Technology Comparison 2026
Webflow

Webflow vs Ghost

Ghost

Data-driven comparison based on 9.7K websites analyzed

WebflowWebflow
GhostGhost
83%
19%

Market Share Distribution (173 websites use both)

Webflow

5.6K

Webflow Users

Ghost

1.5K

Ghost Users

173

Use Both

9.7K

Total Market

Head-to-Head Comparison

Market AdoptionWebflow wins
Webflow8.1K
vs
Ghost1.8K

Webflow has wider adoption

High-Traffic Sites (100K+)Webflow wins
Webflow516
vs
Ghost315

Webflow powers more high-traffic sites

Enterprise Adoption (1000+ employees)Webflow wins
Webflow165
vs
Ghost129

Webflow is more popular with enterprises

Startup Adoption (1-49 employees)Webflow wins
Webflow4.3K
vs
Ghost788

Webflow is more popular with startups

Average Company SizeGhost wins
Webflow284 employees
vs
Ghost676 employees

Ghost is used by larger companies on average

Webflow leads in 4 of 5 categories
Websites

5.6K

Avg Traffic

10.1M/mo

Avg Employees

284

Enterprises

165

Top Industries

Tech Services51%
SaaS10%
AI8%
Fintech7%
Finance6%

Company Size Distribution

53%
33%
11%
StartupSMBMid-MarketEnterprise

Top Countries

🇺🇸 United States 74%🇬🇧 United Kingdom 8%🇨🇦 Canada 5%🇫🇷 France 4%🇩🇪 Germany 3%
Websites

1.5K

Avg Traffic

151.1M/mo

Avg Employees

676

Enterprises

129

Top Industries

Tech Services58%
Fintech9%
AI6%
Retail5%
Finance5%

Company Size Distribution

45%
32%
17%
StartupSMBMid-MarketEnterprise

Top Countries

🇺🇸 United States 73%🇬🇧 United Kingdom 7%🇨🇦 Canada 5%🇮🇳 India 4%🇩🇪 Germany 3%

Webflow vs Ghost - Frequently Asked Questions

Both Webflow and Ghost are popular choices. Webflow is used by 5.6K websites while Ghost is used by 1.5K websites. The best choice depends on your specific requirements, team expertise, and project needs.

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