farming, Ravensdown, Hustler Equipment - The World's Best Livestock Feeding Solutions, Gallagher Animal Management, EastPack. These companies operate in similar markets and compete for the same customer base.

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How to contact Ospri?

Social Profiles

Contact Information

Export ospri.co.nz Data

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Raw JSON Data

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About ospri.co.nz

OSPRI works with the farming industry to manage animal disease in New Zealand.

Company Overview

ospri.co.nz
Website
heavy_industry_and_engineering
Industry
#844,055
Global Rank
26.1K
Monthly Visitors
12
Technologies
4+
Employees

ospri.co.nz Social Media

Contact ospri.co.nz

Technology Stack

ospri.co.nz uses 12 technologies across their website including Font Awesome, reCAPTCHA, Clarity, Google Tag Manager, and more.

Fonts

Font Awesome

Security

reCAPTCHA

Analytics & Marketing

Clarity, Google Tag Manager, Google Analytics

Web Standards

PWA

Build Tools

Vite

UI Libraries

DaisyUI, Ant Design

Traffic & Audience

26.1K
Monthly Visits
15%
Bounce Rate
4.1
Pages/Visit
1:10
Avg. Duration

ospri.co.nz receives approximately 26.1K monthly visitors and ranks #844,055 globally. The website has a bounce rate of 15% with visitors viewing an average of 4.1 pages per visit. Users spend an average of 1:10 on the site.

The majority of ospri.co.nz's traffic comes from undefined, .

Frequently Asked Questions

What is ospri.co.nz?
OSPRI works with the farming industry to manage animal disease in New Zealand.
How much does ospri.co.nz cost?
You can view ospri.co.nz's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does ospri.co.nz use?
ospri.co.nz uses 12 technologies including Font Awesome, reCAPTCHA, and 6 more. View the full tech stack analysis above.
How do I contact ospri.co.nz?
You can contact ospri.co.nz through their contact page.
What are ospri.co.nz's social media accounts?
ospri.co.nz is active on youtube, facebook. You can find links to all their social media profiles in the social section above.
Is ospri.co.nz hiring?
Check ospri.co.nz's careers page for current job openings and opportunities. The company has 4+ known employees.
How popular is ospri.co.nz?
ospri.co.nz receives approximately 26.1K monthly visitors and ranks #844,055 globally. Traffic is growing by 28.6% month-over-month.

Related Searches

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This page provides publicly available information about ospri.co.nz. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit ospri.co.nz directly at https://ospri.co.nz.