9:41
expediagroup.com
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expediagroup.com

11 technologies
VerifiedGrowingVisit2.6M/mo$7.2B25.4K11 Tech
Deep Dive

The Travel Tech Behemoth You Haven't Heard Of

Expedia Group dominates the backend of travel, but its corporate site reveals a different story.

Expedia Group isn't just a booking site; it's the invisible infrastructure powering a massive slice of the global travel economy. While consumers click on Expedia.com, the real power lies in the B2B engine at expediagroup.com, where data, distribution, and technology converge to move millions of people daily.

25.4K+
employees
$7.24B
annual revenue
2.5M
monthly site visits
100M+
backlinks

"They don't just sell travel; they own the rails the industry runs on."

The Traffic Paradox

With 2.5 million monthly visits to its corporate domain, expediagroup.com defies traditional B2B logic. 45% of traffic is direct—meaning investors, partners, and talent are bypassing search engines entirely to reach them. This signals a brand that is deeply embedded in the industry's consciousness, yet the 1.9/5 Trustpilot rating suggests a stark disconnect between corporate branding and public sentiment.

Talent Magnet vs. Public Sentiment

Despite a polarized public reputation, the talent pipeline is robust. 'Expedia Careers' and 'Expedia Group' are top search terms, driving thousands of job seekers monthly to their lifeatexpediagroup.com portal. The company leverages its sheer scale—25,000+ employees—to position itself as a stable giant in a volatile industry, attracting top-tier tech and operational talent despite consumer-facing friction.

The technology stack reveals a modern, scalable infrastructure. Utilizing Tailwind CSS, Cloudflare, and jQuery, the site balances legacy reliability with contemporary front-end frameworks. However, the lack of structured data or rich H1 tags on the homepage suggests a focus on functional utility over SEO optimization for the corporate brand, relying instead on the immense authority of the parent domain.

  • The 'Expedia' keyword commands 2.8M monthly searches, dwarfing all other travel brands.
  • B2B privacy statements are hosted via direct CDN links, prioritizing security over user experience.
  • Global traffic distribution is fragmented, with no single country dominating, reflecting true international scale.
No clear product differentiation on the homepage
Massive organic authority (100M+ backlinks)
Low consumer trust scores (1.9/5 Trustpilot)
Dominant search volume for core brand terms
Opaque traffic geography data
Robust B2B infrastructure and governance

The Silent Giant

Expediagroup.com is less of a marketing site and more of a command center. It prioritizes investor relations, talent acquisition, and B2B partnerships over consumer gloss—a strategy that keeps the wheels turning while the public faces the friction.

What tech stack does Expediagroup use?

15 detected
Security1
Cloud & Hosting1
Analytics & Marketing1
JavaScript Libraries3
Tracking & Analytics4
G
Google Analytics
G
Google APIs
G
Google Analytics
G
Google Tag Manager

How much traffic does Expediagroup get?

Traffic & Engagement

1.8M
Monthly Visits
-1.5%
2.3
Pages/Visit
4:42
Avg. Duration
66%
Bounce Rate
Monthly Traffic Trend-22%
2.3M
Oct 2025
Oct
1.8M
Nov 2025
Nov
1.8M
Dec 2025
Dec

Rankings

#30,040
Global Rank
#14,114
United States Rank
Hospitality
Category

Backlinks & Authority

100.2M
Backlinks
12.1K
Ref. Domains
54
Authority Score
Low
Penalty Risk
Backlinks Trend+46%
68.4M
Jul 2025
Jul
83.3M
Aug 2025
Aug
94.9M
Sep 2025
Sep
101.3M
Oct 2025
Oct
103.3M
Nov 2025
Nov
100.2M
Dec 2025
Dec

Search Traffic

Organic
328.9K
Paid
2.1K

Top Organic Keywords

#3expedia
5,000,000 vol47.9%
#1expedia group
18,100 vol7.7%
#7vrbo
2,740,000 vol7.3%
#1expedia careers
9,900 vol4.2%
#1expedia jobs
8,100 vol3.4%

Where is Expediagroup's audience located?

🇺🇸United States42.6%
🇬🇧United Kingdom5.5%
🇮🇳India4.1%
🇨🇦Canada3.9%
🇹🇷Turkey3.2%

Device Distribution

Desktop82.3%
Mobile17.7%

What keywords does Expediagroup rank for?

5 keywords
1expedia2.9M vol$0.66
2expedia careers16.9K vol$1.23
3expedia group14.5K vol$2.00
4expedia affiliate program5.7K vol$4.47
5expedia jobs2.0K vol$1.24

How is Expediagroup's SEO?

Meta Tags

title13 chars

Expedia Group

languageEN-US

What is Expediagroup's revenue?

$7.2B
Annual Revenue
25,406
6%
Employees
$285K
Revenue/Employee
$3.3B
Total Funding
$27.9B
Valuation
Seattle, United States
Headquarters

Who works at Expediagroup?

Loading leads...

What do customers think of Expediagroup?

Expedia Group

Expedia Group

1.9
24 reviews

Categories

Vacation Rental#undefinedTravel Aggregator#undefinedTravel Agency#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days

Contact Information

Address:
108th Avenue Northeast 333
Bellevue, US

Reviews (20)

Filter by rating:
Thomas Hanner
5/1/2025
🇺🇸 United States5 reviewsOrganicUnverified
Experience date: 5/1/2025
Awesome experience and quick service.

Awesome experience and quick service.

Marjorie Mills
5/22/2025
🇺🇸 United States3 reviewsOrganicUnverified2 reviews on this domain
Experience date: 5/22/2025
The website is user-friendly!!The…

The website is user-friendly!!The service is great !highly recommendable

Ali Sharafi
1/5/2026
🇨🇦 Canada1 reviewsOrganicUnverified
Experience date: 12/2/2025
I experienced a serious technical issue…

I experienced a serious technical issue while booking a hotel through Expedia. On December 2nd, after selecting the hotel and entering my credit card details, the app unexpectedly redirected me back to the main booking page. I received no confirmation email, and the reservation was not visible in my account, so I reasonably believed the booking had failed. Later that day, I completed the booking successfully using another Expedia account and received confirmation immediately. Those confirmed reservations were later canceled on time and without penalty, as confirmed directly by the hotel. I was later informed of an additional reservation that I was never notified about and never received a confirmation email for, leaving me with no opportunity to cancel it. No services were used. This appears to be a system error, yet I am still seeking a fair resolution. I hope Expedia reviews this case properly and resolves it responsibly.

Ronan Picard de Muller
1/6/2026
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 1/5/2026
Expedia Group is horrible

Expedia Group is horrible. Do not use Expedia, Cheap Tickets, etc. for any of your bookings. When they book you a horrible itinerary and you miss your short turn around flight you will be out high last minute ticket prices for a ticket you already purchased. They DO NOT give refunds. They get them from the airline. If your delay is air traffic control related, no one is responsible for your loss except you. Never use Expedia or their other name brands for Expedia Group. You will be sorry in the end and paying out of pocket.

Claud Gingrich
12/18/2025
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 9/26/2025
Horrible Expedia Experience - 0 Trust, 0 Customer Service

Despite having two "confirmed" airline tickets ( and accommodation reservation ) which were fully paid for just before my departure Expedia informed me I did not have a confirmed airline reservations and likely would not be able to get a seats on the plane. I was told I would have to make an additional payment ( the same amount as a third ticket) in order to travel. I made the payment and received the exact same confirmation code and seats that I was originally assigned. The explanations were varied and ludicrous and I have been stonewalled by Expedia in attempting to resolve this including through the BBB

Frequently Asked Questions about Expediagroup

What is Expediagroup's Revenue?
Expediagroup generates approximately $7.2B in annual revenue. With 25,406 employees, that's $284,972 per employee. The company has raised $3.3B in total funding.
How fast is Expediagroup growing?
Expediagroup has declined by 1.5% in the last 6 months according to traffic data. employee count has changed by 6% year over year.
How do people interact with Expediagroup?
When visiting Expediagroup, visitors view an average of 2.3 pages per visit, and spend around 4:42 on the site, and the bounce rate is 66.2%.
How do people find Expediagroup?
1.4M people (81%) visit Expediagroup directly. 328.9K (19%) find them through organic search. 2.1K (0%) come through paid advertising.
Who uses Expediagroup?
Expediagroup's top market is United States with 755.9K visitors (42.6%). United Kingdom is 2nd with 98.3K (5.5%). India is 3rd with 72.5K (4.1%).
What technologies does Expediagroup use?
Expediagroup uses 11 technologies across their website including Fonts, Security, CMS. Key technologies include Google Fonts, HSTS, Framer.
Who are Expediagroup's competitors?
Expediagroup's main competitors include Priceline, Orbitz, Hotels.com, Hopper, TripAdvisor. These companies operate in similar markets and compete for the same customer base.
What do customers think of Expediagroup?
Expediagroup has a Trustpilot score of 1.9 out of 5 (2 stars) based on 24 customer reviews.

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About expediagroup.com

Company Overview

expediagroup.com
Website
travel_and_tourism
Industry
#25,021
Global Rank
2.6M
Monthly Visitors
11
Technologies

expediagroup.com Key Pages

Technology Stack

expediagroup.com uses 11 technologies across their website including Google Fonts, HSTS, Framer, and more.

Fonts

Google Fonts

Security

HSTS

CMS

Framer

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight

Analytics & Marketing

Google Analytics

Traffic & Audience

2.6M
Monthly Visits
57%
Bounce Rate
2.2
Pages/Visit
0:59
Avg. Duration

expediagroup.com receives approximately 2.6M monthly visitors and ranks #25,021 globally. The website has a bounce rate of 57% with visitors viewing an average of 2.2 pages per visit. Users spend an average of 0:59 on the site.

The majority of expediagroup.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is expediagroup.com?
expediagroup.com is a website that you can visit at https://expediagroup.com. Use TechList.ai to discover the technologies, analytics, and company information about expediagroup.com.
What technologies does expediagroup.com use?
expediagroup.com uses 11 technologies including Google Fonts, HSTS, and 5 more. View the full tech stack analysis above.
How do I contact expediagroup.com?
You can contact expediagroup.com through their contact page.
What are expediagroup.com's social media accounts?
expediagroup.com is active on twitter, facebook, linkedin, instagram. You can find links to all their social media profiles in the social section above.
Is expediagroup.com hiring?
Check expediagroup.com's careers page for current job openings and opportunities.
How popular is expediagroup.com?
expediagroup.com receives approximately 2.6M monthly visitors and ranks #25,021 globally. Traffic is growing by 2.8% month-over-month.

Related Searches

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This page provides publicly available information about expediagroup.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit expediagroup.com directly at https://expediagroup.com.