komoot.de
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Komoot: The Community-Powered Adventure Engine
A deep dive into the German startup turning outdoor exploration into a scalable, social product.
In a world saturated with mapping giants and generic fitness apps, Komoot carved a niche by treating outdoor routes not just as data, but as stories. It’s a platform where community recommendations fuel discovery, turning a simple hike or cycle into a curated adventure.
"Komoot isn't selling maps; it's selling curated experiences powered by a community of explorers."
The Community Flywheel
Komoot's growth engine relies heavily on user-generated content. With 2.8 million backlinks—massive for a niche reference tool—they have built a formidable SEO moat. The top search term is simply 'komoot' (214k monthly searches), indicating strong brand recall. However, the real magic happens when users search for specific activities like 'lake oswego' (7.7k searches), where Komoot's route recommendations dominate the discovery phase.
The Revenue Paradox
Despite generating $38.4M in revenue and employing 241 people, Komoot faces a glaring disconnect: a Trustpilot rating of 1.6/5 from 504 reviews. This suggests a friction point between their premium subscription model and user satisfaction. For a product reliant on community trust, this low rating is a critical vulnerability that could hinder long-term retention and word-of-mouth growth.
Technically, Komoot leans into modern web standards. The stack includes Vite for fast builds and Progressive Web App (PWA) capabilities, ensuring a seamless mobile experience without forcing app store downloads. Their use of AWS CloudFront and Amazon Web Services highlights a scalable infrastructure designed to handle complex route calculations and heavy media uploads from global users.
- High Brand Intent: 'Komoot login' and branded terms drive 6,850+ monthly searches, signaling a dedicated user base.
- Traffic Concentration: A significant portion of traffic (37.1%) originates from undefined regions, hinting at data tracking gaps or massive untapped markets.
- Niche Dominance: They compete in 'reference_materials' rather than pure 'navigation,' positioning themselves as a guidebook rather than a utility.
The Verdict: High Value, High Friction
Komoot has the product-market fit and revenue to sustain growth, but the abysmal Trustpilot score is a ticking time bomb that demands immediate strategic attention.
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5 keywordsHow is Komoot's SEO?
Open Graph Image
https://www.komoot.com/images/og-images/og-image-default.png
Meta Tags
Komoot | Finde, plane und teile deine Abenteuer mit komoot.
Mach deine nächste Radtour, Wanderung oder Laufstrecke mit komoot zu einem einzigartigen Abenteuer. Lass dich von den Empfehlungen der Community inspirieren und erwecke deine Pläne mit dem einfachen Routenplaner zum Leben.
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Reviews (20)
Used one week hiking in Dolomites
Used one week hiking in Dolomites. Fantastic in finding new or alternative routes, and has given us a lot of great advice. Voice guiding helps you keep on track (I just kept phone in pocket and adjust sound to a OK level) I am surprised by all the negative reviews, but perhaps biking-part is not as good Price is reasonable, for how it can be used on Dolomites!
Not great TBH
Not great TBH. Often stops recording midway on a ride and ends up ‘straight lining’ to finish. Completely defeats the object of recording your activity. Unfortunately I cannot endorse Komoot.
This website is so terrible and unstable
This website is so terrible and unstable
Thanks, Luca, for killing the komoot spirit!
Thanks, Luca, for eliminating basically every free feature from komoot! The original spirit is definitely gone and so is the app from my phone.
Awful App and company
The App has got worse over time. Komoot as a company are virtually impossible to engage with. I have tried ,and as a Premium member would he have expected better . I have decided not to renew this year but have found it impossible to do so on the App. I raised a detailed question on there so called Support section only to receive a useless reply generated by A1. If and when I ever manage to stop Komoot renewing my Subscription of £60 I will never use it ever again. Please avoid, there are far better out there
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About komoot.de
Mach deine nächste Radtour, Wanderung oder Laufstrecke mit komoot zu einem einzigartigen Abenteuer. Lass dich von den Empfehlungen der Community inspirieren und erwecke deine Pläne mit dem einfachen Routenplaner zum Leben.
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Technology Stack
komoot.de uses 10 technologies across their website including Okta, Amazon Web Services, AWS CloudFront, Typeform, and more.
Authentication
Okta
Cloud & Hosting
Amazon Web Services, AWS CloudFront
Forms
Typeform
Analytics & Marketing
Google Analytics
Performance
Lazy Loading
Web Standards
PWA
Traffic & Audience
komoot.de receives approximately 220.2K monthly visitors and ranks #199,126 globally. The website has a bounce rate of 64% with visitors viewing an average of 1.5 pages per visit. Users spend an average of 0:43 on the site.
The majority of komoot.de's traffic comes from undefined, undefined, .
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This page provides publicly available information about komoot.de. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit komoot.de directly at https://komoot.de.