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Fairmarket Home: The 2-Person App for Home Maintenance
A tiny team building a home maintenance app with $0.1M revenue and a clear vision.
In a market dominated by giants like Angi and Thumbtack, a 2-person team is quietly building a home maintenance app that aims to connect homeowners and contractors more directly. Fairmarket Home isn't trying to be everything to everyone; it's focusing on the core problem of getting residential work done.
"With only 168 monthly visits, Fairmarket Home is either in stealth mode or facing a massive growth challenge."
The Founder-Led Approach
Led by President Matt Frame and Co-Founder Kendra Frame, this is a classic founder-led startup. The team is lean, focused, and likely building in stealth. With a revenue of $0.1M and a team of 2, they're proving that you don't need a large team or massive funding to build a functional SaaS product.
The Traffic Paradox
The traffic numbers tell a story of a product in early stages. 168 monthly visits with 42% being direct traffic suggests a small but dedicated user base, possibly beta testers or early adopters. The 33% organic search traffic is low, indicating they haven't yet cracked the SEO code for the home maintenance space.
The tech stack is modern and pragmatic. Built with Bootstrap and jQuery, it uses PWA capabilities for mobile access. They've integrated Google Analytics and Hotjar for tracking, and Slick for UI components. This isn't a cutting-edge tech stack, but it's reliable and cost-effective for a small team.
- Tiny team, big ambition: 2 employees generating $0.1M in revenue
- Founder-led: Matt Frame (President) and Kendra Frame (Co-Founder) are driving the vision
- Low traffic but high intent: 42% direct traffic suggests engaged users
- Modern but pragmatic tech stack: Bootstrap, PWA, and analytics tools
A Sleeping Giant or a Niche Player?
Fairmarket Home has the foundation of a solid product but faces the classic early-stage challenge: how to scale from 168 to 168,000 monthly visits without compromising on quality.
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1 keywordsHow is Fairmarkethome's SEO?
Meta Tags
Fairmarket Home | Home Maintenance App for Homeowners & Contractors
A home maintenance app for homeowners and contractors that makes it easier than ever to get any kind of residential work done.
H1 Tags
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About fairmarkethome.com
A home maintenance app for homeowners and contractors that makes it easier than ever to get any kind of residential work done.
Company Overview
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Technology Stack
fairmarkethome.com uses 17 technologies across their website including PHP, WordPress, HubSpot, and more.
Programming Languages
PHP
CMS
WordPress
Marketing Automation
HubSpot
Analytics & Marketing
Matomo, Crazy Egg, Segment, Hotjar +2 more
Web Standards
Twitter Cards, RSS, PWA
UI Libraries
DaisyUI
Traffic & Audience
fairmarkethome.com receives approximately 168 monthly visitors. The website has a bounce rate of 50% with visitors viewing an average of 1.0 pages per visit. Users spend an average of 0:00 on the site.
The majority of fairmarkethome.com's traffic comes from .
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