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SixPlus: The OpenTable for Groups
Simplifying private dining for 6+ guests with $8.3M in revenue
Private dining is a $12B market in the US alone, yet booking a table for 10+ feels like solving a Rubik's cube. SixPlus isn't just another reservation app—they're the specialized infrastructure for the high-value, high-friction group dining segment that OpenTable ignores.
"SixPlus isn't competing with OpenTable—they're owning the 20% of bookings that generate 80% of restaurant revenue."
The Niche That Makes Sense
While OpenTable fights for casual diners, SixPlus targets corporate dinners, birthday parties, and special events—bookings that require floor plans, custom menus, and minimum spends. Their top keywords reveal this strategy: 'restaurants for full buyouts nyc' (360 monthly volume) and 'best restaurants for private business dinner' (220 monthly volume). These aren't date nights; these are $5K+ events.
The Growth Story
With 31% organic search traffic and direct traffic dominating at 47%, SixPlus has built a moat around intent-driven discovery. Their social presence—active on TikTok (@sixplusdining), Instagram, and LinkedIn—shows they're targeting both B2B (corporate planners) and B2C (event organizers). The 41-person team suggests a well-capitalized operation, likely post-Series A.
The tech stack is pragmatic: jQuery and Bootstrap for rapid iteration, Tailwind for modern styling, and Heap for product analytics. This isn't a startup burning cash on bleeding-edge tech—they're building a durable business with proven tools. Their Medium blog and AngelList careers page signal a company investing in content and talent acquisition.
- Owns the high-value group dining segment (6+ guests)
- Strong direct traffic (47%) indicates brand recall and repeat usage
- Focused on enterprise/corporate events vs. casual dining
- Multi-platform social strategy with visual-first content
- Lean operations: $8.3M revenue / 41 employees = $202K/employee
The Quiet Winner in Private Dining
SixPlus proves that in a crowded market, owning a specific, high-value niche beats being a generalist. Their $8.3M revenue on 7K monthly visits shows remarkable monetization efficiency.
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SixPlus | Private Dining: Simplified
SixPlus is like OpenTable for groups. Our website helps you find and book the best private and semi-private spaces for private group dining events of 6 or more guests.
SixPlus
SixPlus is like OpenTable for groups. Book the best private and semi-private spaces for private dining events of 6 or more guests.
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About sixplus.com
SixPlus is like OpenTable for groups. Our website helps you find and book the best private and semi-private spaces for private group dining events of 6 or more guests.
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Technology Stack
sixplus.com uses 31 technologies across their website including Cloudinary, Google Maps, Vimeo, and more.
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Cloudinary
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Google Maps
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Vimeo
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PHP
Traffic & Audience
sixplus.com receives approximately 7.0K monthly visitors and ranks #2,289,753 globally. The website has a bounce rate of 35% with visitors viewing an average of 5.2 pages per visit. Users spend an average of 10:53 on the site.
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