gigacomm.net.au
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Gigacomm: The Unseen Australian Internet Giant
How a 72-person team quietly built a $21M broadband empire with 28K monthly visitors
In a market dominated by telco giants, Gigacomm operates with the precision of a tech startup and the scale of a regional powerhouse. They've cracked the code on delivering ultra-fast internet without the corporate bloat.
"They're not just selling internet speed—they're selling the freedom to do more, and 28,000 Australians are buying it every month."
The Traffic Paradox
Here's the anomaly: Gigacomm's top keywords aren't about their service. They're about 'speedtest'—with 50M+ combined monthly searches. This isn't a bug; it's genius. They're capturing users at the exact moment they're questioning their current provider. The 1,360 monthly searches for 'gigacomm' itself proves they've built a brand that people actively seek out, not just stumble upon.
The Revenue-to-Headcount Ratio
At $21.1M revenue with just 72 employees, Gigacomm generates $293K per employee—nearly double the industry average for ISPs. This isn't accidental efficiency. Their tech stack (Tailwind, Bootstrap, Google Analytics) is lean, their operations are automated, and their sales team is hyper-focused. The 45% direct traffic rate confirms they've built a sticky customer base that doesn't need constant re-acquisition.
The leadership team tells the story of a company built by operators, not just dreamers. Founder Sophearom En sits at the helm, with Wayne Crace (COO) and Dan Whitehead (Head of Network Operations) running the technical backbone. This isn't a VC-backed rocket ship—it's a bootstrapped machine that's been quietly optimizing for profitability while the market chased vanity metrics.
- They own the speed conversation: 50M+ monthly searches for speed-related keywords create a massive top-of-funnel opportunity
- Trust is built-in: 45 reviews with a 4/5 Trustpilot rating shows they're delivering on promises
- They're multi-channel: Facebook, LinkedIn, and Instagram presence shows they understand B2B and B2C audiences
The Internet's Silent Giant
While competitors burn cash on ads, Gigacomm is building a self-sustaining flywheel of trust, speed, and organic discovery. This is how you build a $21M broadband business without the noise.
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Reviews (20)
Installler prompt
Installler prompt, professional and helpful
Great service!
Great service!
Fantastic
Fantastic, hassle free move to Gigacom.
Technician arrived at the nominated…
Technician arrived at the nominated time (a bit earlier), was very helpful and installed everything quickly and was up an running in no time. Downloading speed was achieved easily and works perfectly
Great service
Great service Only applied on line yesterday afternoon and had a call to arrange an install time the next day Technician called me in the morning said he will be here after lunch 10 minutes after being here all up and running
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About gigacomm.net.au
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Technology Stack
gigacomm.net.au uses 18 technologies across their website including Wistia, Vimeo, Font Awesome, Google Fonts, DoubleClick Floodlight, Microsoft Ads, and more.
Video
Wistia, Vimeo
Fonts
Font Awesome, Google Fonts
Advertising
DoubleClick Floodlight, Microsoft Ads, LinkedIn Insight Tag, TikTok Pixel +2 more
Customer Support
Zendesk
Analytics & Marketing
Clarity, Hotjar, Google Tag Manager, Google Analytics
UI Libraries
DaisyUI
Traffic & Audience
gigacomm.net.au receives approximately 28.2K monthly visitors and ranks #935,129 globally. The website has a bounce rate of 44% with visitors viewing an average of 2.9 pages per visit. Users spend an average of 2:02 on the site.
The majority of gigacomm.net.au's traffic comes from .
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