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CoinPayments: The Silent Giant of Crypto Commerce
Processing billions in transactions with a lean team and massive user base
While crypto exchanges battle for headlines, a quiet behemoth is processing payments for millions of merchants globally. CoinPayments isn't chasing hype—it's building the rails for everyday crypto adoption, and the numbers reveal a product-market fit that competitors would kill for.
"28 employees generating $2.5M in revenue isn't just efficient—it's a masterclass in product-led growth without the bloat."
The Trojan Horse Strategy
With 51% direct traffic and 32% organic search, CoinPayments has achieved what every SaaS founder dreams of: a user base that types their domain directly into the browser. This isn't acquisition—it's retention and habit. Their 7,560 monthly searches for 'coinpayments' show a brand that's become synonymous with crypto payments, not just a tool people discover.
The V2 Pivot
The company is aggressively pushing 'CoinPayments V2'—a complete overhaul promising instant settlements and lower fees. This isn't just a UI refresh; it's a strategic response to a market that's matured. They're moving from 'crypto payment processor' to 'financial infrastructure' for businesses of any size, which explains the enterprise-focused messaging around advanced features.
The tech stack tells a story of modernization. Built on Next.js with Tailwind CSS and Ant Design, they're shipping fast. But here's the kicker: despite 1,052 Trustpilot reviews averaging 3.7/5, there's zero public backlink data and no funding information. This suggests either bootstrapped profitability or a deliberate fly-under-the-radar strategy that prioritizes merchant relationships over VC optics.
- Traffic quality over quantity: 51% direct traffic indicates strong merchant stickiness
- Lean operations: $89K revenue per employee suggests highly automated infrastructure
- Global ambiguity: 'Top countries' data is missing, suggesting either privacy focus or fragmented geographic spread
The Real Test is Ahead
CoinPayments has survived the crypto winter by building utility, not speculation. With V2 and a focused team, they're positioned to own crypto payments for merchants—but execution on the V2 promise will determine if they remain the silent giant or finally make noise.
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CoinPayments – Next Generation Crypto Payment Gateway
Discover the next generation of crypto payments with CoinPayments V2. Instant, reliable payments, lower fees, faster settlements, and advanced features for businesses of any size.
Experience CoinPayments V2: instant crypto payments, lower fees, faster settlements, and advanced business features.
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COINPAYMENTS- PAYMENT PROCESSOR
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Reviews (20)
My concerns were addressed as soon as…
My concerns were addressed as soon as possible with no hindrance.
I appreciated the quick response
I appreciated the quick response. And that my problem was solved quickly without issues.
Very good support team,
Very good support team,
Thank you for your feedback! Glad we could help you
It's a great option for crypto payment
It's a great option for crypto payment
Thank you for the great feedback! We’re glad to hear you find our platform a great option for crypto payments. We appreciate your support 🙌
I made a payment in USDT instead of…
I made a payment in USDT instead of USDT which was completely my fault i thought my payment has lost but luckily i got refund 5 star for their service for payment to merchant
Thank you for your 5-star review! We’re glad to hear everything was resolved successfully and that you received your refund. We appreciate your trust and your kind words about our service.
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About coinpayments.net
Discover the next generation of crypto payments with CoinPayments V2. Instant, reliable payments, lower fees, faster settlements, and advanced features for businesses of any size.
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Technology Stack
coinpayments.net uses 10 technologies across their website including Google Fonts, HSTS, Lazy Loading, Priority Hints, and more.
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Google Fonts
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HSTS
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Lazy Loading, Priority Hints
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Ant Design
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Bootstrap, Tailwind CSS
Traffic & Audience
coinpayments.net receives approximately 185.3K monthly visitors and ranks #179,660 globally. The website has a bounce rate of 45% with visitors viewing an average of 4.2 pages per visit. Users spend an average of 1:53 on the site.
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This page provides publicly available information about coinpayments.net. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit coinpayments.net directly at https://coinpayments.net.