Technology Comparison 2026
Wix

Wix vs Ghost

Ghost

Data-driven comparison based on 4.2K websites analyzed

WixWix
GhostGhost
58%
43%

Market Share Distribution (5 websites use both)

Wix

1.5K

Wix Users

Ghost

1.5K

Ghost Users

5

Use Both

4.2K

Total Market

Head-to-Head Comparison

Market AdoptionWix wins
Wix2.4K
vs
Ghost1.8K

Wix has wider adoption

High-Traffic Sites (100K+)Ghost wins
Wix18
vs
Ghost315

Ghost powers more high-traffic sites

Enterprise Adoption (1000+ employees)Ghost wins
Wix23
vs
Ghost129

Ghost is more popular with enterprises

Startup Adoption (1-49 employees)Wix wins
Wix1.6K
vs
Ghost788

Wix is more popular with startups

Average Company SizeGhost wins
Wix95 employees
vs
Ghost676 employees

Ghost is used by larger companies on average

Ghost leads in 3 of 5 categories
Wix icon
Wix

CMS

Websites

1.5K

Avg Traffic

9.8M/mo

Avg Employees

95

Enterprises

23

Top Industries

Tech Services62%
Biotech7%
Construction6%
Hospital/Healthcare5%
Marketing4%

Company Size Distribution

68%
25%
StartupSMBMid-MarketEnterprise

Top Countries

🇺🇸 United States 83%🇬🇧 United Kingdom 4%🇨🇦 Canada 4%🇮🇳 India 1%🇮🇱 Israel 1%
Websites

1.5K

Avg Traffic

151.1M/mo

Avg Employees

676

Enterprises

129

Top Industries

Tech Services58%
Fintech9%
AI6%
Retail5%
Finance5%

Company Size Distribution

45%
32%
17%
StartupSMBMid-MarketEnterprise

Top Countries

🇺🇸 United States 73%🇬🇧 United Kingdom 7%🇨🇦 Canada 5%🇮🇳 India 4%🇩🇪 Germany 3%

Companies Using Both Technologies

5 companies use Wix and Ghost together

5 shared

Wix vs Ghost - Frequently Asked Questions

Both Wix and Ghost are popular choices. Wix is used by 1.5K websites while Ghost is used by 1.5K websites. The best choice depends on your specific requirements, team expertise, and project needs.

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