study.com
Get leads like Study — and thousands more
Build targeted lists by tech stack, traffic, and more
Study.com: The $589M Trojan Horse in Higher Ed
How a 2.5M-employee company built a 6.2M-visit empire by bypassing the college gatekeepers
While universities debate tuition hikes and retention rates, Study.com quietly built a 6.2M monthly visit behemoth by weaponizing the exact opposite of traditional education: instant gratification, credit-by-exam, and content so bingeable it feels like Netflix. This isn't a study tool—it's a college bypass.
"Study.com didn't disrupt higher education—it simply made it optional."
The Student Who Doesn't Exist (Yet)
The data reveals a telling traffic profile: 54.5% of visitors come from undefined sources (likely direct/branded search), with only 6.6% from the #2 country. This isn't global expansion—it's a U.S.-centric empire where students type 'study.com' directly because they've already been converted. The 76% organic search dominance suggests they're capturing intent at the exact moment of desperation: 'how to get college credit fast' becomes 'Study.com' overnight.
The SEO Moat That Actually Matters
Their keyword strategy is brutally effective: 'study' (100K volume) and 'study.com' (6.4K) are table stakes, but 'sophia learning' (48.7K) reveals their true battleground. They're not just competing for generic education searches—they're systematically eating the lunch of their direct competitors in search results. With 3.4M backlinks, they've built an SEO fortress that makes traditional online universities look like startups.
The Trustpilot score of 4.2/5 from 2,896 reviews tells a nuanced story: students aren't just satisfied—they're evangelists. Unlike Coursera's corporate polish or Khan Academy's non-profit purity, Study.com operates with the ruthless efficiency of a SaaS company that happens to sell education. Their tech stack—jQuery, MobX, Tailwind CSS, PWA—screams 'move fast and ship,' not 'academic committee-approved.'
- Revenue per employee: ~$231K (higher than most edtech unicorns)
- Organic traffic dominance: 76% means minimal CAC dependency
- Direct traffic (21%) indicates strong brand recall in a fragmented market
- Competitive keyword capture: Ranking for 'Sophia Learning' searches
The Real Disruption Isn't Content—It's Credibility
Study.com's $589M empire proves students will pay for shortcuts that universities refuse to offer. The question isn't whether this model scales—it's whether traditional education can survive when 'study' itself becomes a direct-to-consumer product.
What tech stack does Study use?
How much traffic does Study get?
Traffic & Engagement
Rankings
Backlinks & Authority
Search Traffic
Top Organic Keywords
Where is Study's audience located?
Who competes with Study?
Device Distribution
What keywords does Study rank for?
5 keywordsHow is Study's SEO?
Open Graph Image
https://study.com/images/reDesign/home/social-image-1200x628.png
Meta Tags
Online Courses for College Credit, Exam Prep & K-12 | Study.com
Take online courses on Study.com that are fun and engaging. Pass exams to earn real college credit. Research schools and degrees to further your education.
H1 Tags
What is Study's revenue?
Who works at Study?
Loading leads...
What do customers think of Study?
Study.com
Categories
Activity & Engagement
Contact Information
Reviews (20)
Good quality not quantity
I was suffering with cyclic quadrilateral and the video that I saw from study.com helped me a lot. I know the video may seem childish but quality matters not quantity.
Worth your money if you’d like to graduate early
I can’t speak for others but I took 2 classes on this website and really didn’t have issues. I will say though, like others, I agree that getting your assignments graded took a little while. But all in all I had no problems transferring and applying my credits.
I purchased this because I was taking the Praxis Exam for Business Edcation
I purchased this because I was taking the Praxis exam to get my alternative teaching certificate in Business Education. The Praxis study material on study.com was nothing like the actual Praxis exam. I am an excellent test taker and ended up passing the exam with an exceptionally high score but it had very little to do with the preparation that I completed via study.com. If I was a person that struggled with taking tests, the differences would have been debilitating. Some of the content offered was beneficial but the style and formatting of the questions was completely different on the actual Praxis exam.
I have deeply mistaken
Updated I enrolled in Study.com believing the subscription included everything needed to finish my courses. However, one of my classes suddenly required an unexpected third-party paid platform that was not listed anywhere in the syllabus or terms of service. I only discovered the charge after clicking into the assignment. When I contacted support, an agent named Stacey R. admitted the issue and promised I’d be exempt from the extra fee, saying they’d clarify this for future students. That exemption was never honored. After that, communication became almost nonexistent. They promise a two-day turnaround on responses, but most of my cases went unanswered for a week or longer — and even when I did get replies, many weren’t properly addressed or resolved. Some tickets are still partially unanswered weeks later. I was also soft-locked out of assignments, received auto-generated rejection emails claiming “missing key portions,” and even watched human-graded submissions get marked “incomplete” within minutes — proving they were never actually read. When the issue was finally adjusted, they did fix the correct class — but they also interfered with another course I was still working on, marking it as failed in the process. My grades were not calculated correctly, and one assignment still shows as pending despite all work being finished. On top of that, I can’t save updates to my account because their system flags my legal last name as profanity, which I verified with my driver’s license. Support acknowledged it but never resolved it. Overall, I’ve dealt with hidden fees, broken grading, poor communication, and unkept promises. I’m still waiting on multiple unresolved tickets and BBB responses. This company is a complete joke. I will never do business with them again, and anyone considering Study.com should proceed with extreme caution. Updated The problem was acknowledged and I have been refunded which makes me in a better mood but does not change my overall opinion
SCAMMERS
SCAMMERS BE AWARE!!! SASWATI scammed me $3250 for certificate.. only to be cancelled after few months by ASQA…
Frequently Asked Questions about Study
What is Study's Revenue?
What does Study do?
How fast is Study growing?
How do people interact with Study?
How do people find Study?
Who uses Study?
What technologies does Study use?
Who are Study's competitors?
What do customers think of Study?
Export Data
Unlock all exports
Download CSVs, JSONs & full reports
How to contact Study?
Contact Information
Export study.com Data
Download the complete tech stack, analytics, leads, and company data for study.com in JSON or CSV format. Use it for your sales pipeline, competitive analysis, or research.
Raw JSON Data
Click "Show" to view the raw API response data
About study.com
Take online courses on Study.com that are fun and engaging. Pass exams to earn real college credit. Research schools and degrees to further your education.
Company Overview
study.com Social Media
Contact study.com
Phone Numbers
Technology Stack
study.com uses 17 technologies across their website including Google Fonts, HSTS, Amazon Web Services, AWS CloudFront, and more.
Fonts
Google Fonts
Security
HSTS
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Advertising
DoubleClick Floodlight, Microsoft Ads, TikTok Pixel, Google Ads +1 more
Analytics & Marketing
Google Analytics
Performance
Lazy Loading
Traffic & Audience
study.com receives approximately 6.2M monthly visitors and ranks #9,609 globally. The website has a bounce rate of 60% with visitors viewing an average of 3.0 pages per visit. Users spend an average of 3:25 on the site.
The majority of study.com's traffic comes from undefined, undefined, .
Frequently Asked Questions
What is study.com?
How much does study.com cost?
What technologies does study.com use?
How do I contact study.com?
What are study.com's social media accounts?
Is study.com hiring?
How popular is study.com?
Related Searches
This page provides publicly available information about study.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit study.com directly at https://study.com.