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PeopleSearch: The Asian Talent Titan
A $125M revenue engine with a surprisingly small digital footprint
In a market dominated by global giants like LinkedIn and Indeed, PeopleSearch quietly commands a $125.6M revenue stream by dominating the high-touch executive search and recruitment niche in Asia. This isn't a job board; it's a specialized talent acquisition machine.
"They are building a high-revenue service business on a surprisingly low-traffic digital foundation."
The Digital Paradox
With only 2,358 monthly visits and a global rank of #6.3M, PeopleSearch's web presence is shockingly minimal for a company of its size. This suggests a powerful reliance on direct relationships, repeat business, and offline networks rather than inbound digital marketing. Their traffic is dominated by branded searches ('peoplesearch pte. ltd'), indicating strong brand recall among those who already know them.
Regional Dominance
The data indicates heavy traffic concentration in undefined regions (likely Southeast Asia, given their HQ). Unlike global job platforms, PeopleSearch doesn't need to rank for every keyword; they need to own the executive search conversation in key Asian markets. Their social presence on LinkedIn and Facebook serves as a credibility layer for B2B clients rather than a high-volume lead gen channel.
The tech stack reveals a pragmatic approach. They utilize jQuery and PHP alongside modern frameworks like Tailwind and Ant Design. This hybrid stack suggests a mature platform that prioritizes stability and internal tooling over bleeding-edge front-end frameworks. It's a backend-heavy architecture suited for handling complex recruitment workflows rather than chasing viral traffic.
- Revenue vs. Traffic Mismatch: $125M revenue on <3K monthly visits proves high-value transactions per user.
- Brand-Led Search: Top keywords are branded, signaling trust over discovery.
- Niche Focus: Explicitly targets 'Executive Search' and 'Outplacement'—high-margin services.
- Tech Pragmatism: A PHP/JQuery core with modern CSS frameworks suggests a focus on functionality over flash.
The Quiet Giant Strategy
PeopleSearch proves that in B2B recruitment, deep relationships and regional expertise outweigh digital scale.
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Open Graph Image
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Meta Tags
PeopleSearch | Executive Search, Recruitment, HR and Outplacement Services
PeopleSearch is Asia's leading talent acquisition specialist. Get access to executive search expertise, specialist recruitment services and jobs.
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About peoplesearch.jobs
PeopleSearch is Asia's leading talent acquisition specialist. Get access to executive search expertise, specialist recruitment services and jobs.
Company Overview
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Technology Stack
peoplesearch.jobs uses 9 technologies across their website including Font Awesome, HSTS, PHP, and more.
Fonts
Font Awesome
Security
HSTS
Programming Languages
PHP
Analytics & Marketing
Google Analytics
UI Libraries
Ant Design
CSS Frameworks
Bootstrap, Tailwind CSS
Traffic & Audience
peoplesearch.jobs receives approximately 2.4K monthly visitors and ranks #6,325,202 globally. The website has a bounce rate of 35% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:29 on the site.
The majority of peoplesearch.jobs's traffic comes from undefined, undefined, .
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