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Drips: The Human Touch at Scale
AI-powered conversations that don't feel like bots. Here's how they hit $26M+ revenue.
In a world drowning in automated spam, Drips is betting that the future of customer engagement isn't about more messages—it's about better conversations. They've built a 'Conversations as a Service' platform that uses AI to mimic human interaction across SMS, voicemail, and scheduled calls, aiming to solve the engagement crisis that plagues modern marketing.
""It's not about how many you reach. It's about how you say it.""
The Anti-Bot Bot Strategy
Drips operates in the hyper-competitive business services sector, but their growth story is defined by a counter-intuitive approach: they don't just automate—they orchestrate. With 85 employees generating over $26M in revenue, they are pushing an impressive $310k+ per employee. This efficiency suggests they've cracked the code on high-margin, scalable customer service automation without the typical 'robotic' feel that drives customers away.
Traffic & Trust Dynamics
The traffic data reveals a fascinating profile. With 52% direct traffic, Drips isn't relying on SEO tricks or paid ads to fill the funnel—these are warm leads and repeat customers coming back. The 33% organic search share indicates strong brand authority in a niche where keywords like 'tcpa compliance' (4,230 monthly searches) matter more than vanity metrics. They aren't chasing 'drip pokemon' searchers; they're capturing serious business intent.
The tech stack is pragmatic: Cloudflare and AWS CloudFront for reliability, Tailwind CSS and Bootstrap for rapid UI deployment, and standard analytics tags. They aren't reinventing the infrastructure wheel; they're focused on the conversation layer. The leadership team is stacked with operators—Aaron Evans (CEO), Noah Sniderman (CRO), and Tim Dietrich (CFO/COO)—suggesting a company prioritizing execution and sustainable growth over hype cycles.
- AI-Powered Multi-Channel Outreach: SMS, Voicemail, and scheduled calls.
- TCPA Compliance Focus: Critical for high-volume US-based texting.
- Conversations as a Service: Moving beyond one-way blasts to two-way dialogue.
- High Revenue per Employee: ~$310k, indicating strong operational leverage.
The Verdict: High-Touch at High Scale
Drips proves that in an automated world, the most valuable asset is a genuine conversation.
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Drips Conversations as a Service
Drips Conversations as a Service delivers real two-way customer conversations at scale using AI-powered SMS, voicemail, and scheduled phone calls. We innovate beyond traditional outreach because it's all about how you say it™.
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About drips.com
Drips Conversations as a Service delivers real two-way customer conversations at scale using AI-powered SMS, voicemail, and scheduled phone calls. We innovate beyond traditional outreach because it's all about how you say it™.
Company Overview
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Technology Stack
drips.com uses 16 technologies across their website including Vimeo, Font Awesome, HSTS, Cloudflare Turnstile, and more.
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Vimeo
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HSTS, Cloudflare Turnstile, reCAPTCHA
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cdnjs, jsDelivr
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AWS CloudFront, Cloudflare
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Traffic & Audience
drips.com receives approximately 13.6K monthly visitors and ranks #2,008,201 globally. The website has a bounce rate of 50% with visitors viewing an average of 1.6 pages per visit. Users spend an average of 1:12 on the site.
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