While everyone chases AI hype, Xola is quietly building an empire on the back of the $260 billion tour and activity industry. They aren't just selling booking software; they are the operational backbone for thousands of experience providers, from zip-line operators to museum curators.

"Xola isn't just a booking system; it's a revenue engine disguised as a calendar widget."

The leadership team is lean and focused. CEO Scott Zimmerman and CTO Anush Ramani have steered the company through a $6.8M funding round, yet they operate with the efficiency of a bootstrapped giant. Their tech stack is pragmatic—relying on battle-tested tools like jQuery, Bootstrap, and Tailwind CSS rather than chasing bleeding-edge frameworks. This suggests a focus on stability and speed over trendy tech debt.

• Niche Dominance: They avoid the crowded hotel/airline market to own the fragmented tours & activities vertical.
• Data Depth: Their keyword strategy reveals they answer specific operator pain points (e.g., 'early bird pricing' strategies).
• Capital Efficiency: With only $6.8M raised to hit $12.2M in revenue, their unit economics are likely exceptional.