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The Beauty Booking Platform That's Quietly Dominating
FlexyBeauty is a Booksy-powered booking engine with a surprising traffic story
FlexyBeauty isn't a standalone app—it's a specialized, white-label booking platform powered by Booksy's infrastructure. With just 2,042 monthly visits and a 1.2/5 Trustpilot rating, this isn't a growth story. It's a cautionary tale about what happens when you build on someone else's foundation without a clear value proposition.
"At $11.5M revenue with only 2,042 monthly visits, they're either a B2B reseller powerhouse or a zombie platform."
The Traffic Paradox
FlexyBeauty's traffic tells a confusing story. 46% organic search, 43% direct—yet their top keywords are completely disconnected from beauty services. 'Relax' (31K volume), 'take care' (20K), 'meshi' (9K) and 'antonella' (9K) suggest they're capturing irrelevant traffic or have severe SEO misalignment. This isn't a brand people search for—it's a tool they stumble upon.
The Booksy Dependency
FlexyBeauty appears to be a reseller or custom frontend for Booksy's API. Their tech stack (jQuery, Bootstrap, Vite) is generic, and their value prop mirrors Booksy's exactly. They're not innovating—they're rebranding. This explains the 1.2-star rating: users expect a unique experience but get the same backend with worse support.
The $11.5M revenue figure is suspiciously high for a platform with sub-2.1K visits. Either they're a B2B reseller with massive offline sales (unlikely), or this is Booksy's total revenue attribution. The 79 employees suggest a real operation, but what are they building? The tech stack is off-the-shelf, the SEO is broken, and the brand is invisible.
- Top keywords are unrelated to beauty/salon services
- 1.2/5 Trustpilot rating indicates severe product/market fit issues
- Traffic volume is too low for a $11.5M revenue claim
- No unique tech stack or features visible
This isn't a platform—it's a wrapper
FlexyBeauty demonstrates the danger of building on someone else's platform without adding unique value. The numbers don't add up, the brand is invisible, and users are actively warning others away. For founders: this is what happens when you chase revenue without a real moat.
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5 keywordsHow is Flexybeauty's SEO?
Meta Tags
Logiciel réservation en ligne beauté & coiffure | Booksy biz
Réservation en ligne 24/7 et outils marketing pour remplir votre salon en quelques clics. Tout pour la gestion de votre salon. Gagnez du temps grâce à Booksy.
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Kiute Pro (powered by Booksy)
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Reviews (2)
Flexy est une application facile…
Flexy est une application facile d'utilisation et rend la compta plus facile.
Merci pour votre retour sur notre solution-tout-un ! 🌟
Simple rapide efficacité
Simple rapide efficacité
Merci pour ces retours et de l’intérêt que vous portez à notre solution digitale 😊 La team FlexyBeauty
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About flexybeauty.com
Réservation en ligne 24/7 et outils marketing pour remplir votre salon en quelques clics. Tout pour la gestion de votre salon. Gagnez du temps grâce à Booksy.
Company Overview
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Technology Stack
flexybeauty.com uses 20 technologies across their website including YouTube Embed, Font Awesome, Google Fonts, Webflow, and more.
Video
YouTube Embed
Fonts
Font Awesome, Google Fonts
CMS
Webflow
CDN
unpkg, jsDelivr
Cloud & Hosting
AWS CloudFront
Privacy & Consent
Cookiebot
Traffic & Audience
flexybeauty.com receives approximately 2.0K monthly visitors and ranks #7,539,517 globally. The website has a bounce rate of 60% with visitors viewing an average of 1.8 pages per visit. Users spend an average of 0:45 on the site.
The majority of flexybeauty.com's traffic comes from .
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This page provides publicly available information about flexybeauty.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit flexybeauty.com directly at https://flexybeauty.com.