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QuestionPro: The Survey Giant You've Underestimated
How a 496-person team commands 3M monthly visits and $93M in revenue.
In a market saturated with simple form builders, QuestionPro operates on a different scale entirely. With nearly 500 employees and $93.5M in revenue, this isn't a startup—it's a mature enterprise platform hiding in plain sight. They aren't just collecting clicks; they are capturing data at a volume that rivals major media properties.
"QuestionPro isn't selling surveys; they are selling the infrastructure of enterprise feedback loops at a scale most competitors can't comprehend."
The Traffic Paradox
Despite a global rank of #17,997, QuestionPro pulls in massive traffic (3M+ monthly visits) with a fascinating split: 51% direct traffic versus 43% organic search. For a B2B SaaS tool, this direct traffic ratio is unusually high. It suggests strong brand recall and a massive user base returning to the platform daily. While their SEO strategy leans heavily on high-volume Spanish keywords like 'escala de likert' (14k volume) and 'desviacion estandar' (21k volume), their dominance is fueled by users typing 'questionpro' directly into their browsers.
The Enterprise Anchor
Led by founder Vivek Bhaskaran, QuestionPro has evolved from a simple survey tool into a comprehensive data ecosystem. With a team approaching 500, they support complex organizational needs through roles like Rohit Kumar (InfoSec Risk & Compliance) and Kartik Bhat (Managed Services). This isn't a product built for hobbyists; it's architected for regulated industries requiring strict data governance. The presence of a Head of Customer Success for North America signals a mature sales motion focused on retention and expansion, not just acquisition.
The technology stack reveals a pragmatic approach to scale. They utilize a blend of modern frontend frameworks like Tailwind CSS and Ant Design alongside legacy workhorses like jQuery and Bootstrap. This hybrid stack suggests a platform that has evolved over years without massive rewrites—prioritizing stability and feature velocity over bleeding-edge tech. It works, but it’s not winning design awards.
- Massive SEO footprint targeting non-English markets (specifically Spanish-speaking demographics).
- A direct traffic ratio (51%) that implies a sticky, habit-forming product for power users.
- Enterprise-grade compliance and security leadership, bridging the gap between survey tools and enterprise software.
The Silent Giant of Feedback Data
QuestionPro proves that boring infrastructure beats shiny features when scaling to $100M ARR.
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5 keywordsHow is Questionpro's SEO?
Open Graph Image
https://questionpro.com/images/qphome/questionpro-thumbnail.png
Meta Tags
Online Survey Software and Tools | QuestionPro
Our free survey platform features 80+ question types, ready-made templates, and more! Discover QuestionPro, the best online survey software to create surveys in minutes!
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QuestionPro
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Reviews (5)
“Simple and very powerful …
What do you like best about QuestionPro? We have been using QuestionPro as an agency for many years now. The easy to use survey builder allows for the learning curve to be very quick and our team can easily and quickly create high-quality surveys. Additionally, once you start to get more familiar with the software and start to dig deeper, you begin to find that there are many powerful attributes that allow you to expand your analytics and survey complexity capabilities. Review collected by and hosted on G2.com. What do you dislike about QuestionPro? Sometimes we would like the ability to schedule "appointments" when using the survey as a registration form. Often times we do events where having families sign up for a time to come would be very beneficial. Review collected by and hosted on G2.com. What problems is QuestionPro solving and how is that benefiting you? We use QuestionPro regularly to measure the impact of our programs, like knowledge change, and behavior habits building. Additionally we gain valuable feedback from stakeholders in our community through our surveys which help lead future programs and county initiatives.
Leaked my information just found out…
Leaked my information just found out this is why I get do many email scams and calls SHAME ON YOU for not advising anyone May 2022
Malicious fake Social Security Administration Email
For now on I am giving one star to stupid companies who get their emails compromised I had enough of this b.s ssn email scams affected email: (survey@qp-mail com)
Spam central refuses to unsubscribe
Seldom have I come across such aggressive unwanted marketing. Somebody called Malavika keeps sending me spam emails despite unsubscribing at least 5 times, reporting junk and even phishing. They just find a way to ignore all of it and keep sending unwanted emails aggressively. Makes me question their data privacy and consent compliance. Question pro, I will never buy your product, please back off with the aggressive unwanted marketing.
Awful company, AVOID! No support!
Awful company, I was a member of a site it runs and they had issues with the site finally got back on and then they decide to keep all the points i was awarded and close my account after i provided time and data. AVOID this company they do not provide support for the members of the sites, I have been trying to get help since 20th April via email/twitter/facebook!!!!
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About questionpro.com
Our free survey platform features 80+ question types, ready-made templates, and more! Discover QuestionPro, the best online survey software to create surveys in minutes!
Company Overview
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Technology Stack
questionpro.com uses 18 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, cdnjs, unpkg, and more.
Fonts
Font Awesome, Google Fonts
Security
reCAPTCHA
CDN
cdnjs, unpkg
Cloud & Hosting
Cloudflare
Advertising
DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads
Analytics & Marketing
Google Tag Manager, Google Analytics
Traffic & Audience
questionpro.com receives approximately 3.1M monthly visitors and ranks #17,997 globally. The website has a bounce rate of 45% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 2:17 on the site.
The majority of questionpro.com's traffic comes from undefined, undefined, .
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This page provides publicly available information about questionpro.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit questionpro.com directly at https://questionpro.com.