fecomercio.com.br
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FecomercioSP: The Invisible Giant of Brazilian Commerce
How a 400-person trade association commands 48K monthly visits through pure authority
FecomercioSP isn't selling products—it's selling influence. With 407 employees and $7.5M in revenue, this São Paulo trade association has become Brazil's de facto voice for commerce, wielding more digital authority than most Fortune 500 companies.
"They don't chase keywords—they own conversations about labor law, tax policy, and collective bargaining that no competitor can touch."
The Authority Playbook
FecomercioSP's traffic reveals a masterclass in B2B authority. Their top keyword—'custo da justiça do trabalho no brasil'—gets 1,250 monthly searches. They rank for 'ives gandra' (1,370 volume), a renowned labor law expert, and dominate niche terms like 'convenção coletiva comércio varejista de ferragens e ferramentas.' This isn't SEO—it's thought leadership baked into their DNA.
The Trust Stack
Their tech stack tells the story: Vite for speed, Zendesk for service, Hotjar for insights, and reCAPTCHA for security. But the real power is in their social ecosystem—TikTok, YouTube, Facebook, LinkedIn, and Instagram. They're not broadcasting; they're convening. Every platform serves a different stakeholder: policymakers, entrepreneurs, labor leaders, and corporate partners.
The 95.2% 'undefined' traffic share screams Brazilian dominance—this is a local powerhouse that doesn't need global reach. Their 48K monthly visits come from professionals seeking clarity on labor law, tax policy, and collective bargaining. They're not a media company; they're the infrastructure that keeps commerce running.
- 407 employees vs. 48K monthly visits = 118 visits per employee
- 76% organic traffic proves authority over advertising
- Top keywords reveal deep labor law expertise
- Multi-platform presence across 5 major social networks
The Ultimate B2B Authority Play
FecomercioSP proves that in regulated industries, owning the conversation is worth more than owning the platform. They're not building a product—they're building Brazil's commercial infrastructure, one collective agreement at a time.
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Open Graph Image
https://fecomercio.com.br/assets/img/fecomercio-sp-image-share.jpg
Meta Tags
FecomercioSP
Reúne líderes empresariais, especialistas e consultores para fomentar o desenvolvimento do empreendedorismo.
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About fecomercio.com.br
Reúne líderes empresariais, especialistas e consultores para fomentar o desenvolvimento do empreendedorismo.
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Technology Stack
fecomercio.com.br uses 21 technologies across their website including Google Maps, Font Awesome, Google Fonts, HSTS, reCAPTCHA, and more.
Maps
Google Maps
Fonts
Font Awesome, Google Fonts
Security
HSTS, reCAPTCHA
CMS
Framer
Cloud & Hosting
AWS CloudFront
Advertising
Facebook Pixel
Traffic & Audience
fecomercio.com.br receives approximately 48.1K monthly visitors and ranks #576,739 globally. The website has a bounce rate of 57% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 1:49 on the site.
The majority of fecomercio.com.br's traffic comes from undefined, undefined, .
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