In an industry dominated by billion-dollar investment banks, Vertess operates with surgical precision. This isn't a generalist firm dabbling in healthcare—it's a specialized advisory practice built for founders and executives navigating the complex exit of digital health startups. With a team of just 20 people, they've carved out a $2M revenue niche by being the insiders' insider.

"They're not chasing volume—they're chasing the right conversations in a market where 'mental health private equity' is a search term driving real traffic."

• Specialized in digital health M&A, not generalist advisory
• Team includes MD-level partners with deep healthcare networks
• Lean operations: 20 people, $2M revenue = $100K revenue per employee
• Tech stack optimized for performance (Tailwind, Lazy Loading) over flashy design
• Social presence focused on LinkedIn over consumer platforms

The leadership team structure tells a strategic story. Managing Directors like Anna Elliott and Christine Bartel bring healthcare operator experience, while David Purinton handles M&A execution. This isn't a bank—it's a founder-friendly advisory shop. The 20-person team is deliberately sized: small enough for senior attention, large enough to run multiple deals simultaneously. Their revenue per employee ($100K) is lower than typical investment banks, but that's by design—they prioritize quality over volume.