9:41
amasty.com
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amasty.com

25 technologies
VerifiedGrowingVisit231.7K/mo$19M13125 Tech22 Leads
Deep Dive

The Magento Plugin Powerhouse

How Amasty built a $19M business solving niche e-commerce problems

In the fragmented world of e-commerce plugins, Amasty isn't just another player—they're the 800-pound gorilla that quietly dominates the Magento ecosystem. With 100+ Hyva-compatible plugins and a $19M revenue engine, they've turned solving backend headaches into a scalable art form.

$19.0M
Annual Revenue
231K
Monthly Visits
413K
Backlinks
4.0/5
Trustpilot Score

"Amasty proves that in the crowded plugin market, depth beats breadth every single time."

The Hyva Bet That Paid Off

While most plugin vendors chase every new framework, Amasty made a strategic bet on Magento 2's Hyva theme ecosystem. This laser focus created a defensible moat. Their 100+ plugins aren't just compatible—they're professionally optimized for the most performance-conscious merchants. The result? A 52% organic search traffic ratio that most SaaS companies would kill for.

Traffic Without the Drama

With 231,657 monthly visits and a #195,298 global rank, Amasty's traffic profile reveals a mature, stable business. The 37% direct traffic indicates strong brand recall—merchants aren't just finding them; they're coming back. The 52% organic search dominance shows they've mastered the long-tail keyword game that most B2B software companies ignore.

The keyword data tells an interesting story. While 'amasty' (3,300 monthly volume) shows strong brand recognition, their traffic also comes from broader e-commerce terms like 'digital products' (17,820) and even Shopify-related queries. This suggests they're capturing cross-platform merchants and those researching broader e-commerce solutions before narrowing down to Magento-specific tools.

  • Niche dominance over platform sprawl: 100+ plugins vs. thousands of shallow solutions
  • Technical moat: Hyva compatibility creates switching costs for Magento merchants
  • Trust signals: 596 Trustpilot reviews at 4.0/5 shows real customer satisfaction
  • Capital efficiency: 131 employees generating $19M revenue (~$145K/employee)
No VC funding (bootstrapped or self-funded)
Deep vertical integration in Magento space
Limited market beyond Magento ecosystem
Strong technical reputation among developers
No clear mobile app strategy
Scalable plugin model with recurring revenue

The Unsung Giant of E-commerce Infrastructure

Amasty proves that in B2B software, boring niches often build the most sustainable businesses. They're not chasing AI hype or Web3 buzz—they're just solving real problems for real merchants, one plugin at a time.

What tech stack does Amasty use?

37 detected
Security1
Programming Languages1
Cloud & Hosting1
Customer Support1
E-commerce & Payments3
Performance1
UI Libraries2
JavaScript Libraries2
Frontend Frameworks1
Tracking & Analytics12
F
Facebook Pixel
T
TikTok Pixel
G
Google Analytics
G
Google Tag Manager
M
Microsoft Ads (Bing)
G
Google Tag Manager
F
Facebook Pixel
G
Google Analytics
B
Bing
T
TikTok Pixel
G
Google DoubleClick
M
Microsoft Clarity

How much traffic does Amasty get?

Traffic & Engagement

229.1K
Monthly Visits
+5.4%
4.7
Pages/Visit
13:45
Avg. Duration
62%
Bounce Rate
Monthly Traffic Trend+1%
226.3K
Oct 2025
Oct
217.4K
Nov 2025
Nov
229.1K
Dec 2025
Dec

Rankings

#163,330
Global Rank
#110,232
United States Rank
Computer Software and Development
Category

Backlinks & Authority

413.7K
Backlinks
7.0K
Ref. Domains
46
Authority Score
Low
Penalty Risk
Backlinks Trend-61%
1.1M
Jul 2025
Jul
929.6K
Aug 2025
Aug
811.7K
Sep 2025
Sep
670.0K
Oct 2025
Oct
587.2K
Nov 2025
Nov
413.7K
Dec 2025
Dec

Search Traffic

Organic
66.9K
Paid
910

Top Organic Keywords

#3digital products
6,600 vol1.3%
#6layaway
12,100 vol1.1%
#2digital products to sell
4,400 vol1.1%
#1amasty
390 vol0.9%
#6usps ground advantage
49,500 vol0.8%

Where is Amasty's audience located?

🇺🇸United States26.5%
🇮🇳India13.5%
🇬🇧United Kingdom11.8%
🇧🇾By5.4%
🇩🇪Germany3.0%

Who competes with Amasty?

Device Distribution

Desktop64.1%
Mobile35.9%

What keywords does Amasty rank for?

5 keywords
1amasty3.3K vol$0.36
2digital products17.8K vol$1.08
3shopify collabs12.8K vol$4.53
4shopify admin40.7K vol$2.59
5most expensive thing on amazon6.3K vol$0.44

How is Amasty's SEO?

Open Graph Image

OG Image preview
og:image

https://cdn.amasty.com/media/amasty/seo/meta_image/default/banner_1.png

Meta Tags

title103 chars

Magento 2 Agency | Magento Store by Amasty | Magento Development Company | Magento Ecommerce Web Agency

description184 chars

Choose from 100+ Magento 2 Hyva-compatible plugins professionally developed by Amasty, First Premier Magento Extension Builder Company. We know how to make your ecommerce store better!

languageEN

H1 Tags

h1#1 Magento Solutions Provider

Schema Types

WebSiteOrganization

Who works at Amasty?

Loading leads...

What do customers think of Amasty?

Amasty

Amasty

4.0
596 reviews
✓ Claimed

Categories

Software Company#undefined

Activity & Engagement

Reply Rate
84.61538461538461%
Avg. Reply Time
16.0 days
Claimed Date
7/13/2018

Contact Information

Address:
Afroditis, 25, Office 208
Nicosia, CY

Reviews (20)

Filter by rating:
Edward Scott-Finnigan
1/14/2026
🇬🇧 United Kingdom2 reviewsOrganicUnverified
Experience date: 1/13/2026
Gold Standard Customer Support

Amasty modules have been great for our Adobe Commerce Cloud project, but more overly - it's the level of support and service that needs to be called out. Special mention to Valeryia, one of Amasty's Customer Relationships Managers. Valeryia has supported us through a very challenging process of transferring Amasty licenses from an old agency to our own account - and upgraidng to the latest versions. Her support has been invaluable and we can't thank her enough.

E-Saules Aptieka
12/29/2025
🇱🇻 Lv1 reviewsBasicLinkVerified
Experience date: 12/24/2025
Helped with the problem

Without any difficulties, they tried to help me and in the end it seems that it solved my problem.

Company Response1/6/2026

Dear team, Thank you for your feedback! We're really pleased to hear that our support team was able to resolve your issue. Please don't hesitate to reach out to our support team if you have any questions or concerns - we will be glad to assist you. Warm regards, Amasty Team

John
12/19/2025
🇺🇸 United States4 reviewsBasicLinkVerified4 reviews on this domain
Experience date: 12/19/2025
The best Magento support you could get!

The best Magento support you could get!

Company Response12/24/2025

Dear John, Thank you for your feedback! We're glad that our support services meet the expectations of your Magento project. Please don't hesitate to contact us if you ever have questions or concerns - our support team will be glad to help you. Warm regards, Amasty Team

Pelle
12/12/2025
🇸🇪 Sweden8 reviewsOrganicUnverified
Experience date: 12/12/2025
Amasty have been one of our company's…

Amasty have been one of our company's technical backbone for many years now, in our Magento / Adobe Commerce environment. And their technical expertise is not only great, their technical staff and support guys and girls, are quick, kind and really professional too. If you want a trustworthy Magento consultant, this is them! This time they tweaked an extension to suit our complex environment, and it was done in a few days only. What more could you ask for?

Company Response12/24/2025

Dear Pelle, Thank you for your feedback! We truly appreciate your trust in Amasty over the years and are pleased to be a part of your Magento project. We’re especially glad to hear that our team could tailor the necessary extension to your requirements quickly and effectively. Should you need any further assistance or custom solutions in future, please don't hesitate to reach out to us - we’ll be more than happy to help. Warm regards, Amasty team

Evan Chong
12/10/2025
🇲🇾 Malaysia1 reviewsBasicLinkVerified
Experience date: 12/10/2025
Great support with fast response and quick fix

Great experience with Amasty support. The team quickly identified the issues and provided effective fixes in a short amount of time. Very satisfied with the responsiveness and solution.

Company Response12/24/2025

Dear Evan, Thank you for your kind feedback! We truly appreciate you taking the time to leave the review. We're pleased to hear that our support team was able to resolve your issue quickly. Please feel free to reach out to us if you ever have any questions or concerns - we're here to help. Warm regards, Amasty Team

Frequently Asked Questions about Amasty

What is Amasty's Revenue?
Amasty generates approximately $19M in annual revenue. With 131 employees, that's $145,000 per employee.
What does Amasty do?
Choose from 100+ Magento 2 Hyva-compatible plugins professionally developed by Amasty, First Premier Magento Extension Builder Company. We know how to make your ecommerce store better!
How fast is Amasty growing?
Amasty has grown by 5.4% in the last 6 months according to traffic data.
How do people interact with Amasty?
When visiting Amasty, visitors view an average of 4.7 pages per visit, and spend around 13:45 on the site, and the bounce rate is 61.5%.
How do people find Amasty?
161.2K people (70%) visit Amasty directly. 66.9K (29%) find them through organic search. 910 (0%) come through paid advertising.
Who uses Amasty?
Amasty's top market is United States with 60.8K visitors (26.5%). India is 2nd with 30.9K (13.5%). United Kingdom is 3rd with 26.9K (11.8%).
What technologies does Amasty use?
Amasty uses 25 technologies across their website including Fonts, Security, Programming Languages. Key technologies include Font Awesome, HSTS, PHP.
Who are Amasty's competitors?
Amasty's main competitors include CactusSoft, GanttPRO, Amasty, ActivePlatform, blinger.io. These companies operate in similar markets and compete for the same customer base.
What do customers think of Amasty?
Amasty has a Trustpilot score of 4.0 out of 5 (4 stars) based on 596 customer reviews.

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About amasty.com

Choose from 100+ Magento 2 Hyva-compatible plugins professionally developed by Amasty, First Premier Magento Extension Builder Company. We know how to make your ecommerce store better!

Company Overview

amasty.com
Website
computers_electronics_and_technology
Industry
#195,298
Global Rank
231.7K
Monthly Visitors
25
Technologies
22+
Employees

Contact amasty.com

Technology Stack

amasty.com uses 25 technologies across their website including Font Awesome, HSTS, PHP, and more.

Fonts

Font Awesome

Security

HSTS

Programming Languages

PHP

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, Microsoft Ads, TikTok Pixel, Google Ads +1 more

Customer Support

Zendesk

Traffic & Audience

231.7K
Monthly Visits
45%
Bounce Rate
2.2
Pages/Visit
1:29
Avg. Duration

amasty.com receives approximately 231.7K monthly visitors and ranks #195,298 globally. The website has a bounce rate of 45% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 1:29 on the site.

The majority of amasty.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is amasty.com?
Choose from 100+ Magento 2 Hyva-compatible plugins professionally developed by Amasty, First Premier Magento Extension Builder Company. We know how to make your ecommerce store better!
What technologies does amasty.com use?
amasty.com uses 25 technologies including Font Awesome, HSTS, and 19 more. View the full tech stack analysis above.
How do I contact amasty.com?
You can contact amasty.com through their contact page.
What are amasty.com's social media accounts?
amasty.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
How popular is amasty.com?
amasty.com receives approximately 231.7K monthly visitors and ranks #195,298 globally. Traffic is growing by 11.1% month-over-month.

Related Searches

amasty.com pricingamasty.com reviewsamasty.com alternativesamasty.com loginamasty.com careerswhat is amasty.comamasty.com tech stackamasty.com contactamasty.com vs competitorsamasty.com featureshow to use amasty.comamasty.com integrations

This page provides publicly available information about amasty.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit amasty.com directly at https://amasty.com.