trekksoft.com
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Trekksoft: The Unsung Booking Engine Powering Tours
How a €15M revenue company dominates the niche tour operator space without hype.
In a travel tech landscape obsessed with AI and infinite inventory, Trekksoft quietly dominates the boring, profitable middle: the day tour operator. They aren't trying to be the next Airbnb Experiences; they are the infrastructure powering the local guides.
"Trekksoft isn't selling software; they are selling the end of double-entry bookings."
The Niche is the Strategy
With 118 employees and a focused revenue stream, Trekksoft targets a specific pain point: the fragmentation of tour sales. They bridge the gap between offline walk-ins and online bookings. Their traffic suggests a loyal, recurring user base rather than viral spikes, indicating high stickiness in a vertical known for churn.
The SEO Moat
Despite a modest global rank, Trekksoft holds a 44% organic search share. They rank for high-intent keywords like 'best tour' (530 volume) and own their brand name. This indicates a mature acquisition funnel where customers actively seek them out, rather than relying on paid ads. The 35% direct traffic figure further proves brand recall.
The tech stack is pragmatic, not flashy. jQuery, Bootstrap, and Google Analytics dominate. This isn't a bleeding-edge startup; it's a stable, reliable workhorse. For founders, this signals a focus on utility over vanity features. The absence of heavy frameworks suggests a mature codebase optimized for performance across older devices—crucial for tour operators in remote locations.
- Revenue per Employee: ~$130k (efficient for SaaS)
- Traffic Concentration: Likely EU-heavy given the brand origin
- Trust Score: 4.5/5 on Trustpilot (high for B2B travel)
- Product Focus: Centralized booking management over marketplace exposure
The Boring Billion Dollar Play
Trekksoft proves that in travel tech, boring infrastructure beats flashy consumer apps for sustainable profitability.
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Open Graph Image
https://www.trekksoft.com/hubfs/web-home.png
Meta Tags
Tour Operator Booking Software | TrekkSoft
The leading online booking solution for day tour companies. Use a centralised booking system that connects your online and offline sales channels to simplify back-end booking management.
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TrekkSoft
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Reviews (18)
TrekkSoft is a great software for tour companies
TrekkSoft is a great software for tour companies that use it on a daily basis. We mostly use it as link to OTA-s and our website but every day we are discovering more and more of its features. Great tool that is made our business grow especially in the term of higher conversion. We recommend it full heartedly!
Hi Karlo, thank you so much for your kind words! We’re thrilled TrekkSoft has helped your business grow and boosted conversions. It’s great to hear you’re discovering more features daily. We truly appreciate your 5-star recommendation! Have a nice day! - Oliver TrekkSoft Team
the platform has been getting better…
the platform has been getting better and better and the customer service is exceptional
Hi Congo Canopy! Thanks a lot for your positive review! We’re happy to hear that you’re satisfied with our service, and we truly appreciate having you as part of the TrekkSoft community. If you need anything, we’re always here to help! Thanks again, and have a wonderful day! - Oliver TrekkSoft Team
Confidence and colaboration
Very good collaboration between our agency and the platform, it has an intuitive interface, the system allows us to make changes easily, they are prompt in situations where we encounter difficulties.
Hello! Thank you so much for your positive feedback! We’re happy to hear that you’re satisfied with our service, and we truly appreciate having you as part of the TrekkSoft community. If you ever have any questions or need assistance, we’re always here to help. Thanks again, and have a wonderful day! - Oliver TrekkSoft Team
Trekksoft offers perfekt onboarding…
Trekksoft offers perfekt onboarding Support. The whole program is easy to learn. The comission Model we find useful especialy for Tour Startups. Over all, a great Platform
Hi Simon, Thanks so much for your kind words! We’re thrilled to hear you found the onboarding smooth and the platform easy to use. Best of luck with your tours, we’re here if you need us! Have a good day! - Oliver TrekkSoft Team
Comprehensive booking management tool
Comprehensive booking management tool, combined with the front end tool to handle customers (POS). Staff picks up the tool use quickly and can use it efficiently. Offers various preset reporting formats, resulting in a useful dashboard to help you run your business effectively.
Hello, thanks for the great feedback! We’re glad your team adapted quickly and that the reporting tools and POS features are helping streamline your operations. Appreciate your support! Have a good day! - Oliver TrekkSoft Team
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About trekksoft.com
The leading online booking solution for day tour companies. Use a centralised booking system that connects your online and offline sales channels to simplify back-end booking management.
Company Overview
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Technology Stack
trekksoft.com uses 15 technologies across their website including Font Awesome, Google Fonts, Amazon Web Services, AWS CloudFront, HubSpot, and more.
Fonts
Font Awesome, Google Fonts
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Marketing Automation
HubSpot
Advertising
LinkedIn Insight Tag
Analytics & Marketing
Google Tag Manager, Google Analytics
Performance
Lazy Loading
Traffic & Audience
trekksoft.com receives approximately 86.3K monthly visitors and ranks #428,723 globally. The website has a bounce rate of 41% with visitors viewing an average of 2.1 pages per visit. Users spend an average of 0:57 on the site.
The majority of trekksoft.com's traffic comes from undefined, undefined, .
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