9:41
questionpro.com
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questionpro.com

18 technologies
VerifiedVisit3.1M/mo$94M49618 Tech25 Leads
Deep Dive

QuestionPro: The Survey Giant You've Underestimated

How a 496-person team commands 3M monthly visits and $93M in revenue.

In a market saturated with simple form builders, QuestionPro operates on a different scale entirely. With nearly 500 employees and $93.5M in revenue, this isn't a startup—it's a mature enterprise platform hiding in plain sight. They aren't just collecting clicks; they are capturing data at a volume that rivals major media properties.

3.07M
monthly visits
$93.5M
annual revenue
496
employees
2.9M
backlinks

"QuestionPro isn't selling surveys; they are selling the infrastructure of enterprise feedback loops at a scale most competitors can't comprehend."

The Traffic Paradox

Despite a global rank of #17,997, QuestionPro pulls in massive traffic (3M+ monthly visits) with a fascinating split: 51% direct traffic versus 43% organic search. For a B2B SaaS tool, this direct traffic ratio is unusually high. It suggests strong brand recall and a massive user base returning to the platform daily. While their SEO strategy leans heavily on high-volume Spanish keywords like 'escala de likert' (14k volume) and 'desviacion estandar' (21k volume), their dominance is fueled by users typing 'questionpro' directly into their browsers.

The Enterprise Anchor

Led by founder Vivek Bhaskaran, QuestionPro has evolved from a simple survey tool into a comprehensive data ecosystem. With a team approaching 500, they support complex organizational needs through roles like Rohit Kumar (InfoSec Risk & Compliance) and Kartik Bhat (Managed Services). This isn't a product built for hobbyists; it's architected for regulated industries requiring strict data governance. The presence of a Head of Customer Success for North America signals a mature sales motion focused on retention and expansion, not just acquisition.

The technology stack reveals a pragmatic approach to scale. They utilize a blend of modern frontend frameworks like Tailwind CSS and Ant Design alongside legacy workhorses like jQuery and Bootstrap. This hybrid stack suggests a platform that has evolved over years without massive rewrites—prioritizing stability and feature velocity over bleeding-edge tech. It works, but it’s not winning design awards.

  • Massive SEO footprint targeting non-English markets (specifically Spanish-speaking demographics).
  • A direct traffic ratio (51%) that implies a sticky, habit-forming product for power users.
  • Enterprise-grade compliance and security leadership, bridging the gap between survey tools and enterprise software.
No flashy 'AI-first' branding or viral social presence.
Dominates high-volume educational search terms, capturing students and researchers who convert to enterprise users later.
Trustpilot rating sits at a mediocre 2.5/5 from a small sample size, suggesting potential friction in the self-serve experience.
Operates with high profitability ($93.5M revenue) without recent funding rounds, proving a sustainable, cash-flow-positive model.

The Silent Giant of Feedback Data

QuestionPro proves that boring infrastructure beats shiny features when scaling to $100M ARR.

What tech stack does Questionpro use?

25 detected
Security1
Cloud & Hosting1
Performance1
UI Libraries2
JavaScript Libraries2
Tracking & Analytics7
G
Google Tag Manager
L
LinkedIn Insight Tag
G
Google Tag Manager
L
LinkedIn Insight Tag
G
Google DoubleClick
C
Cloudflare
L
LinkedIn

How much traffic does Questionpro get?

Traffic & Engagement

5.8M
Monthly Visits
+1.8%
2.8
Pages/Visit
6:13
Avg. Duration
54%
Bounce Rate
Monthly Traffic Trend-1%
5.9M
Oct 2025
Oct
5.7M
Nov 2025
Nov
5.8M
Dec 2025
Dec

Rankings

#10,087
Global Rank
#6,335
United States Rank
Computer Software and Development
Category

Backlinks & Authority

2.9M
Backlinks
39.7K
Ref. Domains
65
Authority Score
Low
Penalty Risk
Backlinks Trend-30%
4.2M
Jul 2025
Jul
3.4M
Aug 2025
Aug
3.1M
Sep 2025
Sep
3.0M
Oct 2025
Oct
3.0M
Nov 2025
Nov
2.9M
Dec 2025
Dec

Search Traffic

Organic
1.9M
Paid
834

Top Organic Keywords

#2data collection methods
550,000 vol23.5%
#10customer journey
1,830,000 vol4.8%
#10election polls
1,220,000 vol2.5%
#25opinion polls
1,830,000 vol1.4%

Where is Questionpro's audience located?

🇺🇸United States31.7%
🇮🇳India17.0%
🇳🇬Nigeria7.1%
🇧🇷Brazil6.5%
🇸🇦Saudi Arabia4.6%

Device Distribution

Desktop9.2%
Mobile90.8%

What keywords does Questionpro rank for?

5 keywords
1questionpro9.5K vol$2.25
2question pro6.7K vol$0.45
3escala de likert14.3K vol$0.30
4desviacion estandar21.5K vol$0.14
5generacion z29.7K vol$0.20

How is Questionpro's SEO?

Open Graph Image

OG Image preview
og:image

https://questionpro.com/images/qphome/questionpro-thumbnail.png

Meta Tags

title46 chars

Online Survey Software and Tools | QuestionPro

description170 chars

Our free survey platform features 80+ question types, ready-made templates, and more! Discover QuestionPro, the best online survey software to create surveys in minutes!

languageEN

H1 Tags

h1Join the BrandsWho Left QualtricsBecause We Actually Show Up When You Need Us
h1Surveys & Research
h1Market research tools for professionals

Schema Types

OrganizationWebSiteOrganizationOrganization

Who works at Questionpro?

Loading leads...

What do customers think of Questionpro?

QuestionPro

QuestionPro

2.5
8 reviews
✓ Claimed

Categories

Software Company#undefinedOnline Marketing Agency#undefined

Activity & Engagement

Reply Rate
0%
Avg. Reply Time
0.0 days
Claimed Date
7/3/2019

Contact Information

Address:
9450 SW Gemini Dr #62790
Beaverton, US

Reviews (5)

Filter by rating:
Mustapha
10/29/2022
🇺🇸 United States1 reviewsOrganicUnverified
Experience date: 3/18/2022
“Simple and very powerful …

What do you like best about QuestionPro? We have been using QuestionPro as an agency for many years now. The easy to use survey builder allows for the learning curve to be very quick and our team can easily and quickly create high-quality surveys. Additionally, once you start to get more familiar with the software and start to dig deeper, you begin to find that there are many powerful attributes that allow you to expand your analytics and survey complexity capabilities. Review collected by and hosted on G2.com. What do you dislike about QuestionPro? Sometimes we would like the ability to schedule "appointments" when using the survey as a registration form. Often times we do events where having families sign up for a time to come would be very beneficial. Review collected by and hosted on G2.com. What problems is QuestionPro solving and how is that benefiting you? We use QuestionPro regularly to measure the impact of our programs, like knowledge change, and behavior habits building. Additionally we gain valuable feedback from stakeholders in our community through our surveys which help lead future programs and county initiatives.

Renae
1/5/2026
🇦🇺 Australia7 reviewsOrganicUnverified
Experience date: 1/5/2026
Leaked my information just found out…

Leaked my information just found out this is why I get do many email scams and calls SHAME ON YOU for not advising anyone May 2022

StripedspotVerified
12/24/2025
🇺🇸 United States17 reviewsOrganicUnverified
Experience date: 12/23/2025
Malicious fake Social Security Administration Email

For now on I am giving one star to stupid companies who get their emails compromised I had enough of this b.s ssn email scams affected email: (survey@qp-mail com)

Sumita D.
10/9/2024
🇺🇸 United States2 reviewsOrganicUnverified
Experience date: 10/9/2024
Spam central refuses to unsubscribe

Seldom have I come across such aggressive unwanted marketing. Somebody called Malavika keeps sending me spam emails despite unsubscribing at least 5 times, reporting junk and even phishing. They just find a way to ignore all of it and keep sending unwanted emails aggressively. Makes me question their data privacy and consent compliance. Question pro, I will never buy your product, please back off with the aggressive unwanted marketing.

FunJustJustinVerified
5/24/2023
🇬🇧 United Kingdom17 reviewsOrganicUnverified
Experience date: 4/20/2023
Awful company, AVOID! No support!

Awful company, I was a member of a site it runs and they had issues with the site finally got back on and then they decide to keep all the points i was awarded and close my account after i provided time and data. AVOID this company they do not provide support for the members of the sites, I have been trying to get help since 20th April via email/twitter/facebook!!!!

Frequently Asked Questions about Questionpro

What is Questionpro's Revenue?
Questionpro generates approximately $94M in annual revenue. With 496 employees, that's $188,558 per employee.
What does Questionpro do?
Our free survey platform features 80+ question types, ready-made templates, and more! Discover QuestionPro, the best online survey software to create surveys in minutes!
How fast is Questionpro growing?
Questionpro has grown by 1.8% in the last 6 months according to traffic data. employee count has changed by 13% year over year.
How do people interact with Questionpro?
When visiting Questionpro, visitors view an average of 2.8 pages per visit, and spend around 6:13 on the site, and the bounce rate is 54.5%.
How do people find Questionpro?
3.9M people (68%) visit Questionpro directly. 1.9M (32%) find them through organic search. 834 (0%) come through paid advertising.
Who uses Questionpro?
Questionpro's top market is United States with 1.8M visitors (31.7%). India is 2nd with 982.8K (17.0%). Nigeria is 3rd with 412.6K (7.1%).
What technologies does Questionpro use?
Questionpro uses 18 technologies across their website including Fonts, Security, CDN. Key technologies include Font Awesome, Google Fonts, reCAPTCHA, cdnjs, unpkg.
Who are Questionpro's competitors?
Questionpro's main competitors include Qualtrics, SurveyMonkey, Microsoft Forms, SurveyGizmo, Apian Software. These companies operate in similar markets and compete for the same customer base.
What do customers think of Questionpro?
Questionpro has a Trustpilot score of 2.5 out of 5 (2 stars) based on 8 customer reviews.

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About questionpro.com

Our free survey platform features 80+ question types, ready-made templates, and more! Discover QuestionPro, the best online survey software to create surveys in minutes!

Company Overview

questionpro.com
Website
computers_electronics_and_technology
Industry
#17,997
Global Rank
3.1M
Monthly Visitors
18
Technologies
25+
Employees

Contact questionpro.com

Technology Stack

questionpro.com uses 18 technologies across their website including Font Awesome, Google Fonts, reCAPTCHA, cdnjs, unpkg, and more.

Fonts

Font Awesome, Google Fonts

Security

reCAPTCHA

CDN

cdnjs, unpkg

Cloud & Hosting

Cloudflare

Advertising

DoubleClick Floodlight, LinkedIn Insight Tag, Google Ads

Analytics & Marketing

Google Tag Manager, Google Analytics

Traffic & Audience

3.1M
Monthly Visits
45%
Bounce Rate
3.3
Pages/Visit
2:17
Avg. Duration

questionpro.com receives approximately 3.1M monthly visitors and ranks #17,997 globally. The website has a bounce rate of 45% with visitors viewing an average of 3.3 pages per visit. Users spend an average of 2:17 on the site.

The majority of questionpro.com's traffic comes from undefined, undefined, .

Frequently Asked Questions

What is questionpro.com?
Our free survey platform features 80+ question types, ready-made templates, and more! Discover QuestionPro, the best online survey software to create surveys in minutes!
How much does questionpro.com cost?
You can view questionpro.com's pricing and plans on their pricing page. Visit their website for the most up-to-date pricing information.
What technologies does questionpro.com use?
questionpro.com uses 18 technologies including Font Awesome, Google Fonts, reCAPTCHA, and 12 more. View the full tech stack analysis above.
How do I contact questionpro.com?
You can contact questionpro.com through their contact page.
What are questionpro.com's social media accounts?
questionpro.com is active on twitter, youtube, facebook, linkedin. You can find links to all their social media profiles in the social section above.
Is questionpro.com hiring?
Check questionpro.com's careers page for current job openings and opportunities. The company has 25+ known employees.
How popular is questionpro.com?
questionpro.com receives approximately 3.1M monthly visitors and ranks #17,997 globally. Traffic is declining by 17.1% month-over-month.

Related Searches

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This page provides publicly available information about questionpro.com. Data is collected from various public sources and may not always be up to date. For the most accurate information, please visit questionpro.com directly at https://questionpro.com.